Qureos Mentor

Firstrust Bank

FIRSTRUST BANK
 RECOGNIZES THE LEADER IN YOU
 As one of the region’s foremost community banking institutions, we take pride in fostering leadership.
 As a Firstrust employee, your growth is our growth.
 
For you, that means great benefits, performance-based pay, a meaningful role, and resources to help your success.
 
For us, that means employees who offer exemplary customer service with a commitment to our values - honesty, integrity and accountability.
 
<ul>
<li>Hybrid Position*</li>
</ul>
Firstrust Bank is seeking a dynamic Content Marketing Manager to join our Digital Marketing Team. In this role, you will play a key part in amplifying Firstrust Bank’s brand awareness and growing its online presence through effective digital marketing content strategies. The ideal candidate will have a strong background in website and social media marketing, with a focus on driving digital channel traffic and engagement growth across various digital channels.
 
As the Digital Marketing Content Manager, you will be responsible for managing Firstrust Bank’s and its 3 subsidiaries websites, ensuring they are fully optimized for campaign and new business conversion (marketing funnel), user experience, functionality, responsiveness, search engine optimization (SEO) and accessibility (ADA). Your experience in platforms like Webflow, along with proficiency in HTML, CSS, and analytics tools such as Google Analytics and Google Data Studio, will be critical to the role. You will collaborate closely with both the marketing and IT teams to ensure the website aligns with business objectives and meets the needs of our customers.
 
In addition, you will oversee the creation and management of content for the Firstrust Bank blog, social media, and digital advertising channels, ensuring consistent brand voice, messaging, conversion performance and engagement across platforms. This includes developing and curating content that resonates with our audience while driving traffic, leads, and brand loyalty.
 
You will also work closely with the digital marketing team to ensure content marketing efforts are integrated into broader cross-channel marketing campaigns, ensuring cohesive and consistent messaging across web, email, social media, online banking and digital advertising platforms.
 
JOB DUTIES AND RESPONSIBILITIES: 
<ul>
<li>Provides strategic digital marketing strategy and responsibility across the enterprise, including website, digital, social media, and analytics.</li>
<li>Develops, designs, and builds digital content across marketing channels for websites, emails, blogs, digital advertising, video, and social media, either individually, through agency support, or some combination.</li>
<li>Oversees the day-to-day administration of websites using Webflow, including regularly update website content to reflect current products, services, promotions, and announcements. Utilize HTML, CSS, and Webflow’s design tools to develop and refine web pages, ensuring they are visually appealing and user-friendly.</li>
<li>Implements Search Engine Optimization (SEO) best practices to improve search rankings and increase website traffic. Regularly monitor and update SEO elements (meta tags, keywords, alt text, etc.).</li>
<li>Provides reporting and analytics to optimize website and content channel performance including investments made in media and SEO.</li>
<li>Regularly reviews and improves the website and online user experience to enhance customer satisfaction and accessibility.</li>
<li>Oversee the ongoing social media content calendars, ensuring timely, engaging, and brand-aligned content across all platforms. Develop and curate posts that drive engagement, increase brand awareness, and foster community interaction. Monitor performance metrics and adjust strategies as needed to maximize reach and effectiveness, while staying updated on social media trends and best practices. E.g. Facebook, Instagram, Linkedin, YouTube, X, and TikTok.</li>
<li>Monitors and responds to social media engagement and online review platforms, ensuring professional responsiveness and maintaining brand standards.</li>
<li>Cross team collaboration and external agency teams create social media campaigns, website landing pages for marketing campaigns, test website functionality, and troubleshoot issues.</li>
<li>Ensures all content marketing complies with legal, regulatory, and internal brand guidelines.</li>
</ul>
PHYSICAL AND SENSORY REQUIREMENTS: 
<ul>
<li>Prolonged periods sitting at a desk and working on a computer.</li>
</ul>
POTENITAL ON-THE-JOB-RISKS: 
<ul>
<li>None identified.</li>
</ul>
EDUCATION, TRAINING AND EXPERIENCE: 
<ul>
<li>3+ year’s digital marketing at financial services company, or ecommerce B2B or B2C Company.</li>
<li>3+ years of experience managing and optimizing website performance, experience with Webflow and website content management systems such as Wordpress, Joomla, Drupal, Sitecore, and others.</li>
<li>Proficiency in HTML and CSS and understanding of SEO principles and best practices.</li>
<li>3+ year’s of experience with Google Analytics and Google Data Studio or similar analytics platforms.</li>
<li>3+ years of experience working directly with business stakeholders</li>
<li>Strong presentation and communication skills across all key stakeholders, including Sr Leaders, business partners and marketing team members</li>
</ul>
Firstrust Bank provides equal employment opportunity without regard to race, color, creed, sex (including pregnancy), age, gender, (including gender nonconformity and status as a transgender or transsexual individual), physical or mental disability, religion, national origin, genetics, marital status, veteran’s status, ancestry, citizenship, sexual orientation, or other characteristics protected by applicable law. This policy applies to all areas of employment, including, without limitation, recruitment, hiring, training and development, promotion, transfer, termination, compensation, benefits, and all other conditions and privileges of employment in accordance with applicable federal, state and local laws.
 
