Qureos

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Specialist, Organic Social

JOB_REQUIREMENTS

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Salary

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Primary Job Functions

Content Creation & Brand Elevation
  • Develop and implement elevated content strategies for Instagram, TikTok, Facebook, Pinterest, and emerging platforms that showcase Ashley as a design-forward, culturally relevant brand.
  • Lead day-to-day content workflows and publishing schedules that consistently position Ashley as an aspirational brand.
  • Execute content calendar management that ensures cohesive brand elevation and messaging across all organic touchpoints.
  • Provide social media expertise that elevates broader marketing campaigns and brand initiatives through social integration.

Community Management & Brand Advocacy
  • Build and nurture authentic community relationships that elevate brand perception through strategic engagement, responding to comments, messages, and user-generated content.
  • Execute community engagement strategies that position Ashley as a trusted style authority and lifestyle brand while fostering deeper customer relationships.
  • Monitor social conversations and brand mentions, identifying opportunities for brand elevation through organic engagement and thought leadership.

Content Strategy & Performance Optimization
  • Lead elevated content strategy development that positions Ashley as a brand with aspirational messaging and design-forward creative approaches.
  • Analyze content performance trends to identify brand elevation opportunities and provide data-driven recommendations for optimization.
  • Develop content amplification strategies that maximize organic reach while maintaining elevated brand standards.

Platform Innovation & Cultural Relevance
  • Stay current on platform updates and emerging social media trends to maintain Ashley's elevated position and competitive advantage.
  • Execute testing of new content formats and features that elevate brand presentation and optimize premium brand performance.
  • Identify and implement trending topics and cultural moments that align with Ashley's brand voice and positioning.
  • Drive innovation in content approaches that differentiate Ashley from competitors.

Performance Analysis
  • Conduct analysis of organic social performance metrics that demonstrate brand elevation impact and growth
  • Partner with Creative, Brand Marketing, PR, and Influencer teams to ensure organic social strategies elevate Ashley's brand across all touchpoints.
  • Present findings and recommendations that demonstrate social media's contribution to brand elevation, growth and engagement goals.

Measurement & Impact
  • Brand Elevation: Brand perception improvements and consistency across platforms.
  • Content Performance: Engagement rates, reach metrics, follower growth, and content effectiveness
  • Cross-Channel Integration: Campaign support effectiveness that elevates brand presentation across departments.
  • Demonstrate the Company's Core and Growth Values in the performance of all job functions.

Secondary Job Functions
  • Maintain reliable attendance.



  • Actively participate in departmental meetings, training and education. Assist with training other employees and providing backup.



  • Complete other assignments and special projects as requested.

Job Qualifications

Education:

  • Bachelor's degree in Marketing, Communications, Digital Media, or related field.

Experience:

  • 1-2 years in social media marketing with demonstrated expertise in brand building.

  • Advanced experience with social media management platforms, analytics tools, and elevated content creation software.

  • Experience in retail, lifestyle, luxury, or premium consumer brands with understanding of brand elevation and cultural positioning.

Licenses or Certifications

  • None

Knowledge, Skills and Abilities

  • Strong attention to detail

  • Excellent verbal and written communication skills

  • Excellent interpersonal skills

  • Effective time management and organizational skills

  • Work independently as well as in a team environment

  • Document management system

  • Analytical and problem solving skills

  • Maintain confidentiality

  • Working knowledge of Continuous Improvement

  • Handle multiple projects simultaneously within established time constraints

  • Proficient computer skills, including experience with Microsoft Office Suite, internet

  • Perform under strong demands in a fast-paced environment

  • Work professionally with customers and co-workers to efficiently serve our customers, treating both with enthusiasm and respect

  • Display empathy, understanding and patience with employees and external customers

  • Respond professionally in situations with difficult employee/vendor/customer issues or inquiries

  • Strong leadership and collaboration skills with ability to drive brand initiatives across cross-functional teams.

Schedule Expectations
  • Is this position required to travel? If so, how often?
  • Flexible and willing to work extended hours when necessary.

Job Competencies
  • Ethics and values
  • Integrity and trust

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