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- Spearhead the development and execution of strategic marketing plans, ensuring alignment with overall business objectives and driving brand growth.
- Oversee market research initiatives, analyzing consumer behavior, market trends, and competitive landscapes to identify opportunities and inform marketing strategies.
- Manage and optimize marketing budgets, allocating resources effectively across various channels to maximize ROI and achieve campaign goals.
- Lead the creation and implementation of compelling marketing campaigns, including digital, social media, content marketing, and traditional advertising.
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