Social Media Manager and Content Creator

Job Overview
Looking for a Social Media Manager and Content Creator to help manage a 400,000+ follower account for a "dogfluencer." The account is not currently monetized but was at one point. Account owner had to take a break due to family illness/caregiving responsibilities.

Payment

Would prefer a revenue split which would ultimately be more money for the SMM but might result in deferred payment. At one point this account was generating a generous amount of cash flow.

Responsibilities

• Develop and implement innovative social media strategies to re-monetize account
• Help develop a strategy for re-engaging audience.
• Co-design a content calendar with account owner
• Conduct keyword research and SEO optimization to increase organic reach and visibility.
• Help set up affiliate channels
• Plan and execute paid advertising campaigns if necessary
• Update website copy to align with new content
• Stay updated on the latest trends in social media marketing, digital marketing strategies, e-commerce integration, and emerging platforms.

Requirements

• Proven experience in social media management
• Experience with online advertising and other paid social media campaigns.
• Strong content creation skills including photography, video editing, proofreading, and storytelling.
• Excellent relationship management skills to engage with online communities effectively.
• Ability to analyze data insights to inform strategy adjustments for continuous improvement.
• Strong understanding of branding principles within digital marketing contexts.
• Ability to work independently as well as collaboratively within a team environment.

Job Type: Contract

Pay: Up to $35.00 per hour

Expected hours: No more than 10 per week

Work Location: Remote