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Fagone Plumbing, Heating and HVAC

Marketing Coordinator / AssistantLocation: Marblehead, MA (On-site)Type: Full-timeExperience: 2&ndash;3 years (service/trades industry strongly preferred)About Fagone Plumbing, Heating &amp; HVACFagone is a fast-growing, family-run plumbing, heating, and HVAC company serving the North Shore of Massachusetts. We believe in honest recommendations, exceptional craftsmanship, and strong community values. We&rsquo;re looking for a motivated Marketing Coordinator / Assistant to help manage day-to-day marketing operations, digital advertising, and creative content for our expanding business.Responsibilities<ul><li>Help us grow the business by building brand awareness and generating customer calls.</li><li>Become a market expert: understand customer needs and build brand strategies that communicate a compelling message to drive our vision.</li><li>Ensure all marketing activities feel local and personal.</li><li>Manage Google Ads: build, monitor, and optimize campaigns (Search, Local, and Performance Max); report weekly on performance and lead quality.</li><li>Social media &amp; website updates: create posts, monitor engagement, and coordinate updates and optimize SEO.</li><li>Analytics &amp; tracking: maintain dashboards in Google Analytics 4 (GA4), CallRail, and Jobber; track marketing source data and conversion performance.</li><li>CRM coordination: organize and tag leads, build reports, and help connect marketing data to Jobber for accurate attribution.</li><li>Content creation: assist with photography, short-form video, and graphic design using Adobe Creative Suite (Photoshop, InDesign, Illustrator, Acrobat, &amp; etc.).</li><li>Community &amp; events: help with sponsorships, local partnerships, and outreach initiatives.</li><li>Brand consistency: ensure all creative and messaging align with company standards and tone.</li><li>Additional duties as needed.</li></ul>Qualifications<ul><li>Bachelor&rsquo;s degree in Marketing, Business, or a related field.</li><li>2&ndash;3 years of marketing experience, ideally in home services, trades, or construction industries.</li><li>Proven experience managing Google Ads campaigns.</li><li>Knowledge of traditional and digital marketing.</li><li>Understanding of marketing principles, including digital channels like paid search, SEO, and Google Local Services Ads (LSA).</li><li>Familiarity with Google Analytics 4 (GA4), call tracking, and performance reporting.</li><li>Experience with CRM software &mdash; bonus for Jobber.</li><li>Skilled in Adobe Creative Suite (Photoshop, InDesign, Illustrator, Acrobat, &amp; etc.).</li><li>Familiarity with AI platforms is a plus.</li><li>Highly effective project management, prioritization, multi-tasking, and time management skills.</li><li>High attention to detail and quality standards.</li><li>Excellent written and verbal communication skills.</li><li>Graphic design and social media editing skills (and email as needed) are a plus.</li><li>Detail-oriented, self-driven, and eager to contribute to a growing local business.</li><li>Must be comfortable working on-site in Marblehead, MA.</li></ul>Schedule &amp; Work Environment<ul><li>Monday&ndash;Friday, 8:00 AM to 4:00 PM.</li><li>Casual, collaborative office environment.</li><li>Occasional local events or community appearances may be required.</li></ul>Compensation &amp; Benefits<ul><li>Pay range: $22&ndash;$26/hour, depending on experience and platform proficiency.</li><li>Paid time off, holidays, and eligibility for company benefits (401k, health, and dental as applicable).</li><li>Professional development and growth opportunities as our marketing department expands.</li><li>Fun, supportive workplace rooted in local pride and customer trust.</li></ul>How to ApplySend your resume, portfolio samples (Google Ads results, social posts, or creative work), and a brief note about your marketing experience to:fagoneplumbing.com@gmail.com Subject line: Marketing Coordinator &ndash; Your NameJob Type: Full-timePay: $22.00 - $26.00 per hourExpected hours: 40 per weekBenefits:<ul><li>401(k)</li><li>Dental insurance</li><li>Health insurance</li><li>Paid time off</li><li>Vision insurance</li></ul>Application Question(s):<ul><li>Do you have a Google Data Analytics Certificate</li><li>Do you have experience managing Google Ads: building, monitoring, and optimizing campaigns (Search, Local, and Performance Max) </li><li>Do you have a strong understanding of SEO principles and website optimization best practices?</li><li>Have you used SEO tools such as SEMRUSH or Ahrefs in a professional setting?</li></ul>Experience:<ul><li>marketing: 2 years (Required)</li></ul>Ability to Commute:<ul><li>Marblehead, MA 01945 (Required)</li></ul>Work Location: In person

Marketing Coordinator / Assistant

Join Fagone Plumbing, Heating and HVAC and explore 1   exciting career opportunities. They're hiring for various roles with options for remote or on-site work. Apply today and become part of their innovative team.

Fagone Plumbing, Heating and HVAC

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Marketing Coordinator / Assistant