Urwah Admin

Parfums Christian Dior

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 Position
 
 
 
 THE CONTEXT ________
 
 
 
 Since 1947, the men and women of Parfums Christian Dior have embodied the founding "couturier-perfumer's" unique spirit of excellence, creativity and expertise, both in France and throughout the world. Our House is an open and highly-focused collective, a leader that thrives on the creativity of all its stakeholders. Our collective passion and our heritage, full of authenticity and dream, make us move forward and reinvent ourselves.
 
 
 By revolutionizing the codes of French style and luxury through perfumes, and combining tradition with daring makeup and innovative skincare, we are reinventing every day the Dior style and its compelling, joyful and absolute beauty. Our stimulating missions give our employees the opportunity to develop new skills, overcome spectacular challenges and reveal their talent.
 
 
 
 YOUR IMPACT ___________
 
 
 
 Parfums Christian Dior Orient is looking for a
 
 PR &amp; Influencer Marketing Executive
 
 to join the Middle East regional Communications team, based in Dubai.
 
 
 Reporting directly to the Communications Director, the
 
 PR &amp; Influencer Marketing Executive
 
 will play a key role in driving influencer relations and digital-first PR strategies to enhance Dior Beauty&rsquo;s brand presence in the region. The ideal candidate is a highly motivated, strategic, and digitally savvy professional with a strong network in the influencer and content creator space. Additionally, the successful candidate will work closely with the Communications team members on broader Communications projects, ensuring seamless integration of influencer activations within the overall Communications strategy.
 
 
 Job responsibilities
 
 
 
 YOUR MISSION ____________
 
 
 
 
 Influencer Marketing &amp; Digital PR Strategy
 
 
 
 <ul>
 <li>
 Support the Director to lead the development and execution of influencer PR campaigns to drive brand awareness, desirability, and engagement
 </li>
 <li>
 Define influencer selection strategies based on brand and category fit, performance analytics, and regional market trends.
 </li>
 <li>
 Establish long-term relationships with key influencers, content creators, and digital opinion leaders to maximize organic brand advocacy.
 </li>
 <li>
 Continuously monitor and analyze influencer performance using platforms like Tribe Dynamics and Launchmetrics, ensuring data-driven decision-making.
 </li>
 <li>
 Track Share of Voice (SOV) and Earned Media Value (EMV), providing actionable insights and recommendations to enhance digital PR impact.
 </li>
 <li>
 Ensure seamless coordination between influencers and internal teams for effective product seeding and campaign activations.
 </li>
 <li>
 Work closely with the other team members on broader Communications projects, ensuring seamless integration of influencer activations within the overall PR strategy.
 
 
 </li>
 </ul>
 
 Product Seeding, Partnerships And Content
 
 
 
 <ul>
 <li>
 Define and manage strategic seeding and product gifting plans in alignment with campaign objectives to maximize brand visibility and engagement.
 </li>
 <li>
 Oversee and manage paid partnerships in coordination with the Central team, ensuring all collaborations align with brand guidelines and contribute to elevating Dior Beauty&rsquo;s earned content strategy.
 </li>
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 Work towards enhancing the quality and creativity of earned content&mdash;both paid and organic&mdash;by guiding creators and partners to deliver high-impact storytelling.
 </li>
 <li>
 With the support of the Communications Intern, ensure optimal stock availability and efficient tracking of PR closet inventory for influencer and media send-outs.
 </li>
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 Monitor, analyze, and report on the impact of seeding initiatives and paid partnerships, using insights to optimize future outreach and content strategies.
 
 
 </li>
 </ul>
 
 Events &amp; Activations
 
 
 
 <ul>
 <li>
 Support the Communications &amp; Events Manager to conceptualize, plan, and oversee digital and influencer activations, ensuring strong brand storytelling and immersive guest experiences.
 </li>
 <li>
 With the support of the team, lead end-to-end event execution, from scouting venues to coordinating logistics and ensuring alignment with brand guidelines.
 </li>
 <li>
 Identify new trends and partners to create innovative, high-impact digital activations and brand moments.
 </li>
 <li>
 Collaborate closely with regional and global teams to integrate influencer marketing into key brand launches and events.
 </li>
 <li>
 Provide post-event analysis, evaluating key learnings and areas of improvement.
 
 
 </li>
 </ul>
 
 Budget &amp; Administration
 
 
 
 <ul>
 <li>
 Manage Influencer Marketing budget related to influencer collaborations, seeding, and digital events, ensuring efficient allocation of resources.
 </li>
 <li>
 Oversee supplier management, including purchase orders and payment follow-ups.
 </li>
 <li>
 Ensure all expenses are correctly processed, aligned with budget plans, and reported efficiently.
 </li>
 <li>
 Ensure timely follow-ups, manage inventory of PR assets, and coordinate logistics as needed.
 </li>
 <li>
 Place weekly Internal Requests. Assist the team with supplier creation, purchase orders and POs
 
 
 </li>
 </ul>
 
 Travel
 
 
 
 <ul>
 <li>
 Expected to travel 4-6 times per year within the GCC region or internationally for activations and influencer engagements.
 
