Social Media Manager- Fashion Handbags Company

We are looking for a talented Social media coordinator to create and maintain a strong online presence for our company. Your role is to implement online marketing strategies through social media accounts. If you are a tech-savvy professional with an interest in communicating with clients through online channels, we would like to meet you. As a Social media coordinator, you will develop original content and suggest creative ways to attract more customers and promote our brand. Ultimately, you should be able to increase web traffic and customer engagement metrics aligned with broader marketing strategies.

Responsibilities

• Research audience preferences and discover current trends
• Create engaging text, image and video content
• Design posts to sustain readers’ curiosity and create buzz around new products
• Stay up-to-date with changes in all social platforms ensuring maximum effectiveness
• Manage timeline for campaigns, including pulling product samples, coordinating photoshoots, and sending products to influencers or partners
• Facilitate online conversations with customers and respond to queries
• Communicate with influencers
• Manage proposals and partnerships with influencers
• Coordinate sending products to influencers and content creators
• Report on online reviews and feedback from customers, influencers and fans
• Develop an optimal posting schedule, considering web traffic and customer engagement metrics
• Oversee social media accounts’ layout
• Suggest new ways to attract prospective customers, like promotions and competitions

Skills

• Proven work experience as a Social media coordinator
• Expertise in multiple social media platforms
• Ability to deliver creative content (text, image and video)
• Familiarity with online marketing strategies and marketing channels
• Ability to gasp future trends in digital technologies and act proactively
• Excellent communication skills
• Excellent copy-writing skills
• Multitasking and analytical skills
• BS degree in Marketing, New media or relevant field

Job Type: Full-time

Pay: $60,000.00 - $90,000.00 per year

Benefits:

• 401(k)
• Health insurance
• Paid time off

Education:

• Bachelor's (Preferred)

Experience:

• Marketing: 2 years (Required)

Work Location: In person