Firstrust Bank is an Equal Opportunity Employer.
 
If you have a disability and need an accommodation to complete the application process, please email Firstrust Bank Human Resources Department HResources@firstrust.com. Include your full name, best way to reach you, and the accommodation needed to assist with the application process.
 
Firstrust provides reasonable accommodations so that disabled individuals may participate in the application and selection process. Please state your reasonable accommodation request for assistance in your message.
 
Only reasonable accommodation requests related to applying for a specific position within Firstrust will be reviewed at the email address and phone number supplied.
 
Please advise Firstrust of any accommodation you require to express an interest in a specific opening by emailing or calling: reasonableaccomdations@firstrust.com or 215-728-8265.

Website and Digital Marketing Manager

FIRSTRUST BANK
 RECOGNIZES THE LEADER IN YOU
 As one of the region’s foremost community banking institutions, we take pride in fostering leadership.
 As a Firstrust employee, your growth is our growth.
 
For you, that means great benefits, performance-based pay, a meaningful role, and resources to help your success.
 
For us, that means employees who offer exemplary customer service with a commitment to our values - honesty, integrity and accountability.
 
<ul>
<li>On-Site Position*</li>
</ul>
***$5,000.00 Sign on Bonus***
 Primary responsibility is to manage a Branch Team of employees and/or more than one branch to develop business, provide extraordinary service to customers, maintain operational integrity and a professional office appearance, and manage operating expenses. Directs the daily sales, operational and administrative activities of the branch within the framework of corporate policies and procedures to assure good quality service to our customers, satisfied and challenged employees and an efficient and profitable operating branch. Fosters a motivational environment and strong sense of service and teamwork.
 
