Qureos Mentor

MGA Entertainment, Inc.

<div>CA EMPLOYEE PRIVACY RIGHTS: https://www.mgae.com/ca-employee-privacy-rights
 MGA Entertainment is on a mission to inspire imagination and creativity through innovative toys, entertainment, and experiences that transform play into limitless possibilities. As the largest privately held toy and entertainment company in the U.S., MGA is a global leader in designing and delivering world-class consumer products that spark wonder and drive play forward. Headquartered in Los Angeles with offices worldwide, MGA&rsquo;s portfolio spans a dynamic range of original and licensed brands &mdash; from toys, dolls, games, and electronics to fashion, home d&eacute;cor, and entertainment content including hit movies and TV series. The company is recognized for its bold approach to storytelling, trendsetting design, and deep commitment to quality. The award-winning MGA family includes fan-favorite brands such as L.O.L. Surprise!&trade;, Little Tikes&reg;, Rainbow High&trade;, Bratz&reg;, MGA&rsquo;s Miniverse&trade;, Yummiland&trade;, CarTuned&trade;, Wonder Factory&trade;, BABY born&reg;, and Zapf Creation&reg;. To learn more, visit www.mgae.com and follow MGA on LinkedIn, TikTok, Instagram and Facebook. 
Role Summary
The Senior Manager, Activation &ndash; LOL Surprise &amp; Rainbow High leads the development and execution of North America marketing activation plans for two of MGA Entertainment&rsquo;s flagship fashion doll brands. This role is responsible for delivering high-impact, culturally relevant, and deeply consumer-driven campaigns that drive awareness, engagement, and sell-through.
Acting as the day-to-day activation leader, the Senior Manager oversees integrated marketing campaigns across media, social, influencer, and experiential channels while ensuring creative excellence, operational rigor, and on-time delivery. The role collaborates closely with the Sr Manager, Media, the Associate Manager, Activation, and the Coordinator, Activation, providing leadership, guidance, and prioritization across the broader activation team.
Key Responsibilities
1. Campaign Leadership &amp; Execution<ul><li>
Lead the planning and execution of 360&deg; consumer activation campaigns for LOL Surprise and Rainbow High.</li><li>
Translate brand strategy and key retail moments into cohesive activation plans.</li><li>
Own campaign timelines, workflows, deliverables, and launch readiness.</li><li>
Drive clear and actionable briefs for Creative and internal content-producing teams.</li><li>
Ensure all activation touchpoints are integrated, consistent, and on-strategy.</li></ul>
2. Media, Social &amp; Influencer Activation<ul><li>
Partner closely with the Sr Manager, Media to align media plans with campaign goals, audience strategies, and brand priorities.</li><li>
Lead social activation planning, including content needs, channel strategy, calendar development, and platform best practices.</li><li>
Contribute to short-form content creation and provide creative direction to internal and agency partners.</li><li>
Develop and oversee influencer strategies, including talent identification, deliverables, usage rights, logistics, and performance tracking.</li><li>
Monitor and analyze performance across all digital and social platforms; recommend optimization strategies.</li></ul>
3. Asset &amp; Creative Management<ul><li>
Oversee creative briefing, asset routing, approvals, and final toolkit delivery.</li><li>
Ensure Creative Teams have clear direction, deadlines, and brand guardrails.</li><li>
