Qureos Mentor

Sony Pictures Networks India

<div>
 
 Sony Pictures Networks India is seeking smart, driven and experienced Assistant Manager - Ad Sales. The incumbent is responsible to drive revenue growth for the channel by closely tracking the local market and liaising with existing and prospective clients thereby enabling and executing the sales strategy of the organization.
 
 
 
 
 
 Channels - Hindi GEC
 
 
 Location - Gurugram
 
 
 
 
 
 
 About Company
 
 
 
 
 Sony Pictures Networks
 
 is home to some of India's leading entertainment channels such as SET, SAB, MAX, PAL, PIX, Sony BBC Earth, Yay!, Sony Marathi, Sony SIX, Sony TEN, Sony TEN1, SONY Ten2, SONY TEN3, SONY TEN4, to name a few!
 
 
 Our foray into the OTT space with one of the most promising streaming platforms, Sony LIV brings us one step closer to being a progressive digitally-led content powerhouse.
 
 
 Our independent production venture- Studio Next has already made its mark with original content and IPs for TV and Digital Media.
 
 
 But our quest to Go Beyond doesn't end there. Neither does our search to find people who can take us there.
 
 
 We focus on creating an inclusive and equitable workplace where we celebrate diversity with our Bring Your Own Self Philosophy and are recognized as a Great Place to Work.
 
 
 - Great Place to Work - Ranked as one of the Great Places to Work for since 5 years
 
 
 - Included in the Hall of Fame as a part of the Working Mother &amp; Avtar Best Companies for Women in India study- Ranked amongst 100 Best Companies for Women In India
 
 
 - ET Human Capital Awards 2021- Winner across multiple categories
 
 
 - Brandon Hall Group HCM Excellence Award - Outstanding Learning Practices.
 
 
 The biggest award of course is the thrill our employees feel when they can Tell Stories Beyond the Ordinary!
 
 
 
 
 
 
 POSITION CONTEXT
 
 
 
 This role is critical for driving on-ground sales operations and hence the incumbent needs to have a good grasp of the local market with the ability to build and leverage relationships with clients.
 
 
 
 
 
 
 POSITION SPECIFICATION
 
 
 
 
 Education :
 
 Post Graduate Diploma in Management
 
 
 
 Experience :
 
 3 - 7 years of relevant experience Sales experience
 
 
 
 
 
 
 KEY RESPONSIBILITIES
 
 
 
 
 Executing the sales strategy
 
 
 <ul>
 <li>
 Participate in the annual sales planning process providing relevant data, insights, forecasts, etc.
 </li>
 <li>
 Review the prioritized objectives for the region and channel, draft action plans and identify ways to achieve the laid down target
 </li>
 <li>
 Provide local market intelligence to the Group Head and help the Group Head in drafting plans to ensure a unified action in order to deal with any anticipated changes
 </li>
 <li>
 Study the content plan for the year and identify ways to enhance monetization
 </li>
 <li>
 Sales plan for the year
 </li>
 <li>
 Revenues from new clients
 </li>
 </ul>
 
 
 Driving sales revenues
 
 
 <ul>
 <li>
 Track own sales achievement vs. plan on monthly and quarterly basis, and deploy action-plans to exceed the sales plan target for the year
 </li>
 <li>
 Liaise seamlessly with the channel teams and identify ways to drive revenues by projecting the strength of the content to the clients
 </li>
 <li>
 Approach new and prospective clients/ agencies and deliver sales pitch in order to influence the clients and secure the sale
 </li>
 <li>
 Provide appropriate support to the Group Head in framing business pitch for large deals with clients
 </li>
 <li>
 Coordinate seamlessly with all internal stakeholders to drive higher revenues for the channel and escalate in case of any issues
 </li>
 <li>
 Liaise seamlessly with the Sales Coordination team to ensure high level of serviceability to the clients; take appropriate steps in case of any issue to ensure highest level of client satisfaction
 </li>
 <li>
 Track collections and support the Receivable Management team in order to minimize bad debts
 </li>
 <li>
 Sales achievement vs. targets
 </li>
 <li>
 Increase in wallet share
 </li>
 <li>
 Yield %
 </li>
 <li>
 Collections
 </li>
 </ul>
 
 
 Building relationships with the client
 
 
 <ul>
 <li>
 Maintain and leverage relationships with clients/ agencies in order to secure market intelligence
 </li>
 <li>
 Drive client retention by networking with clients frequently to understand their business requirements and expectations from the channel
 </li>
 <li>
 Reach out to new and prospective clients and position the channel favorably in order to secure business for the Network
 </li>
 <li>
 Client retention
 </li>
 <li>
 New clients added
 </li>
 </ul>
 
 
 
 
 
 TECHNICAL COMPETENCIES
 
 
 <ul>
 <li>
 Understanding of the broadcast industry
 </li>
 <li>
 Understanding of competition landscape in the market
 </li>
 <li>
 Understanding of network&rsquo;s offerings
 </li>
 <li>
 Understanding of clients expectations and requirements
 </li>
 </ul>
 
 
 
 
 
 BEHAVIORAL COMPETENCIES
 
 
 <ul>
 <li>
 Effective collaboration
 </li>
 <li>
 Execution excellence
 </li>
 <li>
 Communicating to influence
 </li>
 <li>
 Customer focus
 </li>
 </ul>
</div>

Assistant Manager - Ad Sales

<div>
 
 
 Role Overview:
 
 
 
 
 
 
 
 Designation/Title: Senior Manager/Associate Vice President - Consumer Insights
 
 
 
 
 
 
 We are seeking a dynamic and analytical Programming Strategy &amp; Insights Manager to join our Research &amp; Strategy team. This role is critical in driving data-informed decision-making across programming and marketing by combining quantitative research with qualitative insights to craft compelling narratives for internal stakeholders. You will act as the bridge between the quantitative research team, qualitative researchers, and the programming strategy function &mdash; synthesising data into actionable insights and strategic presentations for senior management, content creators, and marketing teams.
 
