Qureos Mentor

Oben Electric

<div>
 
 
 About the role
 
 
 
 We&rsquo;re looking for a hands-on retail marketing professional to bring the Oben Electric brand to life across our showrooms and local markets. You&rsquo;ll own on-ground brand experiences - from storefronts and mall activations to billboards, festive d&eacute;cor and BTL campaigns, and make sure every offline touchpoint links back to our brand story. If you love building memorable in-store moments that drive footfall and sales, this is for you.
 
 
 
 
 
 What you&rsquo;ll do (key responsibilities):
 
 <ul>
 <li>
 Own showroom branding across all locations - ensure a consistent, high-impact visual identity and great customer experience at store level.
 </li>
 <li>
 Plan and execute offline campaigns: billboards, roadshows, mall activations, tech-park activations, and local market events.
 </li>
 <li>
 Lead ground activations - storefront activations, POS displays, visual merchandising, in-store elements and festive d&eacute;cor.
 </li>
 <li>
 Build and manage local partnerships and collaborations to drive footfall and local awareness.
 </li>
 <li>
 Run BTL activities end-to-end with a focus on coordination, quality and ROI.
 </li>
 <li>
 Manage production, installation and maintenance of branding materials, work closely with design, procurement and vendor teams.
 </li>
 <li>
 Produce and distribute merchandise and print collateral for showrooms and campaigns.
 </li>
 <li>
 Align offline executions with brand&rsquo;s social media storytelling to create seamless cross-channel brand experiences.
 </li>
 <li>
 Support dealers, coordinate communications, campaign rollouts, and on-ground support.
 </li>
 <li>
 Track performance, collect showroom feedback, and iterate to improve campaign effectiveness.
 </li>
 <li>
 Maintain compliance with corporate brand guidelines across local and regional executions.
 </li>
 </ul>
 
 
 
 
 Who we&rsquo;re looking for (requirements):
 
 <ul>
 <li>
 7+ years of retail/on-ground marketing experience with proven execution of storefront branding, billboards, mall activations and BTL campaigns, preferably in automotive, consumer durables, or retail.
 </li>
 <li>
 Demonstrable track record of running branding projects across multiple cities/locations.
 </li>
 <li>
 Strong vendor management, procurement experience and negotiation skills.
 </li>
 <li>
 Excellent project management - plan, budget, and deliver campaigns on time and within quality standards.
 </li>
 <li>
 Ability to translate brand strategy into tangible, measurable in-store experiences.
 </li>
 <li>
 Comfortable operating in a fast-paced, multi-city environment and coordinating cross-functional teams (design, ops, sales, procurement).
 </li>
 <li>
 Network of pan-India vendors/agencies for national and regional rollouts.
 </li>
 <li>
 Clear communicator with stakeholder management strength.
 </li>
 </ul>
 
 
</div>

Retail Marketing Manager

Join Oben Electric and explore 1   exciting career opportunities. They're hiring for various roles with options for remote or on-site work. Apply today and become part of their innovative team.

Oben Electric

ABOUT_COMPANY

Retail Marketing Manager