Social Media & Video Content Specialist

Job Title: Social Media & Video Content Specialist (Reels, TikTok, Aesthetic Branding Expert)

About Us
Bebejan and Pure Parima are two of the fastest-growing luxury bedding brands in the U.S., known for elevated design, premium craftsmanship, and a refined, modern aesthetic. As we expand our digital footprint, we are seeking a top-tier creative who understands social media, visual branding, and high-performing video content.

If you understand luxury storytelling, aesthetics, and how to create content that converts, this role is for you.

What You Will Do

• Build and execute standout social media strategies for Bebejan and Latest Bedding.
• Create high-quality short-form videos: Reels, TikToks, Stories, behind-the-scenes content, product styling, unboxings, and lifestyle storytelling.
• Film, edit, and produce videos featuring bed styling, product education, transformations, and brand narratives.
• Design beautiful graphics, carousels, and branded visuals (Canva/Adobe).
• Manage daily posting, community engagement, trend research, and influencer tagging.
• Collaborate with marketing, design, and photography teams for cohesive brand messaging.
• Monitor analytics, growth KPIs, and performance insights; optimize content using data-driven decisions.
• Maintain a consistent luxury tone, brand voice, and visual aesthetic across all platforms.

Who We Are Looking For

This position requires real skill, creativity, and an elevated design sense. Beginners or hobby-level creators should not apply.

• Minimum 3 years of experience in social media content creation or digital marketing (preferred).
• Proven ability to produce viral or high-engagement Reels/TikTok content.
• Strong video editing skills using CapCut, Final Cut, Premiere Pro, InShot, or similar tools.
• Strong aesthetic sense; preferably with interest in home décor, lifestyle, fashion, or luxury branding.
• Proficiency in Canva; Adobe Photoshop/Illustrator is a strong plus.
• Excellent communication, creativity, time management, and detail orientation.
• Ability to independently deliver consistent, high-quality content.

Bonus Points

• Experience with e-commerce or luxury lifestyle brands.
• Experience creating UGC or coordinating influencers.
• Knowledge of Shopify, Meta Business Suite, and paid ad campaigns.

How to Apply

Please attach the following:

• Your resume
• Your portfolio
• Links to your Reels, TikToks, or video samples demonstrating your content and editing skills

Candidates without a portfolio or relevant video samples will not be considered.

Job Type: Full-time

Pay: Rs35,000.00 - Rs65,000.00 per month

Application Question(s):

• Which editing tools do you use most often, and why?
• How would you create a high-engagement Reel for a new bedding collection launch?
• Share the most successful video you have created and explain what made it perform well.
• What is one advanced editing technique you use that beginners typically do not know?
• Which KPIs matter most when measuring the performance of Reels/TikTok content?
• Share an example of a project you handled independently from concept to final publish.
• Describe your process when you are given a tight deadline.
• Describe your visual style and how you maintain brand consistency across platforms.
• Which current social media trend would you adapt for a luxury bedding brand, and how?
• What is your expected monthly salary for this role?

Language:

• English (Preferred)

Location:

• Faisalabad (Required)

Work Location: In person