Qureos Mentor

Nykaa

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 Role Overview :
 
 
 
 
 
 
 Performance Marketing Specialist to join our growth marketing team, with a strong focus on Google Ads and Meta (Facebook/Instagram) Ads. This role is critical to driving high-quality traffic, conversions, and revenue growth across Nykaa&rsquo;s online platforms. The ideal candidate has hands-on experience managing large-scale paid campaigns, a strong analytical mindset, and a passion for optimizing ROI.
 
 
 
 
 
 
 
 
 
 Job Description :
 
 
 
 
 
 
 
 1. Paid Media Strategy &amp; Execution
 
 
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 Plan, launch, and optimize paid campaigns on Google (Search, Display, YouTube, Shopping) and Meta (Facebook, Instagram).
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 Build full-funnel paid media strategies aligning with marketing and business goals.
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 Conduct extensive keyword research and audience segmentation to drive relevant traffic.
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 2. Performance Optimization
 
 
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 Monitor daily campaign performance against key metrics: CTR, CVR, CPA, ROAS.
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 A/B test creatives, ad copies, and audience segments for continuous improvement.
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 Manage campaign budgets and pacing to maximize efficiency and impact.
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 3. Reporting &amp; Analysis
 
 
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 Deliver campaign performance reports with actionable insights.
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 Use tools like Google Analytics, AppsFlyer, and Meta Insights for tracking and attribution.
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 Collaborate with analytics teams to deep-dive into campaign data and improve performance.
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 4. Collaboration &amp; Coordination
 
 
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 Work closely with creative, product, and category teams to ensure alignment of marketing messaging.
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 Share feedback on creative performance to design and content teams for ongoing improvement.
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 Stay updated on industry trends, platform updates, and best practices.
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 Knowledge and Skill / Qualification Requirements :
 
 
 
 
 
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 1&ndash;5 years of experience in performance marketing, specifically managing Google and Meta campaigns.s
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 Proficiency in campaign setup, optimization, and reporting on Google Ads &amp; Meta Ads Manager.
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 Proficiency in Google Analytics, AppsFlyer, or Branch for tracking and performance measurement.
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 Ability to analyze data, derive insights, and implement optimization strategies.
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 Experience in managing affiliates and strategic partnerships is a plus.
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 Strong stakeholder management and ability to work in a fast-paced environment.
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Performance Specialist - Senior Executive/Assistant Manager

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 About the Role :
 
 
 
 
 
 
 Manager &ndash; Social Media to lead and execute the digital content strategy for Beauty or Fashion. This role calls for a Beauty/fashion-obsessed, trend-savvy professional who understands the unique DNA of Nykaa and its audience. You&rsquo;ll be responsible for creating and amplifying content that resonates with our consumers, grows brand presence, and drives engagement across key platforms like Instagram, YouTube, and emerging channels.
 
 
 
 
 
 
 
 
 
 Job Description :
 
 
 
 
 
 
 Content &amp; Social Media Management
 
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 Develop and execute monthly social media calendars for Beauty/Fashion, focusing on new launches, product storytelling, brand campaigns, and cultural moments.
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 Build launch communication strategies aligned with Nykaa&rsquo;s brand ethos and positioning.
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 Schedule and publish posts, reels, and stories using platform tools (Instagram Insights, Socialbakers).
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 Plan and oversee YouTube content for Beauty/Fashion &mdash; from concepting to optimization.
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 Creative Strategy &amp; Innovation
 
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 Ideate and execute fresh, high-engagement content tailored to Nykaa's audience.
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 Monitor trends, aesthetics, and content formats to keep the brand relevant and aspirational.
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 Collaborate with brand building, design, marketing, and production teams for 360&deg; campaign execution.
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 Campaign Execution &amp; Production
 
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 Lead the planning and execution of marketing campaigns (product launches, festive drops, collaborations).
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 Manage content shoots &mdash; pre-production (briefing, prop/product planning), production, and post-production.
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 Ensure visual and tonal consistency across all assets.
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 Performance Marketing Support
 
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 Identify high-performing social assets for boosting to drive reach, engagement, and conversions.
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 Partner with the performance marketing team to align content with growth objectives.
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 Influencer Marketing
 
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 Manage influencer collaborations for both always-on content and launch campaigns.
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 Ensure influencer outputs are on-brand, legally compliant, and deliver measurable ROI.
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 Analytics, Reporting &amp; Optimization
 
