Urwah Admin

Media.net

<div>
 
 
 About the Company
 
 
 
 
 
 
 If you are passionate to work in the
 
 Online Marketing space
 
 , here is a terrific role for you within our fast-growing business teams. Keep reading!
 
 
 
 
 
 At Media.net, we pride ourselves on hiring some of the smartest minds in the industry. These are the game changers, the visionaries who also roll up their sleeves &amp; get stuff done! What a fantastic combination of skills! Strategic vision + Executional excellence! That is the superpower that fuels Media.net teams to push harder &amp; aim higher every day. A culture that is easily one of the best in the industry &amp; continues to attract top talent to work with us, it leads by example, with the spotlight on high initiative-taking, cross-team collaboration, transparency &amp; continual learning, all whilst staying super grounded &amp; humble! You&rsquo;ll get to work alongside really amazing colleagues, from diverse backgrounds, further fueling the hunger to learn &amp; outperform.
 
 
 
 
 
 
 
 
 
 Job Location:
 
 
 
 We are hiring for Mumbai, Maharashtra.
 
 
 
 
 
 We are on the lookout for product marketers, here is what you going to do!
 
 
 
 
 
 
 Role and Responsibilities:
 
 
 
 
 
 
 
 Go-to-market Strategy
 
 
 
 &bull; Target Market and Competitive Research.
 
 
 &bull; Product Positioning &amp; Feature Conceptualization.
 
 
 &bull; Product Marketing Roadmap.
 
 
 &bull; Content &amp; Messaging Strategy.
 
 
 
 
 
 
 Experimentation
 
 
 
 &bull; AB Testing Elements, Features, User Journeys.
 
 
 &bull; KPI Monitoring
 
 
 &bull; User Journey Optimization across performance &amp; software environments.
 
 
 
 
 
 
 Product Adoption &amp; Growth
 
 
 
 &bull; Product Onboarding
 
 
 &bull; User Retention &amp; Engagement Strategy
 
 
 &bull; Iterative Testing for Product Enhancement
 
 
 &bull; Identification of New Distribution Channels
 
 
 
 
 
 
 User Segmentation
 
 
 
 &bull; User profiling based on shared characteristics.
 
 
 &bull; Cohort sets of users to identify super performers.
 
 
 &bull; Customize targeting and engagement based on types of users.
 
 
 
 
 
 
 Monetization
 
 
 
 &bull; Research &amp; drive monetization strategy balanced by a customer-centric approach.
 
 
 &bull; Optimization yield across Free, Freemium, and Paid Subscribers across various segments of users.
 
 
 &bull; Lifetime value optimization.
 
 
 &bull; Monetization of repeat users.
 
 
 
 
 
 
 What we look for in a candidate:
 
 
 
 
 
 
 
 Passion for Technology and Marketing
 
 
 
 &bull; You are excited by new technology and its use cases.
 
 
 &bull; You are curious about digital marketing and its rapidly evolving business applications.
 
 
 
 
 
 
 Leadership Qualities
 
 
 
 &bull; You are a self-starter and a naturally motivated individual.
 
 
 &bull; You work well in a team and take end-to-end ownership.
 
 
 
 
 
 
 Creative Mindset
 
 
 
 &bull; You have a creative outlook and can solve complex problems with out-of-the-box thinking.
 
 
 
 
 
 
 Problem Solver
 
 
 
 &bull; You are proactive in your approach to problem-solving and navigating ambiguity and complexity.
 
 
 
 
 
 
 Logical Approach
 
 
 
 &bull; You think quickly on your feet and can derive actionable insights based on the information available.
 
 
 
 
 
 
 Skills and Requirements:
 
 
 
 &bull; Comfortable working at
 
 2 pm - 11 pm IST
 
 working window (We provide free drop service post 9:30 PM)
 
 
 &bull; Exceptional verbal and written communication skills with a process-driven mindset
 
 
 &bull; Excellent work ethic, problem-solving and proficient time management skills
 
 
 &bull; Ability to stick to deadlines in a fast-paced environment
 
 
 &bull; Strong analytical abilities
 
 
 &bull; Passionate for learning and working effectively both autonomously and within a team environment
 
 
 &bull; Ability to leverage your logical and reasoning skills to identify issues, best solutions, and approaches to a problem
 
 
 
 
 
 
 
 
 
 If you find yourself nodding along to most of the JD points above, we can catch up for a quick conversation to understand the synergy between your aspirations and the role on the table.
 
 
 
 
 Looking forward to hearing from you.
 
