Qureos Mentor

Electronic Technologies International, Inc

<div>This is where creativity meets influence. We&rsquo;re a multi-state company with big ambitions&mdash;and we&rsquo;re looking for a marketing mind who can match our momentum. In this growth-focused role, you won&rsquo;t be boxed into one niche. You&rsquo;ll flex your creativity across multiple industries, experiment fearlessly, and help shape how we tell our story throughout the US and beyond. Your ideas won&rsquo;t just be seen&mdash;they&rsquo;ll help define where we go next.
We&rsquo;re agile in our approach, accountable for our results, and proud of our Midwest roots. If you&rsquo;re a team player who sees opportunity in every challenge and believes great marketing starts with great relationships, we&rsquo;d love to meet you.
Essential Duties and Responsibilities:
Strategic Leadership<ul><li>
Develop and execute multi-brand marketing strategies that align with company goals and highlight our manufacturing excellence.</li><li>
Analyze market trends, digital performance, and customer behavior to identify new growth opportunities.</li><li>
Collaborate cross-functionally with Sales, Engineering, Outside Agencies and Quality to support lead generation and customer retention.</li><li>
Build annual marketing plans, budgets, and KPIs; report on ROI and campaign performance weekly.</li></ul>
Content &amp; Brand Management<ul><li>
Oversee consistent, authentic brand messaging across all digital and print channels.</li><li>
Lead content creation for websites, social media, trade publications, videos, and customer communications.</li><li>
Manage photography, creative assets, and design consistency across multiple brands.</li><li>
Ensure brand integrity across all channels and facilities through audits, messaging alignment, and creative direction.</li></ul>
Digital &amp; Campaign Execution<ul><li>
Manage paid media, SEO/SEM, analytics dashboards, and CRM.</li><li>
Build UTM tracking and reporting systems to evaluate performance and optimize conversions.</li><li>
Build monthly marketing dashboards that track footprint, funnel, and engagement metrics.</li></ul>
Customer &amp; Market Engagement<ul><li>
Support reshoring education initiatives through downloadable guides, email campaigns, and industry articles.</li><li>
Maintain relationships with media outlets and coordinate PR opportunities.</li><li>
Represent the company at tradeshows, events, and in digital community engagement.</li></ul>
Job Requirements:<ul><li>
Associate or bachelor&rsquo;s degree in Marketing, Business, or related field.</li><li>
3+ years of experience in multi-channel marketing (B2B or manufacturing preferred).</li><li>
Proven success in managing brand identity, content creation, and digital campaigns.</li><li>
Strong understanding of analytics, SEO/SEM, and marketing automation.</li><li>
Excellent communication and storytelling skills &mdash; both written and visual.</li><li>
Proficiency (preferred) in Canva, ActiveCampaign, Google Analytics, and Microsoft 365.</li><li>
Creative thinker with strong organizational and analytical abilities.</li></ul>
Why Join Us<ul><li>
Be part of a growing Midwest manufacturing group where your ideas make an immediate impact.</li><li>
Work with a collaborative, innovative team that values curiosity, precision, and craftsmanship.</li><li>
Full-time benefits include health, dental, and vision insurance (after 60 days), and disability and life insurance (after 30 days).</li></ul>
We prioritize safety, work/life balance, and a culture of respect and recognition.</div>

Marketing Specialist, Wisconsin Location

Join Electronic Technologies International, Inc and explore 1   exciting career opportunities. They're hiring for various roles with options for remote or on-site work. Apply today and become part of their innovative team.

Electronic Technologies International, Inc

ABOUT_COMPANY

Marketing Specialist, Wisconsin Location