Qureos Mentor

Guru Kashi University

Job SummaryThe SEO Specialist is responsible for improving website visibility, increasing organic traffic, and enhancing search engine rankings through on-page, off-page, and technical SEO strategies. The role involves keyword research, content optimization, website audits, analytics tracking, and continuous monitoring of SEO performance.2. Key ResponsibilitiesA. SEO Strategy &amp; Execution<ul><li>Develop and implement effective SEO strategies to improve organic rankings and traffic.</li><li>Conduct detailed keyword research and identify growth opportunities.</li><li>Plan and execute on-page optimization activities including meta tags, headings, content optimization, and internal linking.</li></ul>B. Technical SEO<ul><li>Perform website audits to identify technical issues such as crawl errors, page speed, site structure, indexing, and mobile optimization.</li><li>Work with developers to resolve technical SEO issues.</li></ul>C. Off-Page SEO<ul><li>Build high-quality backlinks through ethical link-building strategies.</li><li>Manage submissions, guest posting, directory listings, and outreach campaigns.</li></ul>D. Content SEO<ul><li>Optimize existing content and collaborate with content writers to create SEO-friendly content.</li><li>Develop SEO content strategies to improve visibility and user engagement.</li></ul>E. Monitoring &amp; Reporting<ul><li>Track, analyze, and report on SEO metrics using tools like Google Analytics, Google Search Console, and SEMrush/Ahrefs.</li><li>Monitor keyword rankings, traffic trends, and competitor performance.</li><li>Prepare weekly/monthly SEO reports for management.</li></ul>F. Competitor &amp; Market Research<ul><li>Conduct competitor analysis to identify gaps and opportunities.</li><li>Stay updated with latest SEO trends, algorithm changes, and best practices.</li></ul>3. Qualifications &amp; SkillsEducation<ul><li>Bachelor&rsquo;s degree in Marketing, Computer Science, or related field (preferred but not mandatory).</li></ul>Experience<ul><li>1&ndash;3 years of experience in SEO (freshers with strong knowledge can also be considered).</li></ul>Technical Skills<ul><li>Strong understanding of on-page, off-page, and technical SEO.</li><li>Hands-on experience with SEO tools (Google Analytics, Search Console, SEMrush, Ahrefs, Moz, Screaming Frog).</li><li>Basic knowledge of HTML, CSS, and WordPress/CMS platforms.</li><li>Understanding of content marketing and keyword strategy.</li></ul>Soft Skills<ul><li>Analytical mindset and problem-solving skills.</li><li>Strong communication and reporting abilities.</li><li>Attention to detail and ability to meet deadlines.</li><li>Team collaboration and proactive learning attitude.</li></ul>4. Key Competencies<ul><li>Data-driven decision making</li><li>Creativity in content optimization</li><li>Research-oriented approach</li><li>Continuous learning mindset</li><li>Target-driven performance</li></ul>Job Type: Full-timePay: &#8377;9,399.90 - &#8377;29,658.88 per monthWork Location: In person