JOB DUTIES AND RESPONSIBILITIES: 
<ul>
<li>Responsible for the development of new business for Firstrust. Is alert to expressed customer/prospect needs to suggest appropriate business and consumer services. Actively sells and promotes bank products to potential and existing business and consumer customers. Possesses knowledge of corporate products and services to suggest products.</li>
<li>Uses time to develop business with existing customers, COIs and prospects. Obtains new loans/deposits through the development and implementation of an internal/external calling program.</li>
<li>Requires a desire to learn and understand the business customers’ needs and recommend solutions to meet those needs.</li>
<li>Primary responsibility to attain small business loans, deposit goals and other sales goals as dictated by branch Scorecard or other qualitative measures.</li>
<li>Builds strong partnerships with Business Banking, Consumer Lending, and Commercial Lenders, Private banking, Mortgage Officers, and all other partners within Bank to meet/exceed our customer’s expectations.</li>
<li>Budgets time to ensure ongoing sales activities, develops tactics to achieve results each month and is accountable for meeting these goals.</li>
<li>Develops and implements a strategic plan and continuously monitors the branch performance with an Assistant Manager or other senior level team member as it relates to all goals.</li>
<li>Monitors loan, deposit, new account, referral and balance sheet goals and production to achieve consistent scorecard results. Also, monitors fee income, fee waivers and rebates, income & expense goals and results.</li>
<li>Evaluates and submits branch approval requests for fee rebates outside of the branch’s authority level limits.</li>
<li>Embraces technology and Sales Force (Customer Relationship Management system) to manage all branch leads and opportunities for themselves and their team.</li>
<li>Ensures branch operates in accordance with all Bank audit and security policies and procedures and ensures branch compliance of all federal regulatory guidelines. Achieves audit goals.</li>
<li>Manages the professional development plan for all branch team members including specific training related to product knowledge, sales, customer service, compliance, operations and/or technical training. This includes attendance at required meetings by job family, Operations review classes and/or sales debrief calls. Writes and delivers annual performance reviews, and performance improvement plans/warnings as needed. Approves time off, branch schedules and timesheets for optimum customer service. Interviews candidates for open positions.</li>
<li>Oversees the monitoring of teller shorts/overs, new account exceptions, loan exceptions and branch overall cash levels.</li>
<li>Manages all aspects of Branch appearance including facilities, signage, and employee attire in accordance with the Firstrust appearance policy. .</li>
<li>Holds self and others accountable. Demonstrates the behaviors consistent with Firstrust Mission and Values.</li>
<li>Leading a welcoming atmosphere that reflects our commitment to exceptional service specifically embracing and demonstrating MAGIC of customer service strategies.</li>
<li>Demonstrates teamwork through flexibility and maintains effective communication with other departments to achieve Community Banking objectives and goals.</li>
<li>Partners with all areas of the Bank to provide seamless service to our customers.</li>
</ul>
OTHER JOB DUTIES AND RESPONSIBILITIES: 
The Branch Manager must have strong listening and verbal communication skills for extensive business development calls and person-to-person interaction, including managing a branch team. The position requires excellent interpersonal, analytical, and problem-solving skills. The employee needs to communicate and exchange information with all levels of management, clients, and outside vendors. The employee must apply and estimate analytical data for trends and reporting purposes. Also, must have the ability to function in a financial institution/branch environment and utilize standard office equipment.
 
