Qureos Mentor

Middlesex University Dubai

<p><strong>Key Responsibilities</strong></p> <ul> <li>Develop country-specific marketing and communication plans for each target market (GCC, Levant, North Africa), identifying audience behaviours, media channels, and campaign opportunities.</li> <li>Identify and activate the most effective regional channels, including Arabic media outlets, digital platforms, influencer collaborations, and education networks, to reach prospective students and parents.</li> <li>Lead the creation of Arabic-language campaigns and materials, ensuring that all messaging is culturally relevant, linguistically accurate, and aligned with the University s brand voice.</li> <li>Customise campaigns for each market segment, from school leavers to postgraduates, reflecting varied decision-making drivers such as employability, international mobility, and affordability.</li> <li>Conduct ongoing market research and competitor benchmarking to guide strategy, creative direction, and campaign execution.</li> <li>Build and maintain strong relationships with ministries, government entities, and scholarship boards to enhance the University s visibility and eligibility for government-funded scholarships.</li> <li>Oversee digital and offline campaigns, ensuring they are SEO optimised, data driven, and aligned with brand and performance objectives.</li> <li>Establish and manage the campaign calendar for Arabic markets (annual, quarterly), including theme planning, budgets, channels, KPIs, and review cycles.</li> <li>Lead localised A/B testing for Arabic content and creatives to optimise performance.</li> <li>Monitor and evaluate market penetration across key GCC countries, recommending tactical adjustments to improve results and maximise impact.</li> <li>Produce quarterly performance reports by country and campaign, highlighting key achievements, challenges, and recommendations for the next intake cycle.</li> <li>Advise senior management on regional opportunities, policy developments, and competitive positioning to inform long-term market strategy.</li> </ul> <p><b>Requirements Qualification &amp; Skills</b></p> <ul> <li>Degree in Marketing, Communications, or a related field.</li> <li>Minimum five years  experience leading marketing initiatives across Arabic markets, ideally within higher education or a global brand environment.</li> <li>Native or near-native Arabic speaker with strong English communication skills.</li> <li>Deep understanding of Arabic media, digital ecosystems, and regional cultural dynamics.</li> <li>Proven track record in building partnerships with ministries, scholarship bodies, and education regulators.</li> <li>Strong analytical skills, strategic mindset, and the ability to translate insights into actionable plans.</li> </ul>

Regional Marketing & Market Development Manager

<p>To deliver on Middlesex University Dubai s growth strategy and ongoing expansion, we are looking for dedicated Integrated Campaign Manager to convert enrolment objectives into high-performing, multi-channel campaigns across our priority markets. Centralising ownership of campaign planning, activation, optimisation, and reporting will ensure every intake is supported by an integrated calendar, disciplined budget management, and data-led decision-making that improves ROI.</p><p>This role will enhance execution quality, accelerate performance through continuous A/B testing and real-time optimisation, and strengthen agency management to launch on time in key markets. Combining analytical precision with bold storytelling, and by proactively benchmarking competitors and trialling new channels and formats, the Campaign Manager will scale awareness, engagement, while protecting brand consistency and unlocking efficiencies that are essential to sustainable growth.</p>  <p><strong>Key Responsibilities</strong></p> <ul> <li>Plan, launch, and manage multi-channel marketing campaigns across Google Ads, Meta, LinkedIn, YouTube, programmatic, and offline platforms, ensuring delivery against lead, conversion, and engagement targets.</li> <li>Develop and maintain annual and quarterly campaign calendars aligned with key intakes, mapping budgets, channels, creative themes, KPIs, and performance checkpoints.</li> <li>Take ownership of campaign success - from briefing and trafficking to implementation, optimisation, and post-campaign review.</li> <li>Oversee the daily operations of campaign setup, ensuring all ads, creatives, and landing pages are correctly configured and SEO/SEM compliant.</li> <li>Monitor live campaigns across all platforms and make real-time adjustments to maximise performance and ROI.</li> <li>Track and analyse KPIs including impressions, CTR, conversions, CPL, and ROI through dashboards and analytics tools.</li> <li>Produce weekly and monthly performance reports summarising campaign results, insights, and recommendations for improvement.</li> <li>Lead A/B testing of creatives, ad copy, and landing pages to continuously refine outcomes.</li> <li>Champion creativity, experimentation, and data-led storytelling to ensure every campaign connects with its audience and delivers measurable results.</li> <li>Manage relationships with external agencies, ensuring campaigns are launched on time and perform to agreed targets.</li> <li>Drive innovation by introducing new channels, tools, and creative formats that enhance reach, conversion, and brand engagement.</li> <li>Conduct competitive benchmarking and digital market monitoring to identify emerging trends, creative approaches, and competitor activity that inform future campaigns.</li> <li>Manage campaign budgets effectively, ensuring accurate spend tracking and optimisation of cost per lead and acquisition.</li> </ul> <p><strong>Requirements Profile &amp; Skills</strong></p> <ul> <li>Degree in Marketing, Communications, or a related field.</li> <li>Minimum 5 years  experience leading integrated marketing campaigns, ideally in higher education or an international environment.</li> <li>Deep understanding of SEO, SEM, PPC, paid social, analytics, and campaign optimisation tools.</li> <li>Proven experience managing creative and media agencies with a focus on quality, efficiency, and results.</li> </ul>

