Key Responsibilities:
- Develop and execute digital marketing strategies to achieve business objectives.
- Plan and manage all digital marketing campaigns, including SEO, SEM, email marketing, social media, and display advertising.
- Lead website and landing page optimization initiatives to improve user experience and conversion rates.
- Manage and analyze performance across digital platforms (Google Ads, Meta, LinkedIn, YouTube, etc.) to maximize ROI.
- Oversee content strategy for digital channels including blogs, social media, and newsletters.
- Conduct keyword research, competitive analysis, and audience targeting.
- Collaborate with the design and content teams to create engaging and brand-aligned digital assets.
- Monitor, analyze, and report on campaign performance metrics and KPIs.
- Stay updated with digital marketing trends, technologies, and algorithm changes to ensure best practices.
- Manage marketing budgets and allocate resources efficiently.
Key Skills & Competencies:
- Strong understanding of SEO, SEM, Google Analytics, Google Ads, Meta Ads Manager, and other digital tools.
- Proficiency in using social media management tools (Hootsuite, Buffer, etc.).
Job Types: Full-time, Permanent
Pay: ₹40,000.00 - ₹65,000.00 per month
Work Location: In person