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Jeeny
Data Analyst (Marketing & Brand)
Location:
Lahore, Pakistan
Department: Analyst
Job Description
About The Company
Jeeny is a leading ride-hailing platform that strives to revolutionize daily commuting and transportation. Our app connects users with their preferred modes of transportation, making mobility accessible, convenient, and affordable for all.
We are a joint venture between MEIG (Middle East Internet Group), Rocket Internet, and IMENA. Since our inception, we have grown exponentially and currently operate in Saudi Arabia and Jordan.
At Jeeny, we value innovation, teamwork, and a passion for delivering exceptional user experiences. Join us in our mission to transform the transportation landscape.
Job Brief:
Jeeny is looking to hire a Data Analyst who will be instrumental in transforming our performance data into actionable insights. This role will involve interpreting complex data and providing clear, strategic recommendations that drive our business decisions.
The ideal candidate will focus on marketing performance but also contribute to broader analytical needs across the company. They'll work closely with various departments, helping to optimize our marketing strategies and support data-driven decisions company-wide.
Key Responsibilities:
What We Offer
Jeeny is an equal opportunity employer. We are committed to providing a workplace where all aspects of employment are solely based on merit. We value diversity and absolutely do not discriminate in any form based on race, color, ethnicity, nationality, religion, gender, age, or mental or physical disability.
Jeeny is a leading ride-hailing platform that strives to revolutionize daily commuting and transportation. Our app connects users with their preferred modes of transportation, making mobility accessible, convenient, and affordable for all.
We are a joint venture between MEIG (Middle East Internet Group), Rocket Internet, and IMENA. Since our inception, we have grown exponentially and currently operate in Saudi Arabia and Jordan.
At Jeeny, we value innovation, teamwork, and a passion for delivering exceptional user experiences. Join us in our mission to transform the transportation landscape.
Job Brief:
Jeeny is looking to hire a Data Analyst who will be instrumental in transforming our performance data into actionable insights. This role will involve interpreting complex data and providing clear, strategic recommendations that drive our business decisions.
The ideal candidate will focus on marketing performance but also contribute to broader analytical needs across the company. They'll work closely with various departments, helping to optimize our marketing strategies and support data-driven decisions company-wide.
Key Responsibilities:
- Analyze and interpret data across multiple business functions, with a primary focus on marketing performance
- Track, report, and optimize the performance of digital marketing campaigns, including social media, paid ads, and other business-focused objectives
- Collaborate with different departments to understand their data needs and provide actionable insights
- Create and maintain dashboards and reports to communicate performance and opportunities across the business
- Conduct competitor analysis and market research to support strategic planning
- Develop A/B testing campaigns to enhance marketing effectiveness and customer experience
- Provide insights on customer journey, user behavior, and conversion optimization
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Forecast trends and support budgeting processes with data-driven recommendations.
- Strong analytical skills and proficiency in data analysis tools
- Experience in digital marketing analytics and a keen interest in expanding into broader data analysis
- Familiarity with tools like Google Analytics, Facebook Insights, AppsFlyer, AdMob, Excel, and data visualization platforms
- Ability to turn complex data into clear, actionable insights
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Excellent communication skills to present findings and collaborate with cross-functional teams
What We Offer
- Market competitive salary
- An excellent opportunity to learn and develop
- An environment that encourages growth
- Health benefits and life insurance
- Annual Bonus
- Dollar adjusted bonus policy
- Internet allowance
- Fuel allowance
-
Learning assistance policy
Jeeny is an equal opportunity employer. We are committed to providing a workplace where all aspects of employment are solely based on merit. We value diversity and absolutely do not discriminate in any form based on race, color, ethnicity, nationality, religion, gender, age, or mental or physical disability.
Jeeny
Data Analyst (Marketing & Brand)