SEO Executive

1. Job SummaryThe Performance Marketing Manager is responsible for planning, executing, and optimizing data-driven paid marketing campaigns across digital platforms. The role involves managing budgets, improving ROI, driving user acquisition, and scaling revenue through Google Ads, Meta Ads, and other paid channels.2. Key ResponsibilitiesA. Campaign Strategy &amp; Execution<ul><li>Develop, execute, and optimize performance marketing strategies across Google Ads, Facebook/Instagram Ads, LinkedIn Ads, YouTube, and other platforms.</li><li>Plan and run campaigns for lead generation, sales, app installs, retargeting, and brand awareness.</li><li>Ensure campaigns align with business goals and target audience.</li></ul>B. Data Analysis &amp; Optimization<ul><li>Monitor KPIs such as CPC, CPA, ROAS, CTR, CPL, and conversion rates.</li><li>Conduct A/B testing for creatives, landing pages, audiences, and messaging.</li><li>Analyze performance data and use insights to optimize campaigns and improve ROI.</li><li>Track campaign performance using analytics tools (Google Analytics, GA4, Tag Manager, Data Studio).</li></ul>C. Budget &amp; Revenue Management<ul><li>Manage and allocate monthly/quarterly advertising budgets effectively.</li><li>Ensure maximum returns on ad spends with efficient cost control.</li><li>Forecast budgets, revenue projections, and campaign outcomes.</li></ul>D. Cross-functional Collaboration<ul><li>Coordinate with design, content, product, sales, and tech teams for campaign assets and landing pages.</li><li>Work closely with SEO and CRM teams to ensure holistic marketing performance.</li><li>Brief creative teams for ad copies, visuals, and video assets.</li></ul>E. Reporting &amp; Documentation<ul><li>Create weekly and monthly performance reports with actionable insights.</li><li>Present campaign analytics, growth metrics, and improvement strategies to management.</li><li>Maintain proper documentation of campaigns, budgets, and results.</li></ul>F. Market &amp; Competitor Research<ul><li>Stay updated on industry trends, algorithm changes, and new tools.</li><li>Conduct competitor analysis to identify opportunities for performance improvement.</li><li>Explore new platforms (TikTok Ads, Snapchat Ads, Programmatic Media, etc.) when relevant.</li></ul>3. Qualifications &amp; SkillsEducation<ul><li>Bachelor&rsquo;s/Master&rsquo;s degree in Marketing, Business, Analytics, or a related field.</li></ul>Experience<ul><li>2&ndash;6 years of experience in performance marketing or paid ads management.</li><li>Proven track record of managing high-budget campaigns and delivering strong ROI.</li></ul>Technical Skills<ul><li>Expertise in Google Ads, Meta Ads Manager, LinkedIn Ads, and YouTube Ads.</li><li>Strong understanding of GA4, Google Tag Manager, Google Data Studio, and attribution models.</li><li>Knowledge of CRM tools, automation tools, and landing page builders.</li><li>Familiarity with conversion tracking, pixels, UTM tagging, and CRO principles.</li></ul>Soft Skills<ul><li>Strong analytical mindset and data-driven decision making.</li><li>Excellent communication and presentation skills.</li><li>Ability to multitask and manage deadlines.</li><li>Creative thinking and problem-solving attitude.</li></ul>4. Key Competencies<ul><li>ROI-focused execution</li><li>Analytical &amp; strategic thinking</li><li>Campaign optimization</li><li>Budget management</li><li>Leadership &amp; collaboration</li></ul>Job Type: Full-timePay: &#8377;17,250.37 - &#8377;62,301.05 per monthWork Location: In person

Performance Marketing Manager

Graphic Design<ul><li>Create designs for digital and print media including posters, brochures, banners, presentations, social media posts, and ads.</li><li>Develop creative layouts, branding materials, and promotional content based on organizational guidelines.</li><li>Design logos, icons, infographics, and other brand elements when required.</li><li>Support in maintaining the brand identity across all platforms.</li></ul>Video Editing<ul><li>Edit raw footage into professional, engaging videos for marketing campaigns, social media, events, and internal communication.</li><li>Add graphics, animations, sound effects, voice-overs, subtitles, and transitions.</li><li>Create short-form content such as reels, shorts, teasers, and promotional videos.</li><li>Manage video storage and maintain an organized file structure.</li></ul>Content Creation<ul><li>Collaborate with the marketing team to conceptualize visual campaigns.</li><li>Develop storyboards and creative ideas for videos and design projects.</li><li>Optimize content formats for various platforms (Instagram, Facebook, YouTube, LinkedIn, website).</li></ul>Collaboration &amp; Coordination<ul><li>Work closely with marketing, social media, and product teams to deliver creative assets.</li><li>Ensure timely delivery of all design and video-related tasks.</li><li>Adapt designs based on feedback and maintain quality standards.</li></ul>Required Skills &amp; QualificationsTechnical Skills<ul><li>Proficiency in Adobe Creative Suite: Photoshop, Illustrator, InDesign, Premiere Pro, After Effects, Lightroom.</li><li>Knowledge of Canva, Figma, DaVinci Resolve (added advantage).</li><li>Strong understanding of layouts, typography, color theory, and branding.</li><li>Ability to shoot basic videos or manage shoots (optional but preferable).</li></ul>Soft Skills<ul><li>Creativity and innovation</li><li>Strong communication and teamwork</li><li>Attention to detail</li><li>Time management and multitasking</li><li>Ability to work under tight deadlines</li></ul>Education &amp; Experience<ul><li>Bachelor&rsquo;s degree in Design, Fine Arts, Media, Communication, or related field (preferred).</li><li>1&ndash;3 years of experience in graphic design and video editing (freshers with strong portfolios can apply).</li><li>Portfolio showcasing design and video editing work is mandatory.</li></ul>Job Type: Full-timePay: &#8377;10,413.17 - &#8377;31,823.30 per monthWork Location: In person

