Social Media Manager

<Job Summary>
Ignite your passion for digital storytelling and brand building as a Social Media Manager! In this dynamic role, you will craft compelling content, develop innovative social media strategies, and foster vibrant online communities that elevate our brand presence across multiple platforms. Your energetic approach will drive engagement, boost visibility, and help us connect authentically with our audience. This paid position offers an exciting opportunity to shape digital narratives and make a tangible impact through creative content creation and strategic marketing initiatives.

<Responsibilities>

• Develop and execute comprehensive social media strategies aligned with brand goals to increase reach and engagement.
• Create, curate, and manage high-quality content including graphics, videos, photography, and written posts that resonate with diverse audiences.
• Monitor social listening tools to track brand sentiment, industry trends, and competitor activity, adjusting campaigns accordingly.
• Manage daily social media activities across platforms such as Facebook, Instagram, Twitter, LinkedIn, TikTok, and others using tools like Hootsuite and Buffer.
• Utilize SEO best practices and keyword research to optimize content for discoverability on social channels and web search engines.
• Analyze web analytics and social media metrics using Google Analytics and platform insights to measure campaign performance and inform future strategies.
• Collaborate with public relations teams to ensure consistent branding and messaging across all channels while managing relationships with influencers and partners.
• Oversee paid advertising campaigns on Facebook Advertising and other platforms to maximize reach and conversions.
• Maintain brand integrity by proofreading content for accuracy, tone, and style before publication.
• Support e-commerce initiatives by integrating social media campaigns with online sales efforts to drive traffic and sales.

<Experience>

• Proven experience in social media marketing or digital marketing roles with a strong portfolio of successful campaigns.
• Demonstrated ability to create engaging content using Adobe Creative Suite tools such as Photoshop and Illustrator as well as video editing software.
• Familiarity with graphic design principles, photography techniques, and video editing to produce visually compelling posts.
• Hands-on experience managing social media management tools like Hootsuite or Buffer for scheduling and analytics tracking.
• Knowledge of SEO strategies, keyword research, web analytics (Google Analytics), and social listening tools to inform content strategy.
• Strong understanding of branding principles, relationship management, public relations tactics, and digital marketing best practices.
• Ability to analyze data insights to refine campaigns continuously while maintaining a lively enthusiasm for emerging trends in social media marketing. Join us in shaping vibrant online communities! Bring your creativity, strategic thinking, and passion for digital storytelling to a role where every post has the power to inspire connection—your journey toward transforming brands through innovative social media management starts here!

Pay: $5,000.00 per month

Benefits:

• Flexible schedule
• Health insurance
• Paid time off

Education:

• Bachelor's (Preferred)

Experience:

• Social media management: 1 year (Required)

Work Location: In person