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 Track platform metrics (impressions, reach, engagement, video views) against KPIs.
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 Lead monthly and quarterly reporting to measure content performance and impact.
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 Provide insights and recommendations to continuously improve content strategies.
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 Trend Mapping &amp; Industry Insight
 
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 Stay ahead of platform updates, viral formats, and audience behavior shifts.
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 Bring competitive intelligence and global benchmarks into Nykaa's strategy.
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 Share learnings across teams to foster innovation and agility.
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 Knowledge, Skill &amp; Qualification Requirements
 
 
 
 
 
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 Bachelor&rsquo;s degree in marketing, Communications, or a related field.
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 7-9 years of experience in Social Media, content creation, digital marketing, or a similar role within the beauty or fashion industry.
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 Proven experience in managing video content production and strategy.
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 Experience leading a small team and working cross functionally with other departments
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 Ability to strategize with the changing/trending nature of the digital space
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 An established networker in the social media space who is able to engage and influence creative individuals.
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 Ability to understand audience needs and behaviours across platforms /devices / content and translate this into strategic thinking.
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 Excellent communication and interpersonal skills.
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 Ability to analyze data and derive actionable insights.
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 Creative mindset with a keen eye for detail and aesthetics.
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 Proficiency in content management systems and video editing tools.
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Manager - Social Media

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 Role Overview :
 
 
 
 
 
 
 The role requires a proactive individual with strong expertise in the retail industry, stakeholder management, property due diligence, and legal advisory. The ideal candidate should have worked on retail leases, leave and license and related agreements with a keen eye for detail, a strong commercial acumen, and the ability to drive legal processes efficiently while safeguarding the organization's interests.
 
 
 
 
 
 
 
 
 
 
 
 
 Role Description :
 
 
 
 
 
 
 
 1. Contract Lifecycle Management
 
 
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 Manage end-to-end lease agreement lifecycle, including drafting, vetting, negotiating, and execution of agreements with internal as well as external stakeholders, adhering to defined TATs and the approved financial terms.
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 Conduct due diligence of the properties proposed to be taken on lease.
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 Highlight and mitigate legal risks in the lease and related agreements or due diligence ; coordinate with internal stakeholders for deviation approvals where necessary.
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 Manage registration process of the lease / license agreements
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 Monitor renewals of leases and ensure timely execution to avoid disruptions in operations.
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 Periodically review and update standard templates as well as SOPs to reflect evolving legal and business requirements
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 Ensure compliance with SOPs for signoff of agreements and for termination of leases
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 Ensure complete usage of the contract management system for agreement workflows; train business teams on usage and processes.
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 Continuously enhance drafting standards, with a focus on clarity, commercial detailing, and risk mitigation.
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 Maintain organized legal databases and contract repositories for easy retrieval and compliance tracking.
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 2. Due Diligence
 
 
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 Conduct title due diligence of the proposed retail store
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 Prepare and signoff due diligence report of the property
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 3. Template Updating &amp; Version Control
 
 
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 Periodically review and update standard templates for Lease agreements to reflect evolving legal and business requirements
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 Define and enforce exit processes for retail stores in collaboration with stakeholders
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 Keep the SOPs updated for onboarding retail stores, aligned with both legal and business considerations
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 Drive complete migration of historic contracts and related data to the contract management tool.
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 4. Knowledge Management &amp; Advisory
 
 
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 Stay abreast of legal developments, regulatory changes, and judicial pronouncements relevant to the e-commerce and beauty industry.
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 Actively participate in learning programs for professional development.
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 Foster collaboration within the legal team and cross-functionally with business stakeholders.
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 Provide proactive, commercially pragmatic legal advice for new business initiatives, projects, and collaborations.
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 Conduct thorough legal research and analysis to strengthen contract negotiations and legal advisories.
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 Knowledge and Qualification Requirements :
 
 
 
 
 
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 LLB/LLM from a reputed law school.
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 8-11 years of post-qualification experience, preferably in an in-house legal role within Retail, Logistics, or Telecom industry.
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 Demonstrated expertise in retail leases drafting and negotiation with landlord/ mall teams, due diligence, registration process and legal risk assessment
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 Strong stakeholder management and communication skills.
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 Ability to work independently with a problem-solving mindset and a focus on delivering timely results.
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 Ability to work in a fast paced environment
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 Team player
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 Good presentation skills
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</div>

Legal Counsel - Manager

<div>
 
 
 
 About Us
 
 
 
 
 
 
 
 Nykaa.com is India's biggest online destination for beauty &amp; personal care. With over 2500+ brands, 5 lakh+ products and delivery all across India, we strive to be the one-stop-shop for a consumer.
 
