Sr. Creative Designer

Location: Mumbai / Hybrid
Job Type: Full-Time
Company: SuperBottoms

About the Role

SuperBottoms is looking for a highly creative and strategic Sr. Creative Designer to build and elevate the brand’s visual identity across all digital and offline touchpoints. You will conceptualize, lead, and deliver high-impact visual stories that drive both brand love and performance.

Key Responsibilities

1. Creative Direction (Imagery + Design Language)

• Define and implement the brand’s visual identity across platforms.
• Build creative systems—templates, guidelines, and scalable design structures.
• Partner with content & marketing teams to create cohesive visual narratives.
• Experiment with modern formats for reels, stories, carousels, packaging, and UGC-style visuals.

2. Campaign Design & Ideation

• Conceptualize and execute visual campaigns for brand, product, and digital initiatives.
• Design high-performing creatives for Meta, YouTube, and other ad platforms.
• Ensure designs deliver clarity of message with strong emotional and brand connect.

3. AI & Innovation

• Use tools like Midjourney, Runway, Figma AI, and DALL·E to speed up ideation.
• Introduce automation and innovations without compromising creative quality.

4. Brand & Product Storytelling

• Bring the brand story alive through packaging, campaigns & social content.
• Create visual frameworks for hero launches and new product releases.

5. Leadership & Collaboration

• Lead and mentor the design team, freelancers, and external creative partners.
• Work closely with content, marketing, performance, brand & product teams.
• Maintain consistency, quality, and alignment with SuperBottoms’ design ethos.

Key Deliverables

• Brand visual identity & design language guidelines
• Campaign concepts (static + video)
• Product storytelling templates
• Monthly visual content calendar
• Mood boards for new launches
• Creative playbooks for consistency across teams

Who You’ll Work With

• Content & Copy Teams
• Marketing & Performance Teams
• Brand & Product Teams

Job Types: Full-time, Permanent

Pay: ₹1,000,000.00 - ₹1,800,000.00 per year

Benefits:

• Flexible schedule
• Health insurance
• Leave encashment
• Paid sick time
• Provident Fund
• Work from home