Responsibilities:
- Planning and delivering social media strategy across multiple platforms
- Managing content calendars, campaign scheduling, and asset briefs
- Leading community engagement and customer interaction
- Briefing and reviewing creatives for social formats
- Tracking performance and optimising for reach, engagement, or conversion
- Overseeing influencer or ambassador partnerships
- Reporting on KPIs such as CTR, CPC, and platform-specific growth
- Aligning social messaging with brand, content, and campaign activity
- Staying updated on algorithm changes, platform features, and trends
- Leading social experimentation and platform testing
Requirements:
- Social Media Manager with 4-5 years experience.
- No agency background (FMCG / Brand background preferred)
- 1-2 years experience in team handling
- Experience in Ecomm and Marketplaces
- Strong copywriting, community management, and engagement skills
- Confident using scheduling, analytics, and content planning tools
- Ability to work closely with design and content teams
- Strong understanding of organic growth and paid social basics
- Experience with brand tone of voice and campaign consistency
- Ability to report on KPIs and present insights to stakeholders
Job Type: Full-time
Pay: ₹1,400,000.00 - ₹1,600,000.00 per year
Work Location: In person