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Job Title: Market Insights Lead
Job Site: 3100 Hansen Way, Palo Alto, California 94304
Minimum Requirements: A bachelor's degree in Marketing or a related field (or foreign equivalent) and five (5) years of experience in the job offered, as an as a Marketing Analyst, Business Analyst, System Analyst, Assistant, Intern, or a related occupation. In the alternative, Employer will accept a master’s degree in Business Administration or a related field (or foreign equivalent) and three (3) years of experience in the job offered, as an as a Marketing Analyst, Business Analyst, System Analyst, Assistant, Intern, or a related occupation. Any suitable combination of education, training, or experience is acceptable.
Job Duties: Supports the Market Intelligence team with strategy development and commercialization of key programs, new applications and business models. Working with the Market Intelligence team, develop and enhance robust strategies and business case by a) understanding market trends and drivers; b) defining customer needs and value of meeting those needs vs competition; c) segmenting customers and focusing on target segments; d) articulating the marketing strategy for the target segment; e) providing financial analyses, long-range forecasting and analysis studies. Drive execution of projects with clear results and contributions to the business, including metrics to assess the impact of the solution(s) in the marketplace. As part of the Market Intelligence team, partner with business unit leaders globally, and functional leaders to effectively implement the strategies. Inform and contribute to the 5-year strategic planning process, considering total available markets, serviceable available markets, and serviceable obtainable markets. Help generate new ideas and opportunities to grow the business. Utilize strong skill set on functional marketing skills, e.g. voice of customer, segmentation, market research, pricing and value propositions to support key projects. *May partially telecommute from home within commuting distance of office.
Special Requirements: Must have experience and/or academic training with each of the following:
1. Understanding market trends and drivers of the Radiation Therapy Market
2. Analyses on financial performance, long-range forecasting for financial performance and growth estimation, and analysis studies
3. Financial models, including three-statement models, consolidation models, and forecasting models
4. Proficient at Power BI to build interactive dashboards
5. Primary market research skills and understanding of market segmentation
6. Understanding various consulting frameworks and apply systematic approaches
7. Voice of customer, segmentation, market research, pricing, and value propositions
8. Market strategy and insights, crafting effective narratives for presentations, and leading discussions with cross-functional teams on various topics
9. Earnings call analysis
Rate of Pay: $140,707.48/year
Who we are: We are a team of more than 73,000 highly dedicated Healthineers in more than 70 countries. As a leader in medical technology, we constantly push the boundaries to create better outcomes and experiences for patients, no matter where they live or what health issues they are facing. Our portfolio is crucial for clinical decision-making and treatment pathways.
How we work: When you join Siemens Healthineers, you become one in a global team of scientists, clinicians, developers, researchers, professionals, and skilled specialists, who believe in each individual’s potential to contribute with diverse ideas. We are from different backgrounds, cultures, religions, political and/or sexual orientations, and work together, to fight the world’s most threatening diseases and enable access to care, united by one purpose: to pioneer breakthroughs in healthcare. For everyone. Everywhere. Sustainably.
To find out more about Healthineers’ specific businesses, please visit our company page here.
As an equal opportunity employer, we welcome applications from individuals with disabilities.
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