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Goldman Marketing Group

Goldman Marketing Group is a Great Place to Work Certified company, and we&rsquo;re looking to hire a Social Media Manager!As a Social Media Manager at Goldman Marketing Group, your main responsibility is client satisfaction and retention. You will play a crucial role in shaping, executing, and continually refining marketing strategies that align with clients&rsquo; goals and objectives. You will serve as a key point of contact for clients, ensuring clear and effective communication, while also taking on the responsibility of an expert marketing strategist on our team.Goldman Marketing Group (GMG) is a woman-owned and collaborative company. While this description includes core functional responsibilities, all our employees are active members of the team, and flexible in assisting the company as it grows and evolves. This expectation requires each person to be capable of adapting to the dynamics of a client driven environment. We&rsquo;re as interested in your human side as your technical expertise. The ideal candidate will be upbeat, optimistic and happy to help the team.<ul><li>Are you someone who can embrace change, drive innovation, and elevate marketing project outcomes?</li><li>Are you passionate about delivering excellence?</li><li>Do you have a track record of client satisfaction and love exceeding client expectations?</li></ul>Goldman Marketing Group (GMG) is a woman-owned company. We are a good fit for you if you value:<ul><li>INNOVATION: Always Ahead Of The Curve - We leverage strategic data, expert knowledge, decades of experience, and hard work DAILY to continually innovate, improve, learn, and leverage technology and AI/GPT every single day to make forward-thinking decisions, bring back ideas to share with the team, stay ahead of the competition, and illustrates GMG&rsquo;s value to our clients.</li><li>ELITE SERVICE: Top-Tier &amp; Highly-Valued Aesthetic Industry Service - GMG crafts business strategies and marketing plans according to each client&rsquo;s unique needs, and constantly tweaks and adjusts to meet ever-changing needs and growth. We love producing work we are proud of while making our clients happy at the same time!</li><li>ROCKSTAR PEOPLE: All-Star Team - We are eternally curious and seek out opportunities to learn and grow every single day, personally and professionally. We are truly invested in and get excited about our work, we naturally go above and beyond to make every project, decision, and task better than the last. Above all, we are self-starters and self-sufficient who love winning and beating our goals, value working remotely, and love working with other people who share our same passions!</li></ul>Perks of Working with GMG<ul><li>Work fully remotely with flexible time zones</li><li>Professional development opportunities</li><li>Encouraging, collaborative, and supportive environment</li></ul>Social Media ManagerRole OverviewWe are seeking a strategic and hands-on Social Media Manager to lead content planning, creation, and growth initiatives for multiple client accounts. This role blends strategy, creative execution, client communication, and influencer marketing management. The ideal candidate is both analytical and creative as someone who understands how to grow localized audiences while driving measurable lead generation results.Core ResponsibilitiesAesthetic Subject Matter Expert<ul><li>Deep Industry Understanding: Develop and maintain expertise in all aesthetic treatments including injectables (Botox, Restylane, Sculptra), laser treatments (resurfacing, tattoo removal), and body sculpting (CoolSculpting, liposculpture)</li><li>Stay current with industry trends, new treatments, and technological innovations</li><li>Understand and maintain HIPAA compliance and medical marketing regulations</li><li>Expertise in clinical photography and standardized before/after documentation</li></ul>Social Media Strategy &amp; Planning<ul><li>Develop and manage monthly social media calendars for client and Goldman Marketing Group accounts</li><li>Build platform-specific strategies aligned with client goals (brand awareness, engagement, lead generation, follower growth)</li><li>Identify content opportunities based on trends, audience insights, and performance data</li><li>Balance localized follower growth with performance-driven lead generation strategies</li></ul>Content Creation &amp; Execution<ul><li>Write compelling captions and develop engaging content concepts</li><li>Create short-form video content (Reels, TikTok, Shorts)</li><li>Edit video content optimized for each platform</li><li>Coordinate or execute basic graphic design as needed</li><li>Ensure brand consistency across all client accounts</li></ul>Client Communication &amp; Performance Management<ul><li>Serve as a point of contact for social media clients</li><li>Lead strategy discussions and content alignment meetings</li><li>Track and report on KPIs (engagement, reach, growth, leads, conversions)</li><li>Translate performance data into actionable improvements</li></ul>Influencer Marketing Management<ul><li>Research and source relevant influencers aligned with client goals</li><li>Conduct outreach and manage influencer relationships</li><li>Negotiate and manage contracts and deliverables</li><li>Track campaign performance and ROI</li></ul>Quality Assurance (QA)<ul><li>Ensure all social content meets brand standards and medical marketing regulations</li><li>Maintain consistent voice and messaging across all platforms</li><li>Ensure social media stays in alignment and support with the overarching marketing strategy</li><li>Monitor engagement and community management across all channels</li><li>Track and analyze social media metrics to optimize performance</li></ul>Additional Support &amp; Ad Hoc Projects<ul><li>Support non-social clients with in-house teams through strategy or creative guidance</li><li>Assist with ad hoc design and video editing projects as needed</li><li>Stay up to date on platform updates, trends, and best practices</li></ul>Required Skills<ul><li>Strong video editing skills (short-form, mobile-first content preferred)</li><li>Proven experience developing social media growth strategies</li><li>Clear understanding of localized audience growth tactics</li><li>Experience driving lead generation through social media</li><li>Ability to manage multiple accounts and deadlines simultaneously</li><li>Strong written communication and client-facing skills</li><li>Experience with influencer sourcing and campaign management</li><li>Analytical mindset with comfort interpreting performance metrics</li><li>Demonstrated expert ability to integrate AI (GPT, Claude, or other LLMs) and technological innovations within the social media process</li><li>Basic understanding of Google Analytics 4</li><li>Highly proficient in GSuite including Docs, Sheets, Slides, Dropbox, and the ability to quickly learn any new software</li><li>Experience using project management tools (Wrike, Asana, Trello or similar)</li></ul>Additional Skills<ul><li>Bachelor's degree in Communications, Marketing, or related field preferred</li><li>At least 2 years experience in aesthetic medical practice social media management</li><li>Exceptional written and verbal communication skills</li><li>Excellent organizational skills and keen attention to detail</li><li>Must be comfortable in a fast-paced environment with multiple competing priorities</li></ul>What Makes Someone Successful in This Role<ul><li>Strategic thinker who can connect content to business results</li><li>Self-starter who can manage multiple clients independently</li><li>Organized and deadline-driven</li><li>Creative but performance-focused</li><li>Comfortable communicating directly with clients and handling feedback</li></ul>Starting salary at $70kJob Type: Full-timeBenefits:<ul><li>401(k)</li><li>Dental insurance</li><li>Flexible schedule</li><li>Health insurance</li><li>Paid time off</li><li>Vision insurance</li></ul>Schedule:<ul><li>8-hour shift</li><li>Day shift</li><li>No weekends</li><li>Work Location: Remote</li></ul>Job Type: Full-timePay: From $70,000.00 per yearBenefits:<ul><li>401(k)</li><li>Dental insurance</li><li>Flexible schedule</li><li>Health insurance</li><li>Paid time off</li><li>Vision insurance</li></ul>Application Question(s):<ul><li>Do you have experience working inside of an agency managing multiple accounts?</li><li>Do you have healthcare marketing experience? Specifically marketing for private medical practices?</li></ul>Work Location: Remote

Social Media Manager

Join Goldman Marketing Group and explore 1   exciting career opportunities. They're hiring for various roles with options for remote or on-site work. Apply today and become part of their innovative team.

Goldman Marketing Group

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Social Media Manager