Manage asset needs for marketing, retail partners, and international toolkits.</li><li>
Maintain strong cross-functional alignment with Franchise, Category/Planning, and Creative.</li></ul>
4. Budget Ownership &amp; Vendor Management<ul><li>
Own activation budgets across both brands, including allocation, pacing, forecasting, and reconciliation.</li><li>
Oversee creation and management of purchase orders and partner with Finance on invoice processing and accruals.</li><li>
Manage external agencies and vendors across media, influencer, experiential, content production, and social.</li></ul>
5. Experiential &amp; Event Activation<ul><li>
Lead the planning and execution of brand experiences, events, stunts, retail moments, and trade show activations.</li><li>
Oversee logistics, vendor communication, run-of-show documentation, and onsite execution when required.</li></ul>
6. Reporting &amp; Performance Tracking<ul><li>
Lead development of post-campaign recaps highlighting results, insights, and recommendations.</li><li>
Pull cross-channel metrics (in partnership with Media and Influencer partners) to evaluate effectiveness.</li><li>
Present findings and strategic guidance to VP-level stakeholders.</li></ul>
7. Team Leadership &amp; Development<ul><li>
Provide day-to-day leadership, guidance, and prioritization across the Activation team for LOL and RH.<ul><li>
Direct partners: Sr Manager, Media</li><li>
Team contributors: Associate Manager, Activation; Coordinator, Activation</li></ul></li><li>
Mentor junior team members, support development plans, and elevate team performance.</li><li>
Foster a culture of operational excellence, creativity, and collaboration across the brand pillar.</li></ul>
Required Qualifications<ul><li>
Bachelor&rsquo;s degree in Marketing, Communications, Business, or related field.</li><li>
6&ndash;8 years of experience in integrated marketing, brand activation, digital marketing, or social/influencer management.</li><li>
Proven success leading multi-channel consumer marketing campaigns.</li><li>
Strong experience managing budgets, agencies, and vendor relationships.</li><li>
Expertise in social media ecosystems, influencer marketing, and digital content production.</li><li>
Strong creative instincts with comfort overseeing or participating in light content creation.</li><li>
Excellent project management, communication, and cross-functional partnership skills.</li><li>
Experience managing or mentoring junior team members.</li></ul>
Preferred Qualifications<ul><li>
Experience in fashion dolls, toys, youth entertainment, beauty, or youth culture categories.</li><li>
Background in retail-driven brands with seasonal marketing cycles.</li><li>
Experience working with major retailers (Target, Walmart, Amazon) preferred.</li><li>
Familiarity with Gen Alpha, Gen Z, and parent audience behaviors.</li></ul>
Key Competencies<ul><li>
Strategic Activation: Ability to translate brand strategy into integrated activation plans.</li><li>
Creative Leadership: Strong POV on content, social, and influencer opportunities.</li><li>
Operational Mastery: Highly organized, detailed, and deadline-oriented.</li><li>
Team Leadership: Builds trust, clarity, and momentum across the activation team.</li><li>
Consumer Obsessed: Deep understanding of culture, play trends, and kids/parent behaviors.</li><li>
Agility: Thrives in a fast-paced environment with evolving priorities.</li></ul> 
Salary:
$120,000.00 - $140,000.00 /year</div>

