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Risolutor Technologies Pvt Ltd

Job SummaryThe Digital Marketing Specialist will be responsible for developing, implementing, tracking, and optimizing our digital marketing campaigns across all digital channels. This role requires a data-driven approach, strong analytical skills, and proven experience in managing paid media, SEO, and content distribution to drive lead generation and measurable revenue growth.Key Responsibilities<ul><li>Paid Media (PPC/SEM): Plan and execute campaigns across Google Ads, social media platforms (Meta/LinkedIn/X), and other display networks. Manage ad budgets, set bids, and continuously test ad copy and landing pages for optimal performance.</li><li>Search Engine Optimization (SEO): Conduct keyword research, technical SEO audits, and content optimization to improve organic search rankings and increase non-paid traffic.</li><li>Content &amp; Email Marketing: Collaborate with the content team to distribute blogs, white papers, and webinars via email and social channels. Design and execute targeted email marketing campaigns.</li><li>Analytics and Reporting: Measure and report performance of all digital marketing campaigns against goals (ROI and KPIs). Identify trends and insights, and spend based on performance.</li><li>Website Management: Ensure the website and landing pages are optimized for conversions, user experience (UX), and mobile responsiveness. Conduct A/B testing on site elements.</li></ul>Required Qualifications<ul><li>Education: Bachelor&rsquo;s degree in Marketing, Communications, or a related field.</li><li>Experience: 2+ years of proven working experience in digital marketing, preferably within the product sector on both B2B &amp; B2C.</li><li>Technical Skills (Must-Have):</li><li>Demonstrable experience leading and managing SEO/SEM, email, social media, and display advertising campaigns.</li><li>Expertise in Google Analytics 4 (GA4) and Google Tag Manager (GTM).</li><li>Strong familiarity with at least one major CRM/Automation platform (e.g., HubSpot, Salesforce Marketing Cloud).</li><li>Certification (Preferred): Google Ads and/or Google Analytics certifications are a strong advantage.</li></ul>Job Types: Full-time, PermanentPay: &#8377;25,000.00 - &#8377;45,000.00 per monthBenefits:<ul><li>Paid sick time</li><li>Paid time off</li><li>Provident Fund</li></ul>Work Location: In person

Digital Marketing Specialist

Join Risolutor Technologies Pvt Ltd and explore 1   exciting career opportunities. They're hiring for various roles with options for remote or on-site work. Apply today and become part of their innovative team.

Risolutor Technologies Pvt Ltd

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Digital Marketing Specialist