Qureos Mentor

Smile Partners USA

<div>Now Hiring: Paid Media Manager (PPC)
Location: Troy, MI
Full-Time | Smile Partners USA
Smile Partners USA, a private equity-backed Dental Service Organization, is seeking a Paid Media Manager to join our dynamic marketing team in Troy, MI. If you're a strategic thinker with a passion for digital marketing and a proven track record in PPC campaign management, we want to hear from you!
As our PPC Manager, you&rsquo;ll lead the charge in driving traffic, boosting conversions, and maximizing ROI across Google, Bing, Meta, and other platforms. You&rsquo;ll collaborate with a talented team to shape and execute high-performing campaigns that support dental offices nationwide.
Key Responsibilities
Campaign Management
<ul><li>Launch and manage PPC campaigns across Google Ads, Bing Ads, Meta, and more</li>
<li>Conduct keyword research and write compelling ad copy</li>
<li>Optimize landing pages for performance and conversion</li>
</ul>
Optimization &amp; Analysis
<ul><li>Monitor key metrics: CTR, CPC, ROAS, conversion rates</li>
<li>Perform A/B testing, bid adjustments, and ad refinements</li>
<li>Use data-driven insights to enhance campaign strategy</li>
</ul>
Budget Oversight
<ul><li>Allocate and manage PPC budgets across campaigns</li>
<li>Track monthly expenditures and performance</li>
</ul>
Reporting &amp; Collaboration
<ul><li>Generate performance reports with actionable insights</li>
<li>Present findings to marketing leadership and senior management</li>
<li>Collaborate with content and analytics teams to align strategies</li>
</ul>
Professional Development
<ul><li>Stay current with PPC trends, platform updates, and best practices</li>
<li>Attend workshops, webinars, and conferences to sharpen skills</li>
</ul>
Qualifications
<ul><li>Bachelor&rsquo;s degree in Marketing, Advertising, Business, or related field</li>
<li>Proven experience managing PPC campaigns across Google, Bing, Meta</li>
<li>Strong grasp of PPC metrics and tools (Google Analytics, SEMrush, etc.)</li>
<li>Proficient in Google Ads Editor, Bing Ads Editor</li>
<li>Excellent analytical, written, and verbal communication skills</li>
<li>Ability to work independently and collaboratively</li>
<li>Google Ads and Bing Ads certifications are a plus</li>
</ul>
Preferred Skills
<ul><li>4&ndash;6 years of success in digital ad campaigns</li>
<li>Experience in healthcare marketing and HIPAA-compliant lead generation</li>
<li>Strong project management and organizational skills</li>
<li>Understanding of SEO and its integration with PPC</li>
</ul>
Ready to make an impact? Apply today and help us elevate digital marketing across our growing network of dental practices.
Note: Responsibilities and scope may evolve as the position develops.</div>

Paid Media Manager

Join Smile Partners USA and explore 1   exciting career opportunities. They're hiring for various roles with options for remote or on-site work. Apply today and become part of their innovative team.

Smile Partners USA

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Paid Media Manager