Qureos Mentor

G&S Business Communications

<div>The Digital Marketing Supervisor, (Organic Social Media), is responsible for pioneering and executing comprehensive organic social strategies that deliver measurable growth for key clients within the Health and Wellness market segment. This role focuses on translating client objectives into actionable social tactics designed to significantly increase online organic presence, expand audience reach, and cultivate deep community engagement. In addition, the Supervisor ensures cross-functional success by strategically collaborating with internal teams and external partners to align social efforts with broader digital campaign goals and strategic partnership objectives. 
 
Responsibilities :
<ul><li>Create and execute a data-driven organic social media strategy aligned with brand voice, target audience, and business goals of clients and agency.
</li><li>Assist in the collection of in-depth audience research to understand demographics, interests, and online behavior to tailor content accordingly.
</li><li>Conduct industry/competitor analysis and stay up to date on social media trends and best practices to inform strategic planning.
</li><li>Curate and direct the creation of high-quality, engaging content, and develop engaging social media copy across various social media platforms.
</li><li>Develop and oversee organic social media content calendars, ensuring content is published consistently and adheres to client&rsquo;s brand guidelines.
</li><li>Analyze social media data and identify trends and insights to inform content strategy and campaign optimization.
</li><li>Review community engagement by responding to comments and messages promptly and professionally on behalf of client social media accounts.
</li><li>Collaborate with internal and external teams to ensure a unified brand experience across all channels.
</li><li>Implement new social media tools and technologies to enhance team efficiency and campaign performance.
</li><li>Assist in maintaining a high level of social media infrastructure, ensuring data security and platform integration.
</li><li>Track and report on the overall performance of Social Media initiatives to measure success and demonstrate ROI to stakeholders.
</li><li>Assist in the research, writing and development of proposals and presentations.
</li><li>Assist in creating estimations for proposals and projects.
</li><li>Assist in leading a Social Media team, fostering a collaborative and results-oriented work environment.
</li><li>Oversee the quality and accuracy of Social Media work, ensuring deliverables meet deadlines and organizational standards.
</li><li>Coach and mentor junior team members through daily feedback and other professional development opportunities.
</li>Assist with internal guidance to the team to ensure projects are strategically aligned with the client&rsquo;s expectations and executed within budget and timeline. 
<li>
</li></ul> 
Qualifications :
<ul><li>5-7 years of experience in social media marketing with a proven track record of driving success in organic growth.
</li><li>Advanced level knowledge of social media algorithms and best practices for major platforms (Facebook, Instagram, X, LinkedIn, etc.).
</li><li>Advanced level knowledge of Social Media management tools (ie: Hootsuite, Sprinkler, Sprout, Emplify, etc.)
</li><li>Strong understanding of the Healthcare and Wellness market segment, with examples of Social Media campaigns and tactics that increase audience and build community.
</li><li>Advanced level knowledge of developing and implementing data-driven social media strategies aligned with business objectives.
</li><li>Success in analyzing social media data, identifying trends, and translating insights into actionable strategies that show measurable growth.
</li><li>Excellent written and verbal communication skills with a strong understanding of brand voice and messaging.
</li><li>Success in managing the creation and execution of engaging social media content (text, images, videos) with a focus on measurement and showing organic growth.
</li><li>Success in managing complex social media campaigns across multiple social networks.
</li><li>Success in implementation of social media tools, technology, measurement, and leveraging AI to increase efficiency.
</li><li>Design thinking mindset and problem-solving skills with a deep focus on the user journey.
</li><li>Advanced understanding of User Experience methodology and best practices. &bull; Excellent communication, interpersonal, and presentation skills with the ability to influence and inspire clients, stakeholders, and team members.
</li><li>Advanced understanding of digital marketing (web development, SEO, social media, strategic analytics, etc.) interconnectivity and best practices.
</li><li>Ability to retain and build client relationships, including managing through challenges and adversity.
</li><li>Experience working in a fast-paced, results-oriented environment managing multiple projects in different stages of completion.
</li><li>High level of comfort with core business tools (e.g., PowerPoint, Excel, Word, etc.)
</li><li>Proven track record of success in leading a team of digital marketing professionals.
</li><li>Strong communication, interpersonal, and presentation skills with the ability to influence and inspire senior leadership.
</li><li>Advanced level leadership qualities, including strategic thinking, vision building, and the ability to motivate and guide a team.
</li><li>Understanding of building and managing strong relationships with cross-functional teams and senior management.
</li><li>A positive, collaborative, can-do attitude.
</li><li>Ability to work independently and manage multiple tasks effectively.
</li>Strong attention to detail and a commitment to accuracy. 
<li>
</li></ul> 
Candidates with the following industry or market segment knowledge will be given preferred consideration : 
 
