Qureos Mentor

DMI Finance

<div><div>Job Purpose:</div>
Identify, analyze, and interpret trends or patterns in complex data sets to develop a thorough understanding of the products, users, and acquisition channels 
Marketing Analytics:<ul><li>
Help solve 3 three problems of Growth Marketing- Whom to target (Propensity), How to target (Channel) and when (Time) to target for optimizing the CAC for the business</li><li>
Develop the channel mix &amp; testing strategy for each campaign by collaborating with internal teams</li><li>
Run exploratory analysis to uncover new areas of opportunity, generate hypotheses, and quickly assess the potential upside of a given opportunity</li><li>
Work with data engineering to develop and implement new analytical tools and improve our underlying data infrastructure</li><li>
Analyze, forecast, and build custom reports to make key performance indicators and insights available to the entire company</li><li>
Monitor, optimize, and report on marketing and growth metrics and split-test results. Make recommendations based on analytics and test findings</li><li>
Effectively present and communicate analysis to the company to drive business decisions</li></ul> 
Qualifications
B.Tech from a Tier-1/Tier-2 institute with 2-4 years of experience 
Work Experience/Skills
2-4 years of relevant proven experience from a numbers-driven and analytical marketing environments - perhaps in an online consumer business or a Bank/NBFC
Strong data handling, interpretive and problem-solving skills with the ability to process large volume of transaction level data and efficiently derive actionable results.
Skills: R/Python, SQL , Tableau, Advanced Excel including Pivot Tables</div>

Growth Marketing Analyst

Join DMI Finance and explore 1   exciting career opportunities. They're hiring for various roles with options for remote or on-site work. Apply today and become part of their innovative team.

DMI Finance

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Growth Marketing Analyst