Integrated Campaign Manager

<div><br>
 </div>
 <div>
 <b>Key areas of responsibility include:</b>
 <b> <br> </b>
 </div>
 <ul>
 <li> <span>To provide accurate information in a professional manner, advising on university Degree programmes, short courses, and academic requirements.<br> </span></li>
 <li>To adhere to established procedures for entry to the University and comply with the Admissions Policy.<br> </li>
 <li>Develop and maintain an excellent understanding of university regulations and the admissions application processes and procedures.<br> </li>
 <li>Process applications, generate offer and rejection letters and manage any associated queries through the University admissions system.<br> </li>
 <li>Take the lead on the progression activity of Foundation to Undergraduate and Undergraduate studies to Postgraduate studies for both internal and external audiences.<br> </li>
 <li>Provide input on improving admissions procedures and operations within the student recruitment department.<br> </li>
 <li>Analyse qualifications of prospective students utilising established University admissions standards, guidelines, and criteria.<br> </li>
 <li>Implement and develop a communication plan, ensuring you regularly contact prospective students and/or parents/or company contacts (HR).<br> </li>
 <li>Work closely with the Business Development Coordinator, who will provide different connections who will need to be contacted and informed about the University and potential opportunity.<br> </li>
 <li>Contribute to recruitment and admissions activities and the planning and organisation of prospective student visits and open events.<br> </li>
 <li>Liaise with academic departments and other administrative offices.<br> </li>
 <li>Assist with coordinating the Student Ambassador Scheme, including interviewing and training postgraduate students to support the outreach and development process.<br> </li>
 <li>Maintain an awareness of UAE s Education developments, particularly with the professional learner.<br> </li>
 <li>Act as an Account Manager for prospective learners, developing positive working relationships that lead to the recruitment of students to the University.<br> </li>
 <li>Develop links and relationships with companies and institutions to promote continued professional development and learning at Middlesex University Dubai, provide pre-admissions advice, and give presentations or seminars on professional studies and work-life balance.<br> </li>
 <li>Work closely with the marketing team to plan promotional initiatives to target prospective students.<br> </li>
 <li>Manage the lead to enrolment process using the University Marketing, Sales and Admissions Systems.<br> </li>
 <li>Support with the University welcome of new students, providing them with support during their arrival at the University.<br> </li>
 <li>Be a key user of the CRM system, recommending and suggesting best practice measures.<br> </li>
 <li>Provide weekly reports on programme-level performance and planned activity to increase the student numbers as requested by management.<br> </li>
 <li>Ensure compliance with the law around copyright and data protection.<br> </li>
 </ul> 
 <br><br> <div>
 <b>The successful candidate will hold:</b>
 <b> <br> </b>
 </div>
 <ul>
 <li> <span>High level of ability to communicate clearly, persuasively, and authoritatively<br> </span></li>
 <li>Excellent interpersonal skills with the ability to form and maintain effective networks<br> </li>
 <li>A motivated self-starter with a proven ability to effectively collaborate and deliver<br> </li>
 <li>A sales-driven individual focused on targets and ROI<br> </li>
 <li>Good organisational and time management skills<br> </li>
 <li>A team player who can integrate into a dynamic sale-focused department<br> </li>
 <li>Excellent verbal and written communication skills; the ability to call, connect, and interact with prospective students/agents/parents/business heads<br> </li>
 <li>A good understanding of systems usage [CRM, Leads, Database Management]<br> </li>
 <li>Honours degree or higher degree (or equivalent qualification) in a relevant field.<br> </li>
 </ul> 
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Student Recruitment Executive

