Qureos Mentor

SecureW2

<div>SecureW2 is a cybersecurity startup that helps organizations move toward a passwordless, certificate-based future for network security. We&rsquo;ve grown rapidly thanks to organic, inbound interest in our truly innovative approach and message we&rsquo;re bringing to market. You will supercharge that organic engine by owning the SEO content strategy that drives web leads, scales outbounding content, and delivers on-brand campaign content.

That means translating complex security concepts into narratives that resonate with CISOs, IT admins, and network security teams. It also means enabling sales, channel, and customer success with materials they can actually use to win and expand accounts.

We&rsquo;re looking for someone who thinks like a strategist but knows success depends on airtight content operations. You will manage a team that owns our organic growth strategy, creates the high-velocity workflows to deliver on it, and constantly iterates and problem solves to reach your goals. 
The Role:

Organic Web Lead Growth
<ul>
<li>Develop a deep knowledge of customers&rsquo; pain points &amp; create genuinely useful, audience-first content</li>
<li>Own SEO topic cluster strategy across our core GTM themes, scaling net-new content and refreshes 
Optimize content and track performance for AI Overviews and LLM-first search (AEO) without losing site of first principles</li>
<li>Work with contractors to develop video and multimedia assets optimized for SERP performance, as well as human and AI-driven discovery (e.g., YouTube transcripts, image alt-text, structured snippets). 
Implement internal linking, schema markup, and CRO best practices across our pages</li>
<li>Track performance obsessively and optimize using A/B testing frameworks via GA4, GSC, SEMrush, Hockeystack, Visual Web Optimizer, &amp; SFDC. Connect traffic to MQLs to revenue.</li> 
</ul>
GTM &amp; Outbound Support
<ul>
<li>Partner across the growth team to map content to outbound plays, verticals, and buying stages</li>
<li>Create high-impact assets for de-anon workflows, retargeting journeys, and post-click personalization 
Write enablement content that drives success for BDRs and AEs: 1-pagers, app notes, white papers</li></ul> 

Campaign Content
<ul>
<li>Work with the demand gen team to create high-converting ad copy across channels</li>
<li>Create full-funnel email nurtures and outbounding sequences</li>
<li>Collaborate with product marketing and demand gen to test and perfect messaging across paid media and landing pages 
Create a scalable system for tailoring content by ICP, stage, and deal type</li> 
</ul>
Content Operations &amp; Measurement
<ul>
<li>Own the content calendar and manage workflows to consistently hit necessary cadences 
Build a high-velocity engine for content creation, editorial/technical review, and publishing</li>
<li>Design and maintain agentic and AI-powered workflows to speed delivery, including tools like ChatGPT and Gemini, plus connectors like Zapier and n8n.</li>
<li>Implement editing processes to ensure brand voice consistency, as well as prevent hallucination and slop from AI-generated outputs. 
Report regularly on organic web lead performance versus goals</li></ul> 


What Success Looks Like
<ul>
<li>Sustained growth in traffic, conversion, pipeline, and revenue tied to marketing impact</li></ul> 

Experience Required
<ul>
<li>Honed demonstrable excellence in writing and editing, plus coaching teams to deliver the same 
3 to 7 years in content marketing for B2B software/SaaS, preferably in the Cybersecurity, Cloud &amp; Networking, Software Engineering or DevOps industries. 
Deep mastery of GenAI, with strong opinions about its uses, potential, and limitations</li>
<li>Proven background in growing organic web leads through SEO strategy and conversion content</li>
<li>Track record of fruitful collaborations with Customer Success and Account Executive teams</li>
<li>Created campaign assets: ad copy, nurture sequences, landing pages, and more</li>
<li>Experience creating content that drives and enables enterprise sales in B2B SaaS 
Strong analytics hygiene: UTMs, content tagging, assisted opp attribution</li></ul> 


Tools to Know
<ul>
<li>GA4, GSC, Looker Studio, SEMrush</li>
<li>Semrush, Screaming Frog, etc</li>
<li>Salesforce, Clay, etc 
Asana, Monday, Jira, etc</li>
<li>WordPress, etc</li>
<li>Deanonymization tools: ZI, 6 Sense, RB2B, etc.</li></ul> 


Why Join SecureW2?
<ul>
<li>Fully remote, flexible work environment</li>
<li>Competitive salary</li>
<li>Health, dental, and vision insurance</li>
<li>Growth opportunities in a rapidly scaling company</li>
<li>Be part of a team making a real impact in network security</li></ul></div>

