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Shop Culture (Wishfry)

E-commerce Account Executive &ndash; Shop CultureLocation: Remote (Work from Anywhere)Employment Type: Full-timeIndustry: E-commerce, Digital Marketing, RetailAbout Shop CultureShop Culture is a global E-commerce Strategy Consulting and Growth Services firm, working with brands across Beauty, Health &amp; Wellness, FMCG, Electronics, Pet Products, Office Supplies, Automotive, and more. We help businesses grow on leading digital marketplaces such as Amazon, Walmart, Shopify, and other e-commerce platforms.We are expanding our digital advertising team and seeking a results-driven E-commerce Advertising Manager to lead advertising strategy and execution for client accounts. If you love diving deep into data, testing performance levers, and scaling marketplace ad campaigns, we&rsquo;d love to hear from you.Role OverviewAs an E-commerce Advertising Manager, you will be responsible for the end-to-end management of advertising campaigns across platforms like Amazon Ads, Walmart Connect, and Meta/Google (where relevant). You&rsquo;ll work closely with Account Managers and clients to plan strategy, optimize budgets, analyze performance, and drive ROAS.This is a performance-centric role for someone who thrives on KPIs, is fluent in data, and has a test-and-learn mindset for growing brands on marketplaces.Key ResponsibilitiesAdvertising Strategy &amp; Planning<ul><li>Develop customized advertising strategies based on client goals, budgets, and category dynamics.</li><li>Recommend the right campaign mix (sponsored products, brands, display, DSP) for each platform.</li><li>Plan budgets, targeting structure, and bidding approach across the customer journey.</li></ul>Campaign Execution &amp; Optimization<ul><li>Set up and launch campaigns on platforms such as Amazon Ads (SP, SB, SD, DSP), Walmart Connect, and Shopify Ads.</li><li>Regularly monitor campaign performance and make data-led adjustments to improve ACOS/ROAS, TACOS, CTR, and CVR.</li><li>Identify keyword opportunities, negative keywords, bid modifiers, and targeting refinements.</li></ul>Reporting &amp; Insights<ul><li>Prepare weekly/monthly performance reports with clear insights and recommendations.</li><li>Use tools like Amazon Brand Analytics, Search Query Performance, Helium 10, or Data Studio for performance tracking.</li><li>Analyze metrics at ASIN, campaign, and keyword levels to identify winners and underperformers.</li></ul>Client Communication &amp; Collaboration<ul><li>Participate in client meetings and walk through ad performance with clear narrative and visuals.</li><li>Coordinate with the Account Manager and Content team to align ad strategy with listing optimization and seasonal calendars.</li><li>Share strategic suggestions for promotional events, peak periods, or product launches.</li></ul>Who You Are (Qualifications &amp; Skills)<ul><li>Experience: 2&ndash;4 years in e-commerce performance marketing or paid ads, especially on Amazon Ads. DSP or Walmart Connect experience is a strong plus.</li><li>Marketplace Knowledge: Deep understanding of Amazon ad formats and targeting capabilities. Bonus if familiar with Walmart, Shopify, Meta, or Google Ads.</li><li>Analytical: Expert in reading ad dashboards, campaign reports, and Excel pivot tables. Familiarity with KPIs like ACOS, TACOS, ROAS, CVR, etc.</li><li>Tools: Hands-on experience with advertising and analytics tools (Amazon Ads Console, Helium 10, Perpetua, Pacvue, Data Studio, etc.).</li><li>Detail-Oriented: Strong attention to campaign structure, naming, and budget management.</li><li>Strategic Thinker: Able to zoom out to the client&rsquo;s big picture and zoom in to fix daily ad issues.</li><li>Clear Communicator: Comfortable presenting results and action plans to clients and internal teams.</li></ul>Why Join Shop Culture?&#9989; Work with leading global brands in e-commerce.&#9989; 100% remote role with flexible working hours.&#9989; Gain hands-on e-commerce experience in a high-growth company.&#9989; Competitive salary and opportunities for career growth.&#9989; Work in a fast-paced, entrepreneurial team with mentorship from experienced professionals.Job Types: Full-time, PermanentPay: Up to &#8377;600,000.00 per yearApplication Question(s):<ul><li>What is your availability to start this role? (eg. Immediate / 1 - 2 weeks / 1 month etc.)</li><li>What is your last drawn salary or salary expectations from this position (Annual CTC)?</li><li>Have you used any Advertising Softwares in the past? If yes, which ones?</li><li>Have you ever worked with Amazon/Flipkart Advertising or similar other platforms? If yes, what tasks have you handled?</li><li>Are you proficient in Excel, Google Sheets or other Analytics Tools?</li></ul>Experience:<ul><li>E-commerce: 2 years (Preferred)</li></ul>Work Location: Remote

Advertising Manager - E-commerce

Join Shop Culture (Wishfry) and explore 1   exciting career opportunities. They're hiring for various roles with options for remote or on-site work. Apply today and become part of their innovative team.

Shop Culture (Wishfry)

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Advertising Manager - E-commerce