<br><b>Purpose of the Role: <br> 
 </b><div>
 The Institutional Research Assistant provides essential administrative and operational support to the Office of Institutional Research. This role is designed to assist in the effective execution of institutional research and reporting functions, particularly those related to internal and external data submissions, documentation, stakeholder surveys, and performance monitoring. The role supports the University by ensuring the timely preparation, validation, and organisation of data and reports, enabling informed decision-making and compliance with regulatory requirements.<br>
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 </div><b> Main Tasks and Responsibilities:</b><br> 
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 <b>Internal &amp; External Reporting</b> <b> <br> </b>
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 <ul>
 <li> <span>Assist in collecting, formatting, and validating institutional data from various academic and administrative departments.<br> </span></li>
 <li>Support the preparation of standard reports, regulatory submissions, and ad-hoc data requests by compiling documentation and organising content.<br> </li>
 <li>Help maintain reporting calendars, data dictionaries, and template files to support reporting cycles to KHDA, CAA, CHEDS, and other bodies.<br> </li>
 <li>Coordinate internal workflows required for data verification and submission, including follow-ups and quality checks.<br> </li>
 <li>Conduct preliminary desk research and assist in compiling environmental data and benchmarking information to support institutional reports.<br> </li>
 <li>Support the preparation of simple data summaries, charts, and basic visualisations under the supervision of the Institutional Research Analyst.<br> </li>
 </ul> Additional Responsibilities:<br> 
 <ul>
 <li>Provide administrative support in the production of reports and presentations related to timetabling, attendance, and stakeholder engagement.<br> </li>
 <li>Assist in the distribution, monitoring, and data entry of student, staff, and alumni feedback surveys.<br> </li>
 <li>Maintain internal databases, records, and filing systems for institutional research activities.<br> </li>
 <li>Support internal and external audit readiness by organising supporting documents and maintaining version control.<br> </li>
 <li>Uphold university protocols related to data protection, confidentiality, and ethical research practices.<br> </li>
 <li>Undertake training and skills development opportunities to build knowledge of institutional research practices and tools.<br> </li>
 </ul>  <br><b> Requirements Qualifications Required: </b><br> 
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 1. Education<br>
 </div>
 <ul>
 <li> <span>A Bachelor s degree in Education, Statistics, Business Administration, Social Sciences, or a related field.<br>Evidence: Copy of degree certificate and transcripts.<br> </span></li>
 </ul>
 <div>
 2. Professional Experience<br>
 </div>
 <ul>
 <li>Up to 1 year of experience in an administrative or data-related role, preferably in an educational or research setting.<br>Evidence: Employment records, work portfolio, academic projects.<br> </li>
 </ul>
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 3. Technical Skills<br>
 </div>
 <ul>
 <li>Proficiency in Excel, Power BI, or Tableau, Word, and other MS Office applications.<br>Evidence: Work samples and training certifications.<br> </li>
 <li>Exposure to data entry, file organisation, or survey tools is an advantage.<br>Evidence: Project reports, tool usage in academic or work settings.<br> </li>
 </ul> Disposition:<br> 
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 1. Detail-Oriented and Responsible<br>
 </div>
 <ul>
 <li>Ability to manage routine tasks accurately and follow up on administrative procedures.<br>Evidence: Examples of data analysis projects, references from previous roles, performance on assessment tasks.<br> </li>
 </ul>
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 2. Supportive and Collaborative<br>
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 <ul>
 <li>Willingness to work under supervision and contribute to a team-oriented environment.<br>Evidence: Project feedback, Employer feedback.<br> </li>
 </ul>
 <div>
 3. Enthusiastic Learner<br>
 </div>
 <ul>
 <li> <span>Demonstrates an eagerness to acquire new skills related to research, data analysis, and institutional operations.<br>Evidence: Records of training &amp; certification, references from previous roles.</span> <br> </li>
 </ul> Knowledge, Skills, and Experience:<br> 
 <div>
 1. Administrative and Reporting Coordination<br>
 </div>
 <ul>
 <li>Familiarity with handling documents, spreadsheets, and report templates in an organised manner.<br>Evidence: Evidence: Portfolio of reports, project summaries.<br> </li>
 </ul>
 <div>
 2. Data Collection and Survey Support<br>
 </div>
 <ul>
 <li>Basic understanding of collecting and compiling data through forms, templates, or surveys.<br>Evidence: Experience in compliance reporting, training certificates.<br> </li>
 </ul>
 <div>
 3. Confidentiality and Data Protection<br>
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 <ul>
 <li>Awareness of the importance of protecting sensitive information and following ethical guidelines.<br>Evidence: Interview discussion.<br> </li>
 </ul>
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 4. Communication and Presentation Support<br>
 </div>
 <ul>
 <li>Ability to summarise data, prepare basic charts, and support the formatting of reports.<br>Evidence: Previous report sample, performance on assessment tasks.<br> </li>
 </ul>
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Institutional Research Assistant