SEO Content Marketing Lead

<div>Role overview 
The SEO &amp; Digital Content Writer creates high-quality, search-optimized content that drives qualified traffic, engagement, and inbound demand. You will plan and produce content across blogs, landing pages, resource centers, and campaigns, using keyword and audience insights to shape topics, structure, and messaging. This role partners closely across product marketing and growth to turn strategy into content that ranks and converts. The right candidate knows when to use AI content and when to avoid it, and they&rsquo;ve never turned in content that reads like an LLM wrote it. 
Key responsibilities 
<ul>
<li> 
Develop and execute SEO-focused content briefs and outlines for blogs, landing pages, and resource content</li> 
<li> 
Write and edit clear, compelling, and technically accurate content that aligns with brand voice and target personas</li> 
<li> 
Perform keyword research, topic clustering, and SERP analysis to identify opportunities and inform content roadmap</li> 
<li> 
Optimize existing content for rankings and conversions (on-page SEO, internal linking, CTAs, meta data, headers)</li> 
<li> 
Use analytics tools to monitor performance and refine content strategy</li> 
<li> 
Stay current on SEO trends, algorithm updates, and content best practices and translate them into actionable recommendations</li> 
</ul>
Required skills &amp; experience 
<ul>
<li> 
3&ndash;5+ years of experience in SEO content writing, with impeccable writing and editing skills</li> 
<li> 
Demonstrated success creating content that ranks and generates measurable organic traffic and leads</li> 
<li> 
Experience working with SEO and analytics tools (e.g., Google Search Console, Google Analytics, Ahrefs/SEMrush/Moz)</li> 
<li> 
Strong writing and editing skills with the ability to simplify complex topics for different audiences</li> 
<li> 
Experience writing for web in a B2B context, ideally in SaaS, technology, or related industries</li> 
<li> 
Excellent project management skills and experience working within content calendars and deadlines</li> 
<li> 
Strong collaboration skills and comfort working cross-functionally with marketing, product, and sales</li> 
</ul>
What success looks like 
<ul>
<li> 
Consistent publishing of high-quality, optimized content that improves rankings for priority keywords</li> 
<li> 
Measurable growth in organic traffic, engagement, and inbound lead volume/quality from content</li> 
</ul>
If you&rsquo;re interested, please send your resume, 2&ndash;3 writing samples (preferably SEO-driven pieces), and a brief note describing a piece of content you created that significantly improved organic performance.</div>

SEO & Digital Content Writer

<div>SecureW2 is a fast-growing cybersecurity startup, and we&rsquo;re hiring our first Customer Marketing Lead to build out programs that educate and engage our customers so they&rsquo;re successful and happy. 
This role creates enterprise demand by commercializing our category advantage and transforming our thought leadership into urgency in the enterprise security buying cycle. You&rsquo;ll take the lead on building lifecycle comms, customer storytelling, and reference programs that make our customers central to how we grow. That means designing onboarding experiences that feel human, not robotic. That means turning quiet champions into loud advocates &mdash; on review sites, in case studies, and on social. 
We&rsquo;ve already got happy customers. Your job is to activate them and turn that happiness into retention, expansion, and referrals. You&rsquo;ll work cross-functionally with Customer Success, Product Marketing, Support, and Demand Gen to make sure our users feel heard, supported, and celebrated. 
What You&rsquo;ll Do

Build the customer lifecycle
<ul>
<li>Design and launch onboarding, adoption, and renewal comms</li>
<li>Write and automate thoughtful lifecycle emails that help customers unlock more value</li>
<li>Support CS with marketing support</li>
<li>Track usage and behavior signals to trigger nudges, education, and upgrade</li>
</ul>
Turn customers into advocates
<ul>
<li>Identify champions through usage data, CS calls, and LinkedIn presence</li>
<li>Manage customer reviews (G2, PeerSpot, Reddit): increase velocity, quality, and reach</li>
<li>Build a reference program (case studies, quotes, referrals)</li>
<li>Partner with Content and Social to publish customer stories that accelerate pipeline</li>
<li>Launch customer spotlights and short video testimonials</li>
</ul>
Run programs that deepen relationships
<ul>
<li>Help with our first Customer Advisory Board and &ldquo;Customer Office Hours&rdquo; series</li>
<li>Design and maintain agentic and AI-powered workflows to speed delivery, including tools like ChatGPT and Gemini, plus connectors like Zapier and n8n.</li>
<li>Help plan and promote adoption-focused webinars</li>
<li>Own our customer newsletter</li>
</ul>
Measure and iterate
<ul>
<li>Track influence on NRR and expansion deals</li>
<li>Work with CS on 1:1 marketing for key accounts</li>
<li>Measure customer awareness and receptiveness to our USP</li>
<li>Share what&rsquo;s working in CS/Marketing syncs</li></ul> 


What You&rsquo;ll Bring
<ul>
<li>A point of view on how thought leadership can translate into customer pipeline.</li>
<li>3 to 5 years in B2B SaaS marketing, ideally with 2+ years delivering on customer marketing, lifecycle, or advocacy</li>
<li>Deep-rooted love for leveraging AI to bring efficiency to workflows.</li>
<li>Exceptional writing and communication skills. You can talk to customers, and they&rsquo;ll trust you with their stories.</li>
<li>Experience working cross-functionally with CS, Sales, Product Marketing, and Demand Gen</li>
<li>A portfolio of successful campaigns, customer stories, or review programs</li>
<li>Bonus: cybersecurity background or deep empathy for technical buyer journeys</li>
<li>A bias for building: you&rsquo;ll pilot fast, measure often, and improve as you go</li></ul></div>

Customer Marketing Lead

Join SecureW2 and explore 3   exciting career opportunities. They're hiring for various roles with options for remote or on-site work. Apply today and become part of their innovative team.

SecureW2

ABOUT_COMPANY

SEO Content Marketing Lead

SEO & Digital Content Writer

Customer Marketing Lead