Qureos Mentor

<div>
 
 Job Overview
 
 
 We are seeking a dynamic and results-driven Marketing Specialist to lead the marketing initiatives for BYD&rsquo;s premium and luxury brands &ndash; DENZA and Yangwang &ndash; in the Middle East and Africa (MEA) region. Reporting to the Regional Marketing Manager, you will be responsible for crafting impactful marketing strategies, creating compelling content, and executing integrated online/offline campaigns to elevate brand visibility, strengthen market penetration, and support sales growth in the MEA market. You will collaborate closely with cross-functional teams, especially sales, to align marketing efforts with business objectives and deliver measurable results for our high-end product lines.
 
 
 Key Responsibilities
 
 <ol>
 <li>
 Develop and execute region-tailored marketing strategies for DENZA and Yangwang brands in the MEA market, aligned with BYD&rsquo;s global brand positioning and regional business goals.
 </li>
 <li>
 Create high-quality, culturally relevant marketing content (including but not limited to brand stories, product brochures, social media content, press releases, and event materials) to showcase the premium attributes and technological advantages of DENZA and Yangwang models.
 </li>
 <li>
 Plan, manage, and execute integrated online and offline marketing campaigns (e.g., digital ads, social media promotions, influencer collaborations, roadshows, and luxury experiential events) to enhance brand awareness and drive customer engagement.
 </li>
 <li>
 Collaborate closely with the MEA sales team to provide tailored marketing tools, campaign support, and customer insights, ensuring marketing initiatives effectively empower sales activities and boost conversion rates.
 </li>
 <li>
 Cultivate and maintain relationships with local media, industry influencers, partners, and key stakeholders in the MEA region to expand brand reach and secure high-quality brand exposure.
 </li>
 <li>
 Track, analyze, and report on the performance of marketing campaigns and initiatives using relevant KPIs (e.g., brand awareness, engagement rate, lead generation, and ROI), providing data-driven recommendations for optimization.
 </li>
 <li>
 Monitor market trends, competitor activities, and consumer preferences in the MEA premium automotive segment, integrating insights into marketing strategies to maintain competitive advantage.
 </li>
 <li>
 Support the development and implementation of regional brand building initiatives, ensuring consistent brand messaging and visual identity across all marketing touchpoints.
 </li>
 </ol>
 
 Required Qualifications
 
 <ol>
 <li>
 Bachelor&rsquo;s degree or above in Marketing, Business Administration, Communications, or a related field.
 </li>
 <li>
 1-3 years of proven marketing experience, preferably in the automotive industry (especially premium/luxury brands) or the MEA market. Experience with high-end product marketing is a strong plus.
 </li>
 <li>
 Deep understanding of the MEA automotive market dynamics, cultural nuances, consumer behaviors, and digital marketing landscape (e.g., popular social media platforms, local media channels).
 </li>
 <li>
 Excellent writing and verbal communication skills in English; proficiency in Arabic or other regional languages is highly desirable.
 </li>
 <li>
 Strong capability in content creation, campaign planning, and project execution, with a focus on results and attention to detail.
 </li>
 <li>
 Proficient in using marketing analytics tools and Microsoft Office Suite; familiarity with digital marketing platforms (e.g., social media management tools, ad platforms) is an advantage.
 </li>
 <li>
 Collaborative team player with the ability to work cross-functionally and adapt to a fast-paced, dynamic business environment.
 </li>
 <li>
 Passion for automotive brands, especially electric vehicles, and a keen interest in luxury marketing trends.
 </li>
 </ol>
 
 
</div>

Marketing Manager for DENZA&Yangwang（Premium Brand））

<div>
 
 
 About the Role
 
 
 
 We are seeking a seasoned Sales Director to drive our expansion in the Kingdom of Saudi Arabia (KSA) market. This role integrates strategic planning, team leadership, and cross-functional collaboration to deliver sustainable, market-aligned growth and strengthen our premium brand presence&mdash;with a focus on meeting the high standards of the KSA automotive sector.
 
 
 
 Key Responsibilities
 
 
 
 &bull;Conduct deep-dive research into KSA&rsquo;s automotive market environment, including regulatory frameworks (e.g., SASO, MCI), consumer behavior patterns, and competitive dynamics. Develop mid-to-long-term sales goals, localized marketing strategies, and pricing models tailored to regional demand, and lead end-to-end execution to achieve quarterly/annual targets.
 
 
 &bull;Establish and scale a localized sales team aligned with KSA&rsquo;s business landscape. Define clear, measurable performance metrics (e.g., sales volume, client retention rate), deliver regular industry-specific training (e.g., NEV technical knowledge, premium customer service), and foster a results-driven culture that prioritizes consistency and excellence.
 
 
 &bull;Collaborate closely with internal departments (product supply, after-sales, procurement) to secure region-specific resources, ensuring seamless coordination across the entire customer lifecycle&mdash;from order placement to post-delivery support&mdash;to meet KSA&rsquo;s high service expectations.
 
 
 &bull;Proactively monitor KSA&rsquo;s political, economic, and legal developments (e.g., policy updates on NEVs, import regulations). Identify potential risks (e.g., supply chain disruptions, regulatory changes) and develop robust contingency plans, ensuring full compliance with local laws, ethical standards, and industry best practices.
 
 
 
 Qualifications
 
 
 
 &bull;Bachelor&rsquo;s degree or above in Marketing, Business Administration, Automotive Engineering, or a related field (MBA is preferred).
 
 
 &bull;Proficiency in English; Arabic language skills are a strong advantage for engaging with local stakeholders.
 
 
 &bull;Minimum 10+ years of progressive sales management experience in the automotive sector, with at least 3 years focused on the KSA market. A proven track record of leading large-scale teams to exceed sales targets in a competitive regional landscape is required.
 
 
 &bull;Strong leadership capabilities, including experience designing and implementing talent development programs and incentive systems for local teams. Prior experience overseeing multi-regional sales operations within the Middle East is highly desirable.
 
 
 &bull;Established network of high-profile clients (e.g., corporate fleets, high-net-worth individuals) in KSA&rsquo;s automotive sector, with expertise in translating sales strategies into tangible results (e.g., growing market share, improving client lifetime value).
 
 
 &bull;Deep understanding of premium brand positioning and cultural nuances in KSA; ability to maintain brand integrity while adapting to local preferences. Professional demeanor, resilience, and the ability to perform under high-pressure, fast-paced market conditions.
 
</div>

Sales Director

Join BYD and explore 2   exciting career opportunities. They're hiring for various roles with options for remote or on-site work. Apply today and become part of their innovative team.

BYD

About Company

Marketing Manager for DENZA&Yangwang（Premium Brand））

Sales Director