<b><br>Principal Duties and Accountability </b><br> 
 <ul>
 <li> <span>Demonstrate the ability to develop multiple design concepts for consideration as needed<br> </span></li>
 <li>Maintain the University website with updated information, photos, video and other content, using the website's Content Management System (CMS)<br> </li>
 <li>Research design and technological trends to help ensure the University's publications, website and social media are up to date and effective in reaching target audiences<br> </li>
 <li>Increase awareness of and positive participation in the University's social media platforms<br> </li>
 <li>Coordinate with other departments and offices to address needs related to publications, the website, specialty items and graphic design<br> </li>
 <li>Maintain positive working relationships with faculty, staff, students and other constituencies<br> </li>
 <li>Work efficiently and professionally in a fast-paced, deadline-driven environment<br> </li>
 <li>Maintains image resource files<br> </li>
 <li>Maintain a consistent message throughout the development and design process<br> </li>
 <li>Responsible for designing all documents, logos, graphics, and any visual media using software available, scan and import digital imagery; take digital photographs as needed; meet with clients to discuss layout, idea creation, and development.<br> </li>
 <li>To offer informed expert advice to SUSU Staff and Student Officers on design principles and technologies<br> </li>
 <li>Prepare all artwork for print and coordinate printing schedules and press checks as necessary<br> </li>
 <li>Proofreading to produce accurate and high-quality work<br> </li>
 <li>Undertaking other duties not specifically stated which from time to time are necessary without altering the nature or level of responsibility<br> </li>
 <li>Other duties related to Marketing and Events as requested.<br> </li>
 </ul>  <br><b> Requirements Qualifications Required </b><br> 
 <ul>
 <li> <span>Good spoken and written English<br> </span></li>
 <li>Bachelors or master's degree in graphic design or a related field<br> </li>
 <li>Previous experience in web design highly preferred.<br> </li>
 <li>Should have a good working knowledge of Adobe Creative Suite (especially InDesign, Photoshop and Illustrator) for Mac and Microsoft Publisher for PC; commonly used Internet browsers; and Microsoft Outlook, Word and PowerPoint software, File Transfer Protocol (FTP) procedures and general processing programs<br> </li>
 </ul> Disposition<br> 
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 The post holder will need to be calm and effective in dealing with staff and students of the University and efficient in dealings with external parties.<br>
 </div>
 <div>
 <br>
 </div>
 <div>
 The post holder will need to be able to convey confidence and positive-ness to members of the public, staff and students.<br>
 </div> Knowledge, Skills and Experience<br> 
 <ul>
 <li>Ability to work unsupervised and to direct own work.<br> </li>
 <li>Excellent interpersonal and organizational skills, with a proven ability to multi-task effectively and a dynamic, outgoing personality.<br> </li>
 <li>Good level of literacy.<br> </li>
 <li>Flexible attitude and approach.<br> </li>
 <li>Communication skills with the ability to explain design to a range of users.<br> </li>
 </ul>
 <div><br>
 </div>  <br>

Graphic Designer

<div> <b>Learning and teaching</b> <br> </div> <ul> <li> Implement and deliver using innovative teaching methodologies to engage students at both undergraduate and postgraduate levels. </li> <li> Identify best and innovative practices in learning and teaching and build them into personal teaching practice. </li> <li> Ensure that personal research, knowledge and/or experience of the field inform personal teaching practice. </li> <li> Contribute actively to initiatives that identify new and best practices in teaching and learning and promote them across the faculty and institution. </li> <li> Enhance student experience and outcomes. </li> <li> Provide academic advice and counselling. </li> <li> Liaise closely with teaching, technical, and administrative staff as appropriate to ensure a quality teaching and learning environment. </li> </ul>

Adjunct Lecturer in Healthcare Management

<div>
 <b>Learning and teaching</b> <br>
 </div>
 <ul>
 <li> Deliver high-quality teaching to students at the undergraduate and postgraduate levels.<br> </li>
 <li>Identify best and innovative practices in learning and teaching and build them into personal teaching practice.<br> </li>
 <li>Ensure that personal research, knowledge and/or experience of the field inform personal teaching practice.<br> </li>
 <li>Contribute actively to initiatives that identify new and best practices in teaching and learning and promote them across the faculty and institution.<br> </li>
 <li>Enhance student experience and outcomes.<br> </li>
 <li>Provide academic advice and counselling.<br> </li>
 <li>Liaise closely with teaching, technical, and administrative staff as appropriate to ensure a quality teaching and learning environment.<br> </li>
 </ul>

Adjunct Lecturer in Project Management

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