 
 </li>
 </ul>
 Profile
 
 
 
 WHO YOU ARE _________
 
 
 
 <ul>
 <li>
 Bachelor&rsquo;s degree in Marketing, Communications, Digital Media, or a related field.
 </li>
 <li>
 Minimum 2 years of experience in influencer marketing, PR, or digital communications, preferably within the beauty or luxury industry.
 </li>
 <li>
 Strong network of influencers and content creators across beauty, lifestyle, and fashion.
 </li>
 <li>
 Fluent in English (mandatory). Arabic is a plus.
 </li>
 <li>
 Proficiency in PR analytics tools such as Tribe Dynamics and Launchmetrics.
 </li>
 <li>
 Deep understanding of social media trends, influencer landscape, and emerging digital platforms.
 </li>
 <li>
 Strong project management, negotiation, and communication skills.
 </li>
 <li>
 Ability to work in a fast-paced, high-performance environment while maintaining a proactive and strategic mindset.
 </li>
 </ul>
</div>

PR & Influencer Marketing Executive

<div>
 Position
 
 
 
 PURPOSE OF THE POSITION
 
 
 
 The Marketing Executive provides professional support in a wide range of marketing activities, working closely with Brand, commercial and administrative teams. She/ he interprets, adapts and plans brand marketing plans, keeping in mind the brand standards and budgets.
 
 
 The main mission is to ensure the international innovations plan is implemented in KSA Market as per the launch calendar and to establish the on-counter events calendar to support the launches.
 
 
 This position requires efficient communication across the regional and local teams based in Jeddah (Marketing, Merchandising, Training, Logistic, Finance, PR, Digital &amp; CRM, Commercial), as well as the KSA retailers.
 
 
 Job responsibilities
 
 
 
 Marketing and Promotional Plans
 
 
 
 <ul>
 <li>
 Be involved in all aspects of marketing and media from planning, advertising, promotions, public, media relations, product development and research
 </li>
 <li>
 Assist in building marketing plan / calendar for the different chains/brands/ markets in close co-operation with the Marketing Manager and the brand&rsquo;s marketing departments
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 Handle the marketing plan forecast and the marketing plan orders
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 Follow up closely on the plans&rsquo; implementation, schedule and activities.
 </li>
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 Plan and follow-up on promotions in coordination with the commercial and merchandising teams
 </li>
 <li>
 Manage and coordinate with concerned parties for the production of marketing materials, visuals, podiums, flyers, and preparing necessary photo shoots
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 Organize, attend events, and exhibitions.
 </li>
 <li>
 Carry out local market research, customer survey, assessing customer demands, brand positioning, monitor competitor's activities, and evaluating market campaigns.
 
 
 </li>
 </ul>
 
 Suppliers/Customer Relationship
 
 
 
 <ul>
 <li>
 Monitor windows, podiums and any other promotional area ensuring promotional activities throughout the year, in coordination with the Merchandising department.
 </li>
 <li>
 Present the various marketing plans and ensure its proper implementation.
 </li>
 <li>
 Inform supply planner and logistics department about marketing activities to ensure the availability of the stock timeframe.
 </li>
 <li>
 Meet and discuss with local suppliers for all marketing bookings and animations
 </li>
 <li>
 Send the catalogues, new price lists and miscellaneous information to the customers
 
 
 </li>
 </ul>
 
 Advertising and Promotional activities
 
 
 
 <ul>
 <li>
 Manage the various marketing budgets to organize corporate above the line and below the line promotional / advertising activities and corporate items purchase
 </li>
 <li>
 Prepare monthly updated report of media expenses.
 </li>
 <li>
 Liaise with the different department especially, the Regional Marketing team.
 </li>
 <li>
 Prepare monthly management report comparing the budget versus the stock.
 </li>
 <li>
 Handle Arabization/ translation of all the documents
 </li>
 <li>
 Digital: Negotiates &amp; books the social media support for events, prepares the assets (with regional team), gets retailer approvals, follow up of implementation and reports.
 
 
 </li>
 </ul>
 
 Customer data base
 
 
 
 <ul>
 <li>
 Build, maintain and update good database (CRM) through consolidate information from POS
 
 
 </li>
 </ul>
 
 Animations and on-counters events
 
 
 
 <ul>
 <li>
 KSA events plan follow up: set up of the on-counter animations plan, supplier selection and briefing, production follow up, orders marketing elements and testers, participation to the event when relevant, collects event feedback and prepares reports.
 </li>
 <li>
 Marketing Tools: manage and coordinate with concerned parties the production of marketing materials such as leaflets, visuals, editions. Updates the POS service tools when necessary.
 </li>
 <li>
 Digital: Negotiates &amp; books the social media support for events, prepares the assets (with regional team), gets retailer approvals, follow up of implementation and reports.
 </li>
 <li>
 Launch feedback: sends feedbacks to the region regarding new launches, regional animations, HPP, key events, etc. Presents information during internal meetings.
 
 
 </li>
 </ul>
 
 Forecasts and Budgets
 
 
 
 <ul>
 <li>
 Forecasts the novelties (sales products &amp; POSM) and basic POSM (AOG, gifts, blotters, etc.) Ensures the dispatch of the forecasted references as per agreed launch and trade marketing plan. Monitors the POSM forecasts vs the approved budgets.
 
 
 </li>
 </ul>
 - Prepare the yearly budget of the on-counter events plan, track the expenses and ensure the budget is respected.-
 
 
 <ul>
 <li>
 POs : raise and follow up of POs to the suppliers, follow up on payments.
 
 
 </li>
 </ul>
 
 Retailers&rsquo; relationship
 
</div>

Marketing Executive

Join Parfums Christian Dior and explore 2   exciting career opportunities. They're hiring for various roles with options for remote or on-site work. Apply today and become part of their innovative team.

Parfums Christian Dior

ABOUT_COMPANY

PR & Influencer Marketing Executive

Marketing Executive