GRD Marketing

2D & 3D Experiential Designer

GRD Marketing | Delhi NCR

About GRD Marketing

GRD Marketing is an experiential marketing and events agency working across Alcobev, Lifestyle, FMCG, Luxury and Entertainment brands.

We conceptualize and execute brand experiences across events, festivals, nightlife, retail, launches, brand activations and consumer engagement platforms.

We are looking for a 2D & 3D Experiential Designer who can turn creative ideas into visually strong, practical and execution-ready event designs.

The Role

As a 2D & 3D Experiential Designer, you will work closely with our Creative, Client Servicing and Production teams to develop designs for brand activations and live experiences.

You should be able to take a brief such as:

"Create a premium branded experience zone for a whiskey brand"

and develop it from initial visual direction → 2D layouts → 3D visualization → detailed design → fabrication-ready artwork.

You will be involved in both creative design and practical event execution.

Key Responsibilities1. Event & Experiential Design

Create 2D and 3D designs for:

• Event areas & experiential zones
• Brand activation setups
• Stage designs
• Backdrops & photo opportunities
• Brand experience installations
• Interactive engagement zones
• Exhibition / booth designs
• Pop-ups
• Retail activations
• Mall activations
• Festival environments
• Nightlife / club activations
• Product launch setups
• VIP lounges
• Consumer engagement games
• Sampling zones

2. Stage & Event Environment Design

Develop concepts and visualizations for:

• Main stages
• DJ consoles
• Performance stages
• LED screen structures
• Trussing & branding
• Stage backdrops
• Side wings
• Podiums
• Artist / backstage branding
• VIP areas
• Hospitality zones
• Entry gates
• Event pathways
• Venue branding

The designer should understand how a design will actually be built and executed on ground, not just how it looks in a render.

3. Bar & Hospitality Design

Design:

• Modular bars
• Island bars
• Back bars
• DJ + bar integrations
• Bottle display units
• Counter designs
• Illuminated bars
• Branded bar experiences
• Product display units
• POSM and bar-top elements

Understanding of materials, dimensions, fabrication techniques and lighting will be an advantage.

4. Brand Merchandise & POSM

Create 2D designs and product visualizations for:

• T-shirts
• Hoodies
• Caps
• Bags
• Jackets
• Wristbands
• Sunglasses
• Glassware
• Bottles / packaging
• Gifting kits
• Premium merchandise
• PR kits
• Consumer giveaways

5. Signages & Branding

Develop designs for:

• Directional signage
• Wayfinding
• Standees
• Backdrops
• Cut-outs
• Neon signage
• LED signage
• Hanging signage
• Pillars
• Wall branding
• Vinyl applications
• Retail branding
• Venue branding
• Entrance branding

6. 2D Graphic Design

Create:

• Event creatives
• Key visuals
• Brand activation artwork
• Social media creatives
• Presentation graphics
• Event invitations
• Digital screens
• LED screen content
• Brand decks
• Moodboards
• Visual references
• Typography / graphic systems
• Print-ready artwork
• Production artwork

7. 3D Visualization

Develop realistic 3D visualizations for client presentations, including:

• Event layouts
• 3D event environments
• Stage designs
• Bars
• Brand zones
• Booths
• Retail spaces
• Product displays
• Installations
• Photo opportunities
• Furniture
• Lighting concepts
• Material finishes

Ability to create realistic renders and multiple views is important.

8. Production & Fabrication Support

Work closely with the production team to ensure designs are practical to execute.

You should be comfortable preparing:

• Fabrication drawings
• Dimensions
• Material specifications
• Elevations
• Top views
• Front / side views
• Artwork files
• Print-ready files
• Cutting files
• Installation references
• BOQ-supporting visuals

You will also be expected to understand basic materials such as:

MDF | Acrylic | Metal | Wood | Fabric | Vinyl | LED | Neon | Flex | Foamboard | PVC | Sunboard | ACP | LED screens | Truss

Tools – Must Be Hands-On2D Design

Mandatory:

• Adobe Photoshop
• Adobe Illustrator
• Adobe InDesign

3D Design

Hands-on experience with at least one professional 3D software:

• SketchUp
• 3ds Max
• Blender
• Cinema 4D
• Rhino

Knowledge of rendering tools such as:

• V-Ray
• Corona
• Enscape
• Lumion
• D5 Render

will be an advantage.

Presentation & AI Tools

Should be comfortable with:

• PowerPoint
• Canva
• Figma
• AI design / image-generation tools
• ChatGPT for creative ideation and visual prompting

Experience with Midjourney, Adobe Firefly, Ideogram, Runway or similar AI tools will be a strong advantage.

What We Are Looking For

• Strong understanding of spatial and experiential design
• Good sense of aesthetics, composition, typography and branding
• Ability to convert a creative brief into a visual concept
• Strong 3D visualization skills
• Understanding of event production and fabrication
• Ability to design within real-world dimensions and budgets
• Attention to detail
• Good understanding of materials and finishes
• Ability to work on multiple projects simultaneously
• Ability to work under tight event timelines
• Strong presentation skills
• Willingness to work closely with production teams
• Ability to take feedback and quickly iterate designs

Ideal Candidate

You should ideally have:

1–4 years of experience in one or more of:

• Experiential marketing
• Event design
• Exhibition design
• Retail design
• Spatial design
• Interior design
• Brand activation
• Set design
• Advertising / creative agencies

Candidates from architecture, interior design, exhibition design or event agencies with strong 3D visualization skills are encouraged to apply.

Important

This is not a conventional graphic design role.

We are looking for someone who understands:

Idea → Design → 2D → 3D → Visualization → Fabrication → Execution

If you enjoy seeing your designs come alive at events, festivals, clubs, retail spaces and brand activations, this role is for you.

What You Will Work On

You could be designing one day:

A premium whiskey bar

and the next day:

A festival stage

followed by:

A sneaker / lifestyle brand activation

or:

A completely immersive consumer experience.

Every brief will be different.

Location

Delhi NCR

Employment

Full-time

Experience

1–4 years

Apply

Please share your CV + Portfolio showcasing your best 2D, 3D, experiential, spatial, event, exhibition, retail or branding work at 8860476261 / anmol@grdmarketing.in

Portfolio is mandatory.

Pay: ₹22,000.00 - ₹35,000.00 per month

Benefits:

• Flexible schedule

Work Location: In person