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Bernard Nickels & Associates

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 TikTok Marketing Lead
 
 
 
 
 Location:
 
 Brooklyn, NY (Hybrid)
 
 
 
 
 
 
 Position Overview
 
 
 
 We are seeking an experienced and entrepreneurial TikTok Marketing Lead to own and scale our TikTok growth strategy. This role is ideal for someone who deeply understands TikTok&rsquo;s ecosystem, creator economy, affiliate marketing, and viral content dynamics.
 
 
 The ideal candidate is an &ldquo;A+&rdquo; operator with proven success building brands on TikTok through influencer partnerships, affiliate programs, content strategy, and performance-driven marketing initiatives.
 
 
 
 
 
 
 Key Responsibilities
 
 
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 Develop and execute the company&rsquo;s overall TikTok growth and marketing strategy
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 Build and manage relationships with creators, influencers, affiliates, and agencies
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 Lead affiliate marketing initiatives to drive revenue and customer acquisition
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 Identify viral trends, content opportunities, and emerging platform strategies
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 Collaborate with creative teams to develop high-performing TikTok content
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 Analyze campaign performance, optimize KPIs, and scale winning initiatives
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 Grow brand awareness, engagement, and sales through TikTok Shop and organic content
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 Recruit, negotiate, and manage influencer partnerships and brand collaborations
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 Stay ahead of TikTok platform changes, tools, and algorithm updates
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 Qualifications
 
 
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 Proven track record scaling brands on TikTok
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 Strong experience in TikTok affiliate marketing and creator partnerships
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 Deep understanding of TikTok Shop, influencer ecosystems, and social commerce
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 Experience managing influencer relationships and negotiating partnerships
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 Data-driven mindset with strong analytical and performance marketing skills
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 Excellent communication, organizational, and relationship management abilities
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 Entrepreneurial mentality with the ability to move quickly and execute independently
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 Experience in fashion, apparel, beauty, lifestyle, or consumer brands is a strong plus
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 What We&rsquo;re Looking For
 
 
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 We are looking for a top-tier candidate who can help take our TikTok presence from early-stage growth to a dominant force in the category. This is an opportunity to play a major role in building a rapidly growing consumer brand with significant upside and leadership potential.
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Social Media Manager

Join Bernard Nickels & Associates and explore 1   exciting career opportunities. They're hiring for various roles with options for remote or on-site work. Apply today and become part of their innovative team.

Bernard Nickels & Associates

About Company

Social Media Manager