Senior Manager, Activation

<div>CA EMPLOYEE PRIVACY RIGHTS: https://www.mgae.com/ca-employee-privacy-rights 
MGA Entertainment is on a mission to inspire imagination and creativity through innovative toys, entertainment, and experiences that transform play into limitless possibilities. As the largest privately held toy and entertainment company in the U.S., MGA is a global leader in designing and delivering world-class consumer products that spark wonder and drive play forward. Headquartered in Los Angeles with offices worldwide, MGA&rsquo;s portfolio spans a dynamic range of original and licensed brands &mdash; from toys, dolls, games, and electronics to fashion, home d&eacute;cor, and entertainment content including hit movies and TV series. The company is recognized for its bold approach to storytelling, trendsetting design, and deep commitment to quality. The award-winning MGA family includes fan-favorite brands such as L.O.L. Surprise!&trade;, Little Tikes&reg;, Rainbow High&trade;, Bratz&reg;, MGA&rsquo;s Miniverse&trade;, Yummiland&trade;, CarTuned&trade;, Wonder Factory&trade;, BABY born&reg;, and Zapf Creation&reg;. To learn more, visit www.mgae.com and follow MGA on LinkedIn, TikTok, Instagram and Facebook.
Role Summary
The Manager, Inbound Licensing &ndash; Marketing Approvals is responsible for overseeing all licensor approvals for marketing materials across MGA Entertainment&rsquo;s licensed partnerships. This role ensures that every piece of marketing content&mdash;social posts, videos, paid media assets, influencer materials, PR content, packaging-related marketing claims, and campaign toolkits&mdash;meets licensor brand standards and contractual requirements before going live.
Acting as the central liaison between MGA&rsquo;s internal teams and external licensors, this role manages submissions, secures timely approvals, provides guidance on brand-right usage, and maintains smooth day-to-day partner communication to keep campaigns on schedule.
Key Responsibilities
1. Marketing Approvals Management (Primary Focus)<ul><li>
Serve as the main point of contact for all marketing-related licensor approvals.</li><li>
Manage the end-to-end submission process for materials such as:<ul><li>
Social posts (organic + paid)</li><li>
Influencer content</li><li>
Digital ads, video spots, animations, GIFs</li><li>
Campaign toolkits</li><li>
PR materials and press releases</li><li>
Retail marketing overlays or claims</li></ul></li><li>
Review all materials prior to submission to ensure they meet the licensor&rsquo;s brand style, tone, visual identity, and usage rules.</li><li>
Collect, interpret, and relay licensor feedback accurately and efficiently to internal teams.</li></ul>
2. Cross-Functional Collaboration<ul><li>
Work closely with Creative, Brand Activation, Social, Influencer, PR, Franchise, Category/Planning, and Legal to gather materials for approvals.</li><li>
Clearly communicate requirements, feedback cycles, and brand guardrails to cross-functional partners.</li><li>
Support teams by providing clarity on what is permissible based on licensor guidelines.</li></ul>
3. Partner Relationship Management<ul><li>
Build strong, productive relationships with licensor approvals teams.</li><li>
Manage ongoing correspondence, timelines, and expectations with licensors.</li><li>
Set up regular check-ins or calendarized submission processes to streamline key campaign moments.</li><li>
Represent MGA&rsquo;s marketing strategy and creative rationale during approvals discussions.</li></ul>
4. Tracking, Documentation &amp; Process Management<ul><li>
Maintain detailed approval trackers, timelines, and version logs for every licensed program.</li><li>
Ensure all feedback, changes, and approvals are documented accurately and accessible to internal teams.</li><li>
Monitor and enforce licensor requirements around claims, legal lines, trademarks, character/artwork usage, and restricted content.</li></ul>
5. Planning &amp; Risk Management<ul><li>
Build approval timelines that account for licensor review cycles and internal creative deadlines.</li><li>
Flag potential delays, risks, or blockers that could impact campaign launches.</li><li>
Proactively manage priority submissions during high-volume periods (e.g., holiday, major announcements).</li></ul>
6. Brand Integrity &amp; Guideline Expertise<ul><li>
Become a subject matter expert in each licensor&rsquo;s guidelines (brand voice, tone, visual rules, do&rsquo;s/don&rsquo;ts).</li><li>
Provide first-round feedback to internal teams to reduce revision cycles and accelerate approvals.</li><li>
Protect the IP and uphold licensor brand standards across all marketing executions.</li></ul>
Required Qualifications<ul><li>
Bachelor&rsquo;s degree in Marketing, Communications, Business, Licensing, or related field.</li><li>
4&ndash;6 years of experience in licensing approvals, brand management, marketing production, or creative operations.</li><li>
Strong understanding of marketing creative (social, digital, video, influencer, PR).</li><li>
Exceptional organizational skills with ability to manage multiple concurrent approval pipelines.</li><li>
Experience interpreting and enforcing brand guidelines.</li><li>
Strong communication skills&mdash;clear, diplomatic, and detail-oriented.</li></ul>
Preferred Qualifications<ul><li>
Experience in consumer products, entertainment, or youth/family-focused brands.</li><li>
Familiarity with licensor approvals systems and workflows.</li><li>
Experience coordinating with Creative and Marketing teams on asset development.</li></ul>
Key Competencies<ul><li>
Brand Stewardship: Ensures every marketing touchpoint aligns with licensor requirements.</li><li>
Operational Rigor: Manages submissions and timelines with precision.</li><li>
Communication: Clearly translates partner feedback to internal teams.</li><li>
Relationship Management: Builds trust with licensors and internal partners.</li><li>
Attention to Detail: Identifies brand violations before materials are submitted.</li><li>
Problem Solving: Navigates approvals bottlenecks with speed and calm.</li></ul> 
Salary:
$110,000.00 - $120,000.00 /year</div>

