Note: Please only apply if are willing to work onsite and EST hrs (6pm - 3am) PST

Key Accountabilities:

• Lead the end-to-end management of enterprise-level paid search campaigns, including campaign setup, daily optimizations, ongoing performance analysis, and strategic directions.
• Continuously monitor and optimize campaigns to improve performance against key metrics (ROAS, CPA, CTR, etc.) and achieve business goals.
• Collaborate with other marketing teams to ensure a cohesive strategy that integrates search with other media channels, enhancing the overall marketing mix.
• Analyze campaign performance data and provide actionable insights to guide future strategies. Go beyond the numbers to tell the story and drive meaningful changes.
• Work closely with internal teams and provide regular updates on campaigns’ performance to the management and proactively identify opportunities for improvement.
• Ensure all campaigns are set up and managed with attention to detail, maintaining accuracy and delivering on objectives.
• General catalog maintenance including, but not limited to, daily auditing of PDPs, maintaining Brand Standards on marketplace, accurately inputting and processing of item information, and ensuring a best-in-class Product Detail Page experience.

Education and Experience:

• 5-7 years of hands-on performance digital marketing experience.
• Advanced understanding and knowledge of Microsoft Excel.
• Experience in developing and executing programmatic strategies that align with brand’s objectives, drive performance, and deliver clear results.
• The ability to clearly articulate insights, performance reports, and strategic recommendations.
• Comfortable working cross-functionally with creative, strategy, analytics, and account teams to execute and optimize campaigns. Able to lead and mentor a team of specialists to achieve collective success.
• A keen eye for detail, particularly in campaign setup, monitoring, and performance tracking to ensure everything is executed with precision.
• Strong ability to analyze performance data, derive insights, and translate those into actionable strategies that drive growth.
• Excellent communication skills, with the ability to present data and insights to both technical and non-technical stakeholders.