Qureos Mentor

Dover India

<div>
 
 
 Job Title: SEO Specialist
 
 
 
 Exp: 8-10 Years
 
 
 Location: Bangalore
 
 
 
 
 
 
 Skills Summary: SEO Expert with Adobe Analytics &amp; Adobe Target Experience
 
 
 
 
 Preferred Qualifications:
 
 
 <ul>
 <li>
 8-10 yrs of relevant experience.
 </li>
 <li>
 Bachelor&rsquo;s degree with a strong technical background in web development, SEO and digital marketing. MBA preferred.
 </li>
 </ul>
 
 
 
 
 
 Key Responsibilities:
 
 
 <ul>
 <li>
 Develop and execute
 
 SEO strategies
 
 to improve organic traffic and search rankings.
 </li>
 <li>
 Conduct
 
 keyword research
 
 , competitive analysis, and content optimization.
 </li>
 <li>
 Monitor and analyze website performance using
 
 Adobe Analytics
 
 and
 
 Google Search Console
 
 .
 </li>
 <li>
 Use
 
 Adobe Target
 
 for A/B testing and personalization to improve user experience and conversion rates.
 </li>
 <li>
 Optimize website structure, metadata, and internal linking for search engine visibility.
 </li>
 <li>
 Implement
 
 technical SEO
 
 best practices, including site speed optimization, mobile-friendliness, and structured data.
 </li>
 <li>
 Manage
 
 off-page SEO
 
 strategies, including link-building and digital PR.
 </li>
 <li>
 Collaborate with content teams to ensure SEO-friendly content creation.
 </li>
 <li>
 Stay updated on
 
 Google algorithm updates
 
 , search engine trends, and best practices.
 </li>
 <li>
 Generate SEO performance reports and provide insights for continuous improvement.
 </li>
 </ul>
 
 
 Requirements &amp; Skills:
 
 
 <ul>
 <li>
 
 Proven experience
 
 as an SEO Specialist, SEO Analyst, or similar role.
 </li>
 <li>
 Hands-on experience with
 
 Adobe Analytics
 
 for website traffic analysis.
 </li>
 <li>
 Expertise in using
 
 Adobe Target
 
 for A/B testing and personalization.
 </li>
 <li>
 Strong understanding of
 
 SEO principles
 
 , search engine algorithms, and ranking factors.
 </li>
 <li>
 Deep expertise in SEO, SEM, PPC, A/B testing, Personalization
 </li>
 <li>
 Experience in running A/B tests and multivariate tests
 </li>
 <li>
 Proficiency in Google Search Console, Google Analytics, Ahrefs, SEMrush, SERanking and Moz.
 </li>
 <li>
 Experience with HTML, CSS, JavaScript, and schema markup for SEO optimization.
 </li>
 <li>
 Familiarity with CMS platforms like WordPress, Adobe Experience Manager (AEM), or Shopify.
 </li>
 <li>
 Strong analytical and problem-solving skills.
 </li>
 <li>
 Excellent communication and ability to work with cross-functional teams.
 </li>
 <li>
 Skilled in creating presentations for executive reviews
 </li>
 <li>
 Familiarity with SDLC, Agile methodology
 </li>
 </ul>
 
 
 
 
 
 Experienced on the following tools:
 
 
 <ul>
 <li>
 SE Ranking (Preferred), SEMRush, or any other SEO tool
 </li>
 <li>
 Data Dog, Google Page Speed Insights, Lighthouse, GTMetrix
 </li>
 <li>
 Adobe Experience Manager (Sites and Assets)
 </li>
 <li>
 Adobe Analytics and Google Analytics
 </li>
 <li>
 Google Search Console, Google Tag Manager
 </li>
 <li>
 Google Ads, LinkedIn Ads
 </li>
 <li>
 Adobe Photoshop
 </li>
 </ul>
 
 
</div>

SEO Specialist

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Dover India

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SEO Specialist