Qureos Mentor

Hailey-Petty Law Firm, PLLC

<div>Hybrid 
Why You&rsquo;ll Love This Role 
Most marketing job posts blur together. &ldquo;Fast-paced environment.&rdquo; &ldquo;Wear many hats.&rdquo; &ldquo;Be creative.&rdquo; 
Not this one. 
We&rsquo;re Hailey-Petty Law Firm, a Texas-based estate planning and probate practice that helps families protect their life&rsquo;s work and care for loved ones. And we&rsquo;re growing. Fast. 
We don&rsquo;t need another &ldquo;idea person.&rdquo; We need a marketing manager who can partner directly with the owner of the firm to scale it &mdash; and then execute like a pro. Someone who can take a strategy, run ads, connect the tech, analyze the data, and actually make the phone ring. 
Here&rsquo;s what&rsquo;s different about this role: sometimes you&rsquo;ll be shoulder-to-shoulder with the owner, collaborating on big-picture growth moves. Other times, you&rsquo;ll be in the zone on your own &mdash; headphones on, music playing, cranking out landing pages, building CRM automations, running reports, and making sure nothing slips through the cracks. 
If you love seeing a plan through from idea to measurable results &mdash; and you&rsquo;re tired of jobs where marketing is just &ldquo;posting on social&rdquo; &mdash; this might be the role you&rsquo;ve been waiting for. 
Compensation- &bull; Base salary: $60,000 - $75,000/year &bull; Additional performance incentives tied to marketing ROI and firm growth
Compensation:
$60,000 - $75,000 yearly + additional performance incentives
Responsibilities:
Your Day-to-Day
Marketing Strategy &amp; Paid Advertising<ul><li>
Manage and optimize Google PPC and Facebook Ads (budgets, targeting, landing page design, copy direction, A/B testing, reporting)</li><li>
Track full-funnel performance: cost per lead, cost per consult, ROI</li><li>
Ensure everything &mdash; from keywords to copy to landing pages &mdash; is aligned and converting</li></ul>
Website, Landing Pages &amp; Tracking<ul><li>
Build and update landing pages (WordPress or similar)</li><li>
Connect forms to CRM (Lawmatics, Clio Grow, HubSpot, etc.) so no lead slips through the cracks</li><li>
Maintain attribution, analytics, and reporting systems</li></ul>
Data Analysis &amp; Reporting<ul><li>
Use Excel and AI tools to dig into marketing and sales data to uncover hidden wins</li><li>
Create clear reports, charts, and dashboards to explain findings</li><li>
Present insights to the owner and leadership team in plain language so decisions are data-driven</li></ul>
SEO &amp; Organic Growth<ul><li>
Oversee on-page SEO basics (titles, H1s, meta descriptions, image alt text)</li><li>
Work with content providers to ensure blogs, videos, and guides are optimized to rank</li></ul>
Email &amp; Automation<ul><li>
Manage segmented email campaigns and drip sequences for leads, clients, and referral partners</li><li>
Analyze open, click, and conversion metrics &mdash; and make them better every month</li></ul>
Referral Partner Outreach &amp; Business Development<ul><li>
Coordinate partner appreciation campaigns (gifts, drop-offs, event touchpoints)</li><li>
Plan and manage webinars, workshops, and referral trainings</li><li>
Track and report partner relationships and results</li></ul>
Qualifications:
What We&rsquo;re Looking For&hellip;..<ul><li>
Are obsessed with performance &mdash; tracking numbers, testing angles, improving ROI</li><li>
Have 5+ years of experience in marketing (preferably law firm or local services)</li><li>
Know how to make Google PPC and Facebook Ads profitable</li><li>
Can learn tech tools quickly and troubleshoot without handholding</li><li>
Value execution over endless brainstorming sessions</li><li>
Want your work to actually mean something beyond &ldquo;more clicks&rdquo;</li></ul>
About Company 
Hailey-Petty Law Firm, LLC, makes estate planning your Legacy, not a burden for your loved ones.
Our commitment is to support clients at every stage, guided by a few core principles:<ul><li>
Education. We focus on helping clients fully understand their legal situations and options to ensure they feel informed and confident in making the best decisions.</li><li>
Effective resolution. We don't just help resolve legal issues; we attempt to resolve them in a manner that best protects clients' interests and their futures.</li><li>
Building Trust. We aim to build that trust by maintaining open, transparent communication and providing honest guidance.</li><li>
Collaboration. We foster a collaborative environment where clients' thoughts, concerns, and questions are always welcomed, ensuring that our legal strategy reflects their unique perspective.</li></ul></div>

Marketing Manager

Join Hailey-Petty Law Firm, PLLC and explore 1   exciting career opportunities. They're hiring for various roles with options for remote or on-site work. Apply today and become part of their innovative team.

Hailey-Petty Law Firm, PLLC

ABOUT_COMPANY

Marketing Manager