Responsibilities

• Develop and implement social media strategies to align with business goals
• Craft monthly content calendars
• Create engaging content that is native to each social channel
• Analyzing engagement data, identifying trends in customer interactions and planning digital campaigns to build social media community.
• Collaborate/align with marketing team to ensure brand consistency and alignment on campaigns
• Maintain relationship with social media partners such as Instagram, Facebook, YouTube, Snapchat, TikTok and any new emerging platform.
• Increase brand awareness and increase customer engagement
• Creation of the yearly social media calendar and strategy • Ability to create, edit, publish and share engaging content
• Define tools for benchmarking and reporting
• Analyze competitor activity & recommend improvements to increase brand performance
• Suggest and implement new features to develop brand awareness, and drive brand value
• Research and evaluate the latest trends and techniques in order to find new and better ways of measuring social media activity.

Requirements

• Bachelor's degree in marketing, communications, or a related field.
• 2-3 years of proven experience in social media management.
• Experience in creating social media strategies across all platforms.
• Excellent communication skills Arabic speaking would be a plus but not mandatory.
• Strong verbal and written communication skills.
• Knowledge of social media platforms and analytics tools.

Job Types: Full-time, Permanent