Duties & Responsibilities
Oversee the planning, creation, and publishing of engaging website content across all pages.
Collaborate with design and development teams to ensure brand alignment and user experience.
Conduct regular content audits to maintain accuracy, consistency, and up-to-date information.
Optimize web pages for SEO, including metadata, keywords, and internal linking strategies.
Manage the content calendar and coordinate with writers, editors, and freelancers.
Monitor web analytics tools to evaluate content performance and user behavior.
Ensure content compliance with accessibility, copyright, and regulatory standards.
Develop content strategies aligned with marketing goals and customer needs.
Identify content gaps and recommend new web features or updates.
Coordinate website updates during campaigns, product launches, or seasonal promotions.
Job Profile
Bachelor’s degree in Communications, Marketing, Web Design, or a related field.
3+ years of experience in web content management or digital publishing.
Strong knowledge of CMS platforms (WordPress, Drupal, etc.).
Familiarity with HTML, CSS basics, and SEO principles.
Excellent editorial skills and attention to content quality and tone.
Strong project management and collaboration skills.