Preeti Phalke

Mirchi

<div>
 
 
 
 KEY RESPONSIBITILES:
 
 
 
 
 
 
 <ul>
 <li>
 To ensure revenue generation for the company
 </li>
 <li>
 Making sales calls
 </li>
 <li>
 Preparing client proposals &amp; presentations
 </li>
 <li>
 Plan weekly sales cycle by doing account mining of the allocated accounts through client meetings accordingly
 </li>
 <li>
 Preparing sales related reports including daily call reports, weekly reports, sales projection report, monthly sales plan etc.
 </li>
 <li>
 Maintain strong relationships with clients and agencies in the person&rsquo;s portfolio
 </li>
 <li>
 Market Information
 </li>
 <li>
 Conducting competition tracking and monitoring on frequent basis
 </li>
 <li>
 Understand in detail about client spends at a brand level and then develop Go to Market approach
 </li>
 <li>
 To look at broader perspective, think through ideas and create solutions for clients via upselling &amp; cross selling of various properties
 </li>
 <li>
 Media Tracking to generate prospects
 </li>
 <li>
 Provide written brief to programming for the spot / commercial based on inputs from client / agency
 </li>
 <li>
 Ensure that ROs and TOs are appropriately generated and the spots are scheduled accordingly (through the sales coordinator and scheduler)
 </li>
 <li>
 Ensure the pricing is maintained as per stipulated target
 </li>
 <li>
 Work to bring the core brand creative to life by designing a multimedia solutions interactive campaigns for clients including On ground, Digital, Content, Media and PR
 </li>
 <li>
 Follow up and ensure that monies are collected on time including sending appropriate reminders to clients and agencies for payment
 </li>
 </ul>
 
 
 
 
 
 
 INTERNAL STAKEHOLDER MANAGEMENT:
 
 
 
 <ul>
 <li>
 Content Team, Finance, Scheduling, Corp Office etc
 </li>
 </ul>
 
 
 
 
 
 
 TECHNICAL SKILLS &amp; QUALIFICATION REQUIRED
 
 
 
 :
 
 
 <ul>
 <li>
 MBA / PGDM with 1-4 years of experience in Sales &amp; Marketing from any Industry
 </li>
 </ul>
 
 
 
 
 
 
 PERSONAL ATTRIBUTES:
 
 
 
 <ul>
 <li>
 Collaboration
 </li>
 <li>
 Ability to work under pressure
 </li>
 <li>
 Adaptability
 </li>
 <li>
 Strong branding focus
 </li>
 <li>
 Good Communication Skills
 </li>
 <li>
 Understanding of local market &amp; language is mandatory
 </li>
 <li>
 Must be willing to travel locally for client meetings
 </li>
 </ul>
 
 
</div>

Sales Account Manager

<div>
 
 Key Responsibilities
 
 
 <ul>
 <li>
 Create ideas &amp; write copy that make for great content on air &amp; across other mediums for the consumer
 </li>
 <li>
 Develop ideas and be a part of the station Programming Team that contributes to show concepts, show content, &amp; thus play a key role in enhancing the on-air listenership
 </li>
 <li>
 Create ideas &amp; concepts for proactive client pitches keeping in mind the client&rsquo;s marketing objectives &amp; Brand Mirchi guidelines
 </li>
 <li>
 Write scripts for radio commercials based as per the client briefs &amp; create sketches (Copy with Voice over) for client approvals / Sales approvals
 </li>
 <li>
 Write scripts / storyboards for all promos, show promos, channel IDs etc based on the brief received from the Station Content Head / Show Producer
 </li>
 <li>
 Give a humorous bent to content used by the RJs. Assist RJs in developing their show content as well as write storyboard to enhance their digital presence, as and when required
 </li>
 <li>
 Creating 360-degree content ideas including radio, Digital, On-ground by scripting &amp; conceptualising ideas across mediums
 </li>
 <li>
 Turn around the copy requirements speedily &amp; with a quality focus within the defined timelines
 </li>
 <li>
 Translate and adapt copies received from other stations to be aired in the local station
 </li>
 <li>
 Coordinate multi-location activities with respect to scripting and content
 
 </li>
 </ul>
 
 Internal Stakeholder Management
 
 
 <ul>
 <li>
 Cluster Programming Head, Programming Head, Producers, Promo Producers, Radio Jockey, Sales Team
 
 </li>
 </ul>
 
 Personal Attributes
 
 
 <ul>
 <li>
 Great at ideating / conceptualising
 </li>
 <li>
 Very good copywriting skills &ndash; Short Format primarily
 </li>
 <li>
 Must be a passionate consumer of various entertainment formats &ndash; music, films, sports,
 </li>
 <li>
 Should be a keen observer
 </li>
 <li>
 Should be fond of reading
 
 </li>
 </ul>
 
 Technical Skills &amp; Qualification Required
 
 
 <ul>
 <li>
 Graduation with any specialisation
 </li>
 <li>
 Basic Script writing
 </li>
 </ul>
</div>

Copywriter

<div>
 
 
 
 KEY RESPONSIBITILES:
 
