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Location:
Lahore, Pakistan
Department: Writing / Editing
Job Description

Job Title: Content Writer
Salary: 70,000 - 80,000 PKR
Location: 88 D2, Johar Town
Employment Type: Full-Time

Position Overview:

We are looking for a talented and experienced Content Writer with a strong grasp of SEO to join our dynamic team. In this role, you will be responsible for producing compelling, well-structured, and search engine-optimized content that supports our brand’s objectives and resonates with our target audience.

The ideal candidate is a creative thinker with a passion for storytelling, a detail-oriented mindset, and the ability to craft content that drives traffic, engagement, and conversion.

Key Responsibilities:

  • Write and develop high-quality, original content including blog posts, articles, web pages, and marketing materials.
  • Conduct thorough keyword research to ensure SEO-friendly content creation.
  • Collaborate with internal teams (marketing, design, product, etc.) to align content with business goals and campaigns.
  • Edit, proofread, and ensure content is grammatically accurate and aligned with brand tone and style guidelines.
  • Monitor industry trends and apply SEO/content writing best practices to enhance visibility and user engagement.
  • Analyze content performance using tools like Google Analytics and adjust strategies based on insights.
  • Maintain consistency in content messaging, tone, and structure across all channels.

Required Skills & Qualifications:

  • 2–3 years of proven experience as a content writer, preferably in a digital marketing or agency environment.
  • Strong knowledge of SEO principles, keyword research, and on-page optimization.
  • Excellent written and verbal communication skills.
  • Ability to craft engaging, clear, and informative content for various platforms.
  • Proficient in analyzing content performance and applying data-driven insights.
  • Highly organized with strong time management and project coordination skills.
  • Ability to work independently and collaborate effectively in a team setting.
  • Bachelor's degree in English, Communications, Marketing, or a related field is preferred but not mandatory.

Compensation & Benefits:

  • Salary: Based on experience and interview performance
  • EOBI Coverage
  • Monthly Performance-Based Bonus
  • Recognition Incentives: Lunches, Dinners, and Team Trips
  • Bi-Annual Salary Reviews & Performance-Based Increments

Job Type: Full-time

Pay: Rs70,000.00 - Rs80,000.00 per month

Work Location: In person

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AV Private Limited
Content Writer