 
 
 
 
 
 
 Also, it would be great, if you can fill this form for us - https://forms.gle/KdvYvBydxJDQT7bA9
 
 
 
 
 
 
 
 
 
 
 In case of any further queries, feel free to reach out at devi.t@media.net
 
 
</div>

Marketing Associate - Product Marketing

About the RoleWe are looking for a Data &amp; Spam Analyst to join our growing AdTech team. This hybrid role combines data-driven analysis with spam/fraud detection to ensure both accurate business reporting and a secure advertising ecosystem. The ideal candidate will be adept at analyzing large datasets, delivering actionable insights, and proactively identifying fraudulent or spammy activities that can impact performance and revenue integrity.Key ResponsibilitiesBusiness &amp; Data Analytics<ul><li>Manage business reporting for multiple teams and consistently monitor performance against KPIs.</li></ul><ul><li>Verify the integrity and accuracy of revenue reporting across systems</li></ul><ul><li>Track and analyze critical data points influencing core business activities, escalating insights to stakeholders when necessary.</li></ul><ul><li>Deliver ad-hoc reports and presentations for urgent business needs, ensuring accuracy and timeliness.</li></ul><ul><li>Execute daily, weekly, and monthly reporting processes as per business requirements to drive operational excellence.</li></ul>Spam &amp; Fraud Analysis<ul><li>Monitor ad traffic, user behavior, and system logs to detect anomalies, fraudulent activity, and spam patterns.</li></ul><ul><li>Investigate suspicious activity, including invalid clicks, bot traffic, ad stacking, cloaking, and impression fraud.</li></ul><ul><li>Develop and refine rules, filters, and detection mechanisms to mitigate fraud and protect advertising integrity.</li></ul><ul><li>Collaborate with product, compliance, and engineering teams to strengthen spam/fraud detection systems.</li></ul><ul><li>Document fraud/spam cases with clear evidence, providing insights to prevent recurrence and improve platform trust.</li></ul><ul><li>Stay up to date with emerging spam and fraud trends in the AdTech ecosystem, recommending proactive defense strategies.</li></ul>Technical SkillsRequired<ul><li>Proficiency in SQL and Excel for querying, reporting, and data manipulation.</li></ul><ul><li>Familiarity with Python for automation, anomaly detection, and data processing.</li></ul><ul><li>Skilled in creating dashboards and visualizations using BI tools (Tableau, Power BI, Looker, etc.).</li></ul><ul><li>Strong understanding of ETL processes and ability to manage master data across multiple sources.</li></ul><ul><li>Keen attention to detail with the ability to analyze numbers, spot patterns, and identify anomalies.</li></ul>Good to Have<ul><li>Experience with statistical and analytical tools (SAS, SPSS, R).</li></ul><ul><li>Knowledge of fraud/spam detection methodologies in digital advertising.</li></ul><ul><li>Familiarity with big data tools (Hive, Spark, Presto).</li></ul><ul><li>Understanding of advertising platforms (Google Ads, DSPs, SSPs, Exchanges).</li></ul><ul><li>Exposure to machine learning models for fraud detection is a plus.</li></ul>Soft Skills<ul><li>Strong communication skills to present insights clearly to both technical and non-technical stakeholders.</li></ul><ul><li>Highly organized with the ability to manage multiple priorities in a fast-paced AdTech environment.</li></ul><ul><li>Proactive problem-solver with an investigative mindset and high ethical standards.</li></ul><ul><li>Ability to work cross-functionally with product, finance, engineering, and compliance teams.</li></ul>Qualifications<ul><li>Bachelor&rsquo;s degree in computer science, Data Science, Statistics, Mathematics, Economics, or related field. (BE, BSc (IT), BCA, MCA, BSc(CS))</li></ul><ul><li>3&ndash;5 years of experience in Data Analytics, Spam/Fraud Analysis, or related roles within AdTech, digital marketing, or internet technology companies.</li></ul><ul><li>Proven ability to work with large datasets and generate actionable insights.</li></ul><ul><li>Demonstrated experience in fraud/spam detection or risk analytics is highly preferred.</li></ul><ul><li>Strong business acumen with the ability to connect data insights to revenue, profitability, and operational efficiency.</li></ul>Why Join Us?<ul><li>Be part of a high-impact team safeguarding advertising integrity while driving business growth.</li></ul><ul><li>Work at the intersection of data analytics, fraud prevention, and AdTech innovation.</li></ul><ul><li>Opportunity to develop advanced skills in spam/fraud detection frameworks and data-driven business strategy</li></ul>Job Type: Full-time

Business Analyst

Join Media.net and explore 2   exciting career opportunities. They're hiring for various roles with options for remote or on-site work. Apply today and become part of their innovative team.

Media.net

ABOUT_COMPANY

Marketing Associate - Product Marketing

Business Analyst