Decision Making
 <ul>
<li>Develops, implements, and monitors the branch’s performance as it relates to all goals. Develops tactics to ensure the branch is meeting its goals.</li>
<li>Monitors loan, deposit, new account , referral and balance sheet goals and production to achieve consistent scorecard results. Also, monitors fee income, fee waivers and rebates, income & expense goals and results.</li>
<li>Makes decisions/recommendations related to hiring, continued employment and staff development to ensure branch success. Monitor staff performance and implement and monitor improvement plans, as necessary.</li>
<li>Expected to execute on any additional deliverables within clearly communicated deadlines specific to Community Banking. Also, managing the attendance of self and team members to required meetings and training classes.</li>
<li>Accountable to achieve goals and develop ongoing tactics to achieve these results.</li>
<li>Continuously seeks and implements ways to improve the overall team performance.</li>
<li>Makes all branch decisions within authority level or follows outlined procedure for escalation to obtain proper approval following Firstrust’s authority matrix.</li>
</ul>
Accountability
 <ul>
<li>Team champion for all sales, service and Firstrust strategic initiatives. Communicates to staff on new policies and procedures and ensures compliance. Effectively communicates and implements bank’s overall mission/vision.</li>
<li>Achieve business loan and deposit goals and other scorecard goals by making calls, networking, and building a necessary pipeline to achieve goals.</li>
<li>Drives the consumer loan production through daily calling, daily pipeline management and daily customer profiling.</li>
<li>Will coach branch employees on consultative sales by real time coaching observations.</li>
<li>Provides guidance and direction to all staff members and ensures their development through one-on-ones, coaching, counseling, and training. Takes an active role in the development of the personnel and is always striving to improve their performance.</li>
<li>Encourages and supports the training and development of the team in both retail and business product and services.</li>
<li>Develops tactics to meet monthly sales/service goals along with profitability targets. The manager will communicate clearly and explicitly the employees’ daily, weekly, and monthly goals</li>
<li>Schedule appointments, manage pipelines, actively participate in outside networking opportunities that lead to business generation, attends Business Banking Meetings as well as other meetings as required.</li>
<li>Branch Manager will always set a positive example in all areas of leadership.</li>
<li>Responsible for ensuring the staff knows and complies with all audits, security and compliance policies and procedures. Specifically, those updated and communications within our weekly Community Banking Operations newsletter.</li>
</ul>
PHYSICAL AND SENSORY REQUIREMENTS: 
<ul>
<li>Prolonged periods sitting at a desk and working on a computer.</li>
<li>While performing the essential functions of this position, the Branch Manager is regularly required to drive a motor vehicle to travel to client locations and events.</li>
<li>The employee must move and position object/materials to set up branch events and must be able to lift up to 20 lbs. of materials to be moved to branches and events.</li>
</ul>
POTENITAL ON-THE-JOB-RISKS: 
<ul>
<li>None identified.</li>
</ul>
EDUCATION, TRAINING AND EXPERIENCE: 
<ul>
<li>Must be a self-motivated, proven leader with a track record of delivering consistent sales results. This includes driving branch performance and fostering a high performing team.</li>
<li>More than 5 years of successful branch management experience required.</li>
<li>High School diploma required, 4-year college degree preferred or equivalent experience.</li>
<li>A working knowledge of Bank operating policies and procedures which impact retail and business services.</li>
<li>A thorough knowledge of the features and benefits of all Bank retail products and services.</li>
<li>Advanced PC Literacy</li>
<li>Experience using Salesforce or comparable Customer Relationship Management system preferred.</li>
<li>May be licensed to sell alternative investments and insurance (not required).</li>
</ul>
Pay Range: Firstrust Bank demonstrates fair, competitive, and market-based compensation for our employees. The salary range for this position is $90,000.00 to $115,000.00. The pay range may vary based on factors including but not limited to knowledge, skills, experience, and work location. We offer a competitive benefits plan including but not limited to Health, Dental, Vision, Life, Disability, 401K, Paid Time off, other ancillary benefits based on position.
 
Firstrust Bank provides equal employment opportunity without regard to race, color, creed, sex (including pregnancy), age, gender, (including gender nonconformity and status as a transgender or transsexual individual), physical or mental disability, religion, national origin, genetics, marital status, veteran’s status, ancestry, citizenship, sexual orientation, or other characteristics protected by applicable law. This policy applies to all areas of employment, including, without limitation, recruitment, hiring, training and development, promotion, transfer, termination, compensation, benefits, and all other conditions and privileges of employment in accordance with applicable federal, state and local laws.
 
Firstrust Bank is an Equal Opportunity Employer.
 
If you have a disability and need an accommodation to complete the application process, please email Firstrust Bank Human Resources Department HResources@firstrust.com. Include your full name, best way to reach you, and the accommodation needed to assist with the application process.
 
Firstrust provides reasonable accommodations so that disabled individuals may participate in the application and selection process. Please state your reasonable accommodation request for assistance in your message.
 
Only reasonable accommodation requests related to applying for a specific position within Firstrust will be reviewed at the email address and phone number supplied.
 
Please advise Firstrust of any accommodation you require to express an interest in a specific opening by emailing or calling: reasonableaccomdations@firstrust.com or 215-728-8265.

Branch Sales Manager - Towson

Join Firstrust Bank and explore 2   exciting career opportunities. They're hiring for various roles with options for remote or on-site work. Apply today and become part of their innovative team.

Firstrust Bank

ABOUT_COMPANY

Website and Digital Marketing Manager

Branch Sales Manager - Towson