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247 Hybrid Call Center

Location : Civic Centre, Bahria Town Phase 4, RawalpindiAbout The Company :24/7 Hybrid Call Centre is a subsidiary company of a UK based company and is located in Civic Center Bahria Town Phase 4, Rawalpindi. It provides call center and digital marketing services to businesses based in the UK.We are looking for a Digital Marketing Specialist for our office.About The Role :The Digital Marketing Specialist will oversee the digital marketing strategy for the organization, focusing on driving growth through online channels. This role requires a combination of creativity, analytical thinking, and deep knowledge of current digital marketing tools and strategies.Key Responsibilities:1. Campaign and Content Management:<ul><li>Plan and execute all digital marketing, including SEO/SEM, email, social media, and display advertising campaigns.</li><li>Design, build, and maintain the company&rsquo;s social media presence.</li><li>Measure and report the performance of all digital marketing campaigns, and assess against goals (ROI and KPIs).</li><li>Oversee the content strategy for the organization, ensuring that it is aligned with the brand&rsquo;s voice.</li><li>Collaborate with the content team to create high-quality content that resonates with the target audience.</li></ul>2. SEO :<ul><li>Design and implement comprehensive SEO strategies to improve search engine rankings, drive traffic, and increase conversions.</li><li>Conduct thorough keyword research to identify opportunities for driving more traffic and optimizing existing content.</li><li>Optimize website pages for target keywords, including meta tags, headers, image alt texts, and internal linking structure.</li><li>Work with web developers to ensure proper technical SEO setups, such as site speed, mobile optimization, crawlability, and schema markup.</li><li>Optimize and manage Google My Business (GMB) listings, ensuring accurate information, responding to reviews, and maximizing the use of GMB features.</li><li>Develop and manage a link-building strategy to enhance the website&rsquo;s authority and visibility.</li><li>Manage and build local citations across relevant directories and platforms, ensuring consistency in NAP (Name, Address, Phone Number) information.</li><li>Regularly monitor and analyze website performance, using tools such as Google Analytics, Google Search Console, and other SEO software to identify trends, issues, and opportunities.</li><li>Conduct competitive analysis to identify market trends and areas for improvement.</li><li>Prepare regular reports on SEO performance, including traffic, rankings, and other key metrics. Provide actionable insights and recommendations to stakeholders.</li><li>Keep up to date with the latest SEO trends, algorithm updates, and best practices.</li></ul>3. GOOGLE AND META ADVT:<ul><li>Plan, create, and manage Google Ads campaigns across various channels (Search, Display, YouTube) to achieve business objectives.</li><li>Conduct thorough keyword research and selection to maximize campaign performance.</li><li>Write compelling ad copy, create engaging visuals, and design high-converting landing pages.</li><li>Regularly monitor and analyze campaign performance metrics (CTR, CPC, CPA, ROAS) to identify trends and make data-driven decisions.</li><li>Continuously optimize campaigns through A/B testing, bid management, and ad copy revisions to improve performance and ROI.</li><li>Allocate and manage budgets effectively across campaigns, ensuring spend efficiency and meeting financial targets.</li><li>Generate detailed performance reports and provide actionable insights to stakeholders, highlighting key metrics and campaign outcomes.</li><li>Analyze competitors&rsquo; advertising strategies to identify opportunities and areas for improvement.</li><li>Keep up-to-date with the latest trends and best practices in Google Ads and digital marketing.</li><li>Ensure all campaigns adhere to Google Ads policies and guidelines.</li><li>Plan, create and manage paid advertising campaigns on Meta Ads to drive targeted traffic and coversions.</li></ul>4. WEBSITE MANAGEMENT:<ul><li>Website creation and management.</li></ul>Qualifications:Education: Bachelor&rsquo;s degree in Marketing, Business, Communications, or related field.Experience: 3-5 years of experience in digital marketing.Skills:<ul><li>Proven experience in managing SEO/SEM/PPC, email, social media, and display advertising campaigns.</li><li>Strong understanding of current digital marketing concepts, strategy, and best practices.</li><li>Proficient in marketing research and statistical analysis.</li><li>Familiarity with web design and content management systems.</li><li>Excellent written and verbal communication skills.</li><li>Strong analytical skills and data-driven thinking.</li><li>Up-to-date with the latest trends and best practices in online marketing and measurement.</li></ul>Key Competencies:<ul><li>Creative thinker with the ability to develop innovative digital campaigns.</li><li>Strong problem-solving skills and attention to detail.</li><li>Ability to adapt to new trends and technologies quickly.</li><li>Team player with a collaborative mindset..</li><li>Excellent communication skills, both written and verbal.</li></ul>What We Offer : <ul><li>Market competitive salary.</li><li>Nice and supportive work environment.</li><li>Long term and stable job.</li><li>Numerous growth opportunites</li></ul>Job Type: Full-timeWork Location: In person

Digital Marketing Specialist (On-Site)

Join 247 Hybrid Call Center and explore 2   exciting career opportunities. They're hiring for various roles with options for remote or on-site work. Apply today and become part of their innovative team.

247 Hybrid Call Center

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Digital Marketing Specialist (On-Site)

Digital Marketing Specialist (On-Site)