Graphic Designer & Video Editor

1. Job SummaryThe Graphic Designer is responsible for creating visually appealing designs for digital and print platforms. The role involves conceptualizing ideas, developing creative assets, and ensuring brand consistency across all marketing materials.2. Key ResponsibilitiesA. Creative Design &amp; Development<ul><li>Create engaging graphics for social media, websites, ads, banners, brochures, posters, presentations, and branding materials.</li><li>Develop layouts, illustrations, logos, and visual concepts based on brand guidelines.</li><li>Design promotional materials for campaigns, events, and product launches.</li></ul>B. Digital Media Design<ul><li>Design creatives for Instagram, Facebook, LinkedIn, YouTube thumbnails, and online ads.</li><li>Work with UI/UX teams for website design elements, landing pages, and digital interfaces.</li><li>Create motion graphics, GIFs, and basic video edits (if required).</li></ul>C. Branding &amp; Collaboration<ul><li>Maintain brand identity across all design assets.</li><li>Work closely with the marketing/content team to develop creative concepts.</li><li>Brainstorm and contribute new ideas for visual storytelling and campaigns.</li></ul>D. Quality Control<ul><li>Proof-check final designs for accuracy, consistency, and quality.</li><li>Ensure timely delivery of design assets.</li><li>Adapt designs for multiple formats and sizes.</li></ul>3. Qualifications &amp; SkillsEducation<ul><li>Bachelor&rsquo;s degree/diploma in Graphic Design, Fine Arts, Visual Communication, or a related field.</li></ul>Experience<ul><li>1&ndash;3 years of design experience (freshers with strong portfolios can apply).</li></ul>Design Skills<ul><li>Proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign, After Effects).</li><li>Knowledge of Canva, Figma, or other design tools.</li><li>Understanding of typography, colors, layouts, and visual hierarchy.</li><li>Experience with motion graphics and video editing is a plus.</li></ul>Soft Skills<ul><li>Creative mindset with a strong attention to detail.</li><li>Ability to manage multiple tasks and meet deadlines.</li><li>Good communication and teamwork skills.</li><li>Openness to feedback and continuous improvement.</li></ul>4. Key Competencies<ul><li>Creativity &amp; innovation</li><li>Visual storytelling</li><li>Branding understanding</li><li>Time management</li><li>Consistency &amp; precision</li></ul>Job Type: Full-timePay: &#8377;10,012.46 - &#8377;32,980.41 per monthWork Location: In person

Graphic Designer

Join Guru Kashi University and explore 4   exciting career opportunities. They're hiring for various roles with options for remote or on-site work. Apply today and become part of their innovative team.

Guru Kashi University

ABOUT_COMPANY

SEO Executive

Performance Marketing Manager

Graphic Designer & Video Editor

Graphic Designer