<ul><li>Healthcare and Wellness</li></ul></div>

Digital Marketing Supervisor

<div>We are seeking a highly analytical and creative Digital Marketing Manager to lead ideation and deployment of full-funnel digital marketing initiatives tailored to our core market sectors. The ideal candidate will collaborate with various discipline strategists to build integrated approaches that drive brand awareness, generate leads, and increase customer engagement. This role requires broad digital expertise, data analysis, strategic thinking, and a deep understanding of the user journey from
 
initial engagement to digital conversion across all touch points. This position is also responsible for managing and growing associates. 
 
Responsibilities :
<ul><li>Develop and oversee integrated digital marketing strategies aligned with brand voice, target audience, and business goals of clients and agency.
</li><li>Analyze market trends, audience behavior and campaign performance to inform strategy.
</li><li>Oversee and manage all digital marketing channels, including SEO, SEM, email, social media, web/content marketing, and influencer marketing.
</li><li>Lead efforts to improve website user experience (UX) and implement strategies for conversion rate optimization (CRO) to enhance on-site performance.
</li><li>Manage and allocate digital marketing budgets, optimizing spend across all channels to maximize ROI.
</li><li>Analyze campaign and website performance using tools like Google Analytics and other platforms, providing actionable insights to stakeholders.
</li><li>Collaborate with creative, content, and development teams to ensure all digital efforts are aligned and integrated.
</li><li>Stay current with the latest digital marketing trends, tools, and best practices.
</li><li>Assist and provide guidance on integrating AI tools into digital workflows and existing marketing software to improve efficiency and product offerings.
</li><li>Coach and mentor junior team members through daily feedback and other professional development opportunities.
</li><li>Collaborate in the research, writing and development of new business proposals and presentations.
</li>Collaborate in creating estimates for digital marketing projects and campaigns. 
<li>
</li></ul> 
Qualifications :
<ul><li>Bachelor&rsquo;s degree in Marketing, Communications, Business, a related field, or equivalent combination of education and experience.
</li><li>7+ years of experience in digital marketing, with at least 4 years in a strategic or leadership role.
</li><li>Proven experience developing and implementing successful digital marketing strategies that leverage integrated digital marketing tactics and channels.
</li><li>Direct experience with web analytics platforms (e.g., Google Analytics, Adobe Analytics), defining and benchmarking KPIs, and reporting on campaign reach and effectiveness.
</li><li>Proven ability to conduct in-depth audience research to understand demographics, interests, and online behavior to tailor strategy accordingly.
</li><li>Proven ability to deliver campaigns within aligned budget and on time.
</li><li>Design-forward mindset and problem-solving skills with a deep focus on the user journey.
</li><li>Proficient understanding of User Experience methodology and best practices.
</li><li>Proficient understanding of digital marketing (web development, SEO, social media, strategic analytics, etc.) interconnectivity and best practices.
</li><li>Strong analytical skills with the ability to interpret data and provide actionable recommendations.
</li><li>Excellent communication, interpersonal, project management, and presentation skills with the ability to influence and inspire clients, stakeholders, and team members.
</li><li>Experience working in a fast-paced, results-oriented environment managing multiple projects in different stages of completion.
</li><li>Possesses effective leadership skills, including strategic thinking, vision building, and the ability to motivate and guide a team.
</li><li>Proven track record of success in leading a team of digital marketing professionals.
</li><li>Proven success in managing, optimizing, and growing marketing budgets.
</li><li>Experience in building and managing strong relationships with interdisciplinary teams and senior management.
</li><li>High level of comfort with core business tools (e.g., PowerPoint, Excel, Word, etc.)
</li><li>A positive, collaborative, proactive, can-do attitude.
</li><li>Strong attention to detail and a commitment to accuracy.
</li>Proactive approach to learning and growth in Digital Marketing Strategycapitalizing on current trends and defining innovative approaches. 
<li>
</li></ul> 
Candidates with the following industry or market segment knowledge will be given preferred consideration :
<ul><li>Advanced Manufacturing and Energy
</li></ul><ul><li>Agribusiness
</li></ul><ul><li>Healthcare and Wellness
</li></ul><ul><li>Home and Building
</li></ul><ul><li>Landscape and Outdoor Living</li></ul></div>

Digital Marketing Manager

Join G&S Business Communications and explore 2   exciting career opportunities. They're hiring for various roles with options for remote or on-site work. Apply today and become part of their innovative team.

G&S Business Communications

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Digital Marketing Supervisor

Digital Marketing Manager