 
 
 
 
 We launched Nykaa Fashion in 2018, as a curated and managed marketplace with an endeavour to inspire consumers to make fashion and lifestyle choices that best suit them. We have a wide assortment of offerings, across price points, to cater to women, men and children of diverse demographics. Presently, Nykaa Fashion houses 2,000+ brands and over 2 million products across five consumer segments: women, men, kids, tech and home. Within these consumer segments, we merchandise across several categories including western wear, Indian wear, lingerie, footwear, bags, jewellery, accessories, leisurewear, home d&eacute;cor, bath, bed and kitchen in order to cater to the diverse consumers&rsquo; journeys across our platform. We offer a mix of brands across established national brands, international brands, luxury brands, and emerging labels and designers.
 
 
 
 
 
 Apart from retailing, Nykaa strives to provide advice through its various platforms, like the BeautyBook (bi-monthly magazine), Nykaa Network - A community of millions of beauty and fashion enthusiasts across India, Nykaa TV - its YouTube channel which engages an audience of over 1 million.
 
 
 
 
 
 Nykaa&rsquo;s vision and mission is to inspire and enable each person to thrive in their own uniqueness by creating a community and being a trusted source of information and products to cater to every lifestyle need, by giving choice, inspiration, authenticity and convenience to diverse consumers.
 
 
 
 
 
 
 
 Position Name
 
 : Analyst III
 
 
 
 
 
 
 Data in the current business environment is the key for business success. As a senior leader, you will be responsible to convert the immense data that we generate into actionable insights for business and product teams. You should have the ability to challenge the status quo by providing thought leadership, developing team competency, bringing industry best practices and building strong relationships across business and product functions.
 
 
 
 
 
 
 
 Key Responsibilities
 
 
 
 
 
 
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 Problem and opportunity assessment
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 Leverage data and voice of customers to understand business and customer problems, emerging customer and competitor trends and areas for product development. Identify, strategize, and prioritise analytics initiatives for quick wins as to fast track mid/long term success
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 High Impact insights and strategic recommendations
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 Define and standardise key performance scorecards with close collaboration with BI
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 Establish frameworks and provide guidance to analysts to derive and share actionable insights including forecast, trend analysis, feature impact and ROI
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 Partner with cross-functional teams to influence roadmap planning and strategic decision-making based on predictive insights and model outputs.
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 Proactively identify opportunities for advanced modelling to solve critical business problems and influence product and marketing strategies.
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 Capabilities
 
 
 
 
 
 
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 Excellent problem solving and comprehensive analytical skills - ability to structure ambiguous problem statements, perform detailed analysis and derive crisp insights
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 Strong statistical modelling expertise
 
 : Proven hands-on experience in building and validating models including regression, classification, clustering, time-series forecasting, and experimentation (A/B testing frameworks).
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 Deep proficiency in Python
 
 for data analysis and modelling (Pandas, NumPy, scikit-learn, statsmodels, etc.); comfort with SQL and basic data engineering practices.
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 Think strategically, exponentially and understand the &lsquo;big picture&rsquo;
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 Strong communication and presentation skills - ability to connect the dots through data, communicate and present with impact to all levels of the organization
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 Intellectual Curiosity - Initiative to dig into the who, why, where, what &amp; how. Curiosity about business and customer behaviour
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 Ability to inspire and motivate teams, understand and apply situational leadership as needed.
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 Solid experience in various tools and technologies - SQL, Excel, Python/R, Clickstream analytics, Tableau (is a plus)
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 Experience of working with e-commerce/consumer tech is a plus
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 Extremely positive &lsquo;Can do&rsquo; attitude which continuously drives you to take initiatives and demonstrate high degree of self motivation
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 Qualifications
 
 
 
 
 
 
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 Bachelor's degree in a quantitative field such as Mathematics, Statistics, Economics, Analytics, computer science or related fields
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 6-9 years of experience in data and business analytics with 2+ years of junior-mid analytics leadership experience
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</div>

Analyst - III

Join Nykaa and explore 4   exciting career opportunities. They're hiring for various roles with options for remote or on-site work. Apply today and become part of their innovative team.

Nykaa

About Company

Performance Specialist - Senior Executive/Assistant Manager

Manager - Social Media

Legal Counsel - Manager

Analyst - III