Qureos Mentor

Buckingham Manufacturing

JOB SUMMARY: This job involves managing and optimizing product information, ensuring accurate data for new and existing products, and coordinating with the Director for product releases. Key tasks include market research, trend analysis, digital marketing, and content creation. The role requires developing marketing strategies, managing social media, and assisting in new product development. Participation in marketing events and managing the Amazon catalog are also part of the responsibilities.ESSENTIAL JOB FUNCTIONS:Product Information Management:<ul><li>Manages product information to ensure new and existing products have proper information associated with them. This includes:</li></ul>-Product information-Product specifications-Product application-Directing best photo assets-SEO<ul><li>Manages process with Director from Part Number creation to release of product to end users.</li><li>Work with the team to ensure the proper product placement strategy and how it relates to BCG&rsquo;s market growth and share model (QUESTION, STAR, DOG, COW).</li><li>Assist in analysis of product lines to ensure key margin targets are met through pricing changes, promotion, distribution targets, and discontinuation.</li><li>Advertisement content creation.</li></ul>Product and Market Research; Trends:<ul><li>Conduct market research as assigned for potential new products and existing products.</li></ul>- Weekly Intel Report that is key to organization intel on what&rsquo;s happening in the market.<ul><li>Have the ability to decipher market trends that will guide product strategy.</li><li>Work across departments to identify market trends specifically related to product features, costs, and product placement.</li></ul>_ Digital Marketing Lead:_<ul><li>Develops, curates, and deploys compelling content to attract, engage and retain visitors and promote sales.</li><li>Collects and analyzes online statistics to identify marketplace trends and best practices to optimize online marketing performance.</li><li>Manages all social media content and provides valuable input/execution into other digital marketing strategies.</li></ul>New Product Development:<ul><li>Under guidance from engineering and key management, this position manages select product development initiatives assigned to him/her.</li></ul>Other Key Duties:<ul><li>Assist in key marketing and sales events like the International Linemen&rsquo;s Rodeo, Utility Expo, TCIA, or other major events. Duties would include event setup, event staffing, etc. Potential travel for 4-6 events per year at the most.</li><li>Amazon catalog management.</li></ul>MINIMUM JOB QUALIFICATIONS AND REQUIREMENTS:<ul><li>Bachelor&rsquo;s degree or its equivalent preferred.</li><li>2+ years of related experience.</li><li>Excellent verbal and written communication skills.</li><li>Strong analytical and problem-solving skills.</li><li>Proficient with Microsoft Office Suite.</li><li>Attendance is an essential function of this position.</li><li>The ability to operate in a constant state of alertness and safe manner</li></ul>Job Type: Full-timePay: $55,000.00 - $75,000.00 per yearBenefits:<ul><li>401(k)</li><li>401(k) matching</li><li>Dental insurance</li><li>Employee assistance program</li><li>Employee discount</li><li>Health insurance</li><li>Health savings account</li><li>Life insurance</li><li>Paid time off</li><li>Referral program</li><li>Tuition reimbursement</li><li>Vision insurance</li></ul>Work Location: In person

Product and Digital Marketing Lead

Join Buckingham Manufacturing and explore 1   exciting career opportunities. They're hiring for various roles with options for remote or on-site work. Apply today and become part of their innovative team.

Buckingham Manufacturing

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Product and Digital Marketing Lead