 
 
 <ul>
 <li>
 Manage the sound-scape of the station through appropriate creative and marketing interventions to Increase or Maintain the listenership
 </li>
 <li>
 Acts as an interface between Programming &amp; sales team, thereby supporting the sales team by providing creative inputs in order to increase the overall ad spends by clients
 </li>
 <li>
 Build brand Mirchi by ideating fresh programming initiatives on air campaigns, programming led on-ground events &amp; new properties to ensure brand differentiation &amp; thus increase brand recall at station level
 </li>
 <li>
 Invest time in local RJs to grow &amp; develop them as local celebrities
 </li>
 <li>
 Through strong networking, must focus on identifying the best of local talent and ensure to bring the creative minds from the market on board with Mirchi
 </li>
 <li>
 Build radio as a category for both listeners &amp; advertisers
 </li>
 <li>
 People Management
 </li>
 <li>
 Identifying the right talent and investing time in developing them by frequent feedback on their performance
 </li>
 <li>
 Monitor, Coach and mentor team members on a regular basis
 </li>
 <li>
 Development of Jocks as per guidelines
 </li>
 <li>
 Must have an eye to spot the local talent to fill up vacancies locally
 </li>
 </ul>
 
 
 
 
 
 
 
 
 
 TECHNICAL SKILLS &amp; QUALIFICATION REQUIRED
 
 
 
 :
 
 
 <ul>
 <li>
 Graduation / Post Graduation (Any specialisation) with 8 -12 years of relevant experience
 </li>
 <li>
 Experience in digital content conceptualisation
 </li>
 <li>
 Strong branding focus
 </li>
 <li>
 Must be well-read in variety of areas and must keep up with the latest events in the city / cluster / country
 </li>
 <li>
 
 Must know to read, write &amp; speak Telugu
 
 </li>
 </ul>
 
 
 
 
 
 
 PERSONAL ATTRIBUTES:
 
 
 
 <ul>
 <li>
 Excellent communication skills
 </li>
 <li>
 Good interpersonal skills
 </li>
 <li>
 People management
 </li>
 </ul>
</div>

Content Specialist

<div>
 
 
 
 KEY RESPONSIBILITIES:
 
 
 
 
 
 
 <ul>
 <li>
 To ensure revenue generation for the company
 </li>
 <li>
 Making sales calls
 </li>
 <li>
 Preparing client proposals &amp; presentations
 </li>
 <li>
 Plan weekly sales cycle by doing account mining of the allocated accounts through client meetings accordingly
 </li>
 <li>
 Preparing sales related reports including daily call reports, weekly reports, sales projection report, monthly sales plan etc.
 </li>
 <li>
 Maintain strong relationships with clients and agencies in the person&rsquo;s portfolio
 </li>
 <li>
 Market Information
 </li>
 <li>
 Conducting competition tracking and monitoring on frequent basis
 </li>
 <li>
 Understand in detail about client spends at a brand level and then develop Go to Market approach
 </li>
 <li>
 To look at broader perspective, think through ideas and create solutions for clients via upselling &amp; cross selling of various properties
 </li>
 <li>
 Media Tracking to generate prospects
 </li>
 <li>
 Provide written brief to programming for the spot / commercial based on inputs from client / agency
 </li>
 <li>
 Ensure that ROs and TOs are appropriately generated and the spots are scheduled accordingly (through the sales coordinator and scheduler)
 </li>
 <li>
 Ensure the pricing is maintained as per stipulated target
 </li>
 <li>
 Work to bring the core brand creative to life by designing a multimedia solutions interactive campaigns for clients including On ground, Digital, Content, Media and PR
 </li>
 <li>
 Follow up and ensure that monies are collected on time including sending appropriate reminders to clients and agencies for payment
 </li>
 </ul>
 
 
 
 
 
 
 INTERNAL STAKEHOLDER MANAGEMENT:
 
 
 
 <ul>
 <li>
 Content Team, Finance, Scheduling, Corp Office etc
 </li>
 </ul>
 
 
 
 
 
 
 TECHNICAL SKILLS &amp; QUALIFICATION REQUIRED
 
 
 
 :
 
 
 <ul>
 <li>
 MBA / PGDM with 1-5 years of experience in Sales &amp; Marketing from any Industry
 </li>
 </ul>
 
 
 
 
 
 
 PERSONAL ATTRIBUTES:
 
 
 
 <ul>
 <li>
 Collaboration
 </li>
 <li>
 Ability to work under pressure
 </li>
 <li>
 Adaptability
 </li>
 <li>
 Strong branding focus
 </li>
 <li>
 Good Communication Skills
 </li>
 <li>
 Understanding of local market &amp; language is mandatory
 </li>
 <li>
 Must be willing to travel locally for client meetings
 </li>
 </ul>
 
 
</div>

Business Development Manager

Join Mirchi and explore 4   exciting career opportunities. They're hiring for various roles with options for remote or on-site work. Apply today and become part of their innovative team.

Mirchi

ABOUT_COMPANY

Sales Account Manager

Copywriter

Content Specialist

Business Development Manager