Manager, Inbound Licensing

<div>CA EMPLOYEE PRIVACY RIGHTS: https://www.mgae.com/ca-employee-privacy-rights
 MGA Entertainment is on a mission to inspire imagination and creativity through innovative toys, entertainment, and experiences that transform play into limitless possibilities. As the largest privately held toy and entertainment company in the U.S., MGA is a global leader in designing and delivering world-class consumer products that spark wonder and drive play forward. Headquartered in Los Angeles with offices worldwide, MGA&rsquo;s portfolio spans a dynamic range of original and licensed brands &mdash; from toys, dolls, games, and electronics to fashion, home d&eacute;cor, and entertainment content including hit movies and TV series. The company is recognized for its bold approach to storytelling, trendsetting design, and deep commitment to quality. The award-winning MGA family includes fan-favorite brands such as L.O.L. Surprise!&trade;, Little Tikes&reg;, Rainbow High&trade;, Bratz&reg;, MGA&rsquo;s Miniverse&trade;, Yummiland&trade;, CarTuned&trade;, Wonder Factory&trade;, BABY born&reg;, and Zapf Creation&reg;. To learn more, visit www.mgae.com and follow MGA on LinkedIn, TikTok, Instagram and Facebook. 
Role Summary
The Coordinator, Activation supports the execution of marketing activation plans for one of MGA Entertainment&rsquo;s Brand Pillars (Dolls, Preschool, Action &amp; Entertainment, or Miniverse). This role helps manage the day-to-day operations of campaigns across media, social, influencer, experiential, and general activation needs&mdash;ensuring work is delivered on time, on strategy, and on budget.
Key Responsibilities
Campaign Execution &amp; Project Coordination<ul><li>
Support the execution of integrated 360&deg; marketing campaigns from brief through launch.</li><li>
Manage timelines, meeting agendas, status trackers, and workflow coordination across teams.</li><li>
Track deliverables and ensure all assets and campaign elements meet timing and quality expectations.</li><li>
Maintain up-to-date campaign calendars, asset trackers, and launch documentation.</li></ul>
Budget Management &amp; Vendor Support<ul><li>
Manage and track purchase orders, vendor setup, and invoice processing.</li><li>
Maintain real-time budget trackers across campaign lines to ensure accurate pacing.</li><li>
Partner with Finance on accruals, reconciliations, and monthly review cycles.</li></ul>
Asset &amp; Creative Management<ul><li>
Route creative assets for review and manage version control and approvals.</li><li>
Organize final assets and toolkits for internal and international partners.</li><li>
Communicate asset needs, timing, and priorities to Creative and relevant stakeholders.</li></ul>
Media, Social &amp; Influencer Support<ul><li>
Coordinate with media partners on asset trafficking, timelines, and reporting needs.</li><li>
Support social channel planning, calendar management, and light content creation (e.g., simple edits, short-form assets, copy drafting).</li><li>
Assist with influencer program logistics including product seeding, contract routing, deliverable tracking, and usage rights organization.</li><li>
Compile performance data across media, social, and influencer channels for reporting.</li></ul>
Experiential &amp; Event Support<ul><li>
Assist with logistics and execution of brand experiences, stunts, trade shows, and live events.</li><li>
Coordinate asset needs, vendor communication, and on-site support where necessary.</li></ul>
Performance Tracking &amp; Reporting<ul><li>
Help compile weekly, monthly, and post-campaign recaps.</li><li>
Pull metrics from agencies, platforms, and internal partners to support optimization recommendations.</li></ul>
Required Qualifications<ul><li>
Bachelor&rsquo;s degree in Marketing, Communications, Business, or related field.</li><li>
1&ndash;2 years of experience in marketing coordination, production, media operations, or digital marketing (internships included).</li><li>
Strong organizational skills and exceptional attention to detail.</li><li>
Experience with budgeting, POs, invoices, or financial tracking.</li><li>
Proficiency in Excel/Google Sheets and project management tools (Smartsheet, Asana, Airtable, Monday.com).</li></ul> 
Pay Range:
$24.00 - $30.00 /hourly</div>

Coordinator, Activation

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MGA Entertainment, Inc.

ABOUT_COMPANY

Senior Manager, Activation

Manager, Inbound Licensing

Coordinator, Activation