Urwah Admin

Milele

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 About the Role:
 
 
 
 We are seeking a highly skilled
 
 Content &amp; Personal Brand Strategist
 
 to join our Dubai office. This role will be responsible for
 
 maintaining and elevating the personal brand of our founder/leadership
 
 , ensuring it is consistently impactful across all verticals:
 
 automotive, car rental, real estate, and tech
 
 .
 
 
 The strategist will oversee the personal brand's digital presence, develop a strong storytelling framework, and ensure content aligns with both business goals and audience engagement. The ideal candidate is a creative thinker with a proven track record in personal branding, social media strategy, and multi-vertical content positioning.
 
 
 
 Key Responsibilities:
 
 
 
 
 Brand Positioning &amp; Strategy
 
 
 
 <ul>
 <li>
 Define, refine, and upscale the personal brand strategy across all verticals.
 </li>
 <li>
 Ensure consistent tone, voice, and brand presence across all platforms (LinkedIn, Instagram, YouTube, TikTok, etc.).
 </li>
 <li>
 Build a clear positioning framework that connects personal brand values to business goals.
 
 
 
 </li>
 </ul>
 
 Content Development &amp; Management
 
 
 
 <ul>
 <li>
 Create and manage content calendars for short-form, long-form, and thought-leadership pieces.
 </li>
 <li>
 Craft engaging narratives that resonate with diverse audiences in automotive, real estate, tech, and mobility.
 </li>
 <li>
 Coordinate with video editors, graphic designers, and copywriters to produce high-quality multimedia content.
 
 
 
 </li>
 </ul>
 
 Social Media Growth &amp; Engagement
 
 
 
 <ul>
 <li>
 Drive audience growth, engagement, and influence across digital platforms.
 </li>
 <li>
 Monitor analytics and optimize performance of personal brand content.
 </li>
 <li>
 Identify emerging trends and leverage them to maintain relevance and authority.
 
 
 
 </li>
 </ul>
 
 Collaboration &amp; Leadership
 
 
 
 <ul>
 <li>
 Work closely with cross-functional teams (marketing, sales, design) to align personal brand strategy with organizational campaigns.
 </li>
 <li>
 Act as a consultant to senior leadership on personal brand visibility opportunities (events, podcasts, speaking engagements).
 </li>
 <li>
 Manage agency or freelancer collaborations when required.
 
 
 
 </li>
 </ul>
 
 Requirements
 
 
 
 <ul>
 <li>
 Proven experience (2 - 3 years) in content strategy, personal branding, or digital marketing, preferably across multiple industries.
 </li>
 <li>
 Strong understanding of social media platforms, audience psychology, and storytelling frameworks.
 </li>
 <li>
 Demonstrated success in building or scaling personal brands (CEO, influencers, thought leaders).
 </li>
 <li>
 Excellent communication, copywriting, and project management skills.
 </li>
 <li>
 Ability to work in a fast-paced, multi-vertical environment and adapt quickly to changing priorities.
 </li>
 <li>
 Creative mindset with a data-driven approach to content performance
 
 </li>
 </ul>
</div>

Personal Brand Strategist

Join Milele and explore 1   exciting career opportunities. They're hiring for various roles with options for remote or on-site work. Apply today and become part of their innovative team.

Milele

ABOUT_COMPANY

Personal Brand Strategist