 
 
 
 
 
 Key Responsibilities
 
 :
 
 
 Quantitative Analysis:
 
 <ul>
 <li>
 Lead the analysis of audience data using tools such as BARC, internal analytics platforms, and other industry-standard measurement tools.
 </li>
 <li>
 Interpret and visualize large data sets to extract key performance insights across genres, time slots, demographics, and platforms
 </li>
 <li>
 Insight Generation
 </li>
 <li>
 Integrate quantitative data with qualitative research (focus groups, viewer feedback, social listening) to build a 360-degree understanding of audience behavior
 </li>
 <li>
 Identify emerging content trends, consumption patterns, and market opportunities to inform content development and scheduling.
 </li>
 <li>
 Strategy &amp; Narrative Building:
 </li>
 <li>
 Develop clear, concise, and strategic insight decks and presentations for senior management, programming, and marketing teams.
 </li>
 <li>
 Translate data into storytelling frameworks that are easy to understand and guide decision-making across content acquisition, creation, and positioning.
 </li>
 <li>
 Cross-Functional Collaboration:
 </li>
 <li>
 Work closely with Programming, Marketing, Qualitative Research, Consumer Insights, and Digital Strategy teams to align goals and drive cohesive strategies.
 </li>
 <li>
 Serve as the key point of contact for quantitative insights within the broader Research &amp; Strategy ecosystem.
 </li>
 </ul>
 
 
 
 
 Key Requirements:
 
 <ul>
 <li>
 Bachelor's or Master's degree in Statistics, Data Science, Media Studies, Business Analytics, or related fields.
 </li>
 <li>
 Experience:
 </li>
 <li>
 12 +years of experience in a media/entertainment environment with a strong focus on audience research and insights.
 </li>
 <li>
 Deep working knowledge of BARC software and television/digital audience measurement systems.
 </li>
 <li>
 Technical &amp; Analytical Skills:
 </li>
 <li>
 Strong quantitative analysis skills with hands-on experience in BARC, Excel, Power BI, or similar data tools.
 </li>
 <li>
 Proficiency in storytelling with data &ndash; crafting compelling presentations using PowerPoint, Tableau, or other visualization tools.
 </li>
 <li>
 Soft Skills:
 </li>
 <li>
 Strong communicator with the ability to translate numbers into clear, actionable stories.
 </li>
 <li>
 Collaborative mindset with the ability to work across diverse teams.
 </li>
 <li>
 High attention to detail and a strategic thinker.
 </li>
 </ul>
 
 
 
 
 
 Preferred Qualifications:
 
 
 <ul>
 <li>
 Experience in broadcast, streaming, or digital content strategy.
 </li>
 <li>
 Exposure to qualitative research methods and the integration of consumer insights.
 </li>
 <li>
 Prior work in fast-paced environments with content or creative teams.
 </li>
 </ul>
 
 
</div>

Senior Manager Consumer Insights

<div>
 
 Sony Pictures Networks India is seeking smart, driven and experienced Manager - Ad Sales. The incumbent is responsible to drive revenue growth for the channel by closely tracking the local market and liaising with existing and prospective clients thereby enabling and executing the sales strategy of the organization.
 
 
 
 
 
 Channels - FTA - Sony Pal &amp; Wah!
 
 
 Location - Kolkata
 
 
 
 
 
 
 About Company
 
 
 
 
 Sony Pictures Networks
 
 is home to some of India's leading entertainment channels such as SET, SAB, MAX, PAL, PIX, Sony BBC Earth, Yay!, Sony Marathi, Sony SIX, Sony TEN, Sony TEN1, SONY Ten2, SONY TEN3, SONY TEN4, to name a few!
 
 
 Our foray into the OTT space with one of the most promising streaming platforms, Sony LIV brings us one step closer to being a progressive digitally-led content powerhouse.
 
 
 Our independent production venture- Studio Next has already made its mark with original content and IPs for TV and Digital Media.
 
 
 But our quest to Go Beyond doesn't end there. Neither does our search to find people who can take us there.
 
 
 We focus on creating an inclusive and equitable workplace where we celebrate diversity with our Bring Your Own Self Philosophy and are recognized as a Great Place to Work.
 
 
 - Great Place to Work - Ranked as one of the Great Places to Work for since 5 years
 
 
 - Included in the Hall of Fame as a part of the Working Mother &amp; Avtar Best Companies for Women in India study- Ranked amongst 100 Best Companies for Women In India
 
 
 - ET Human Capital Awards 2021- Winner across multiple categories
 
 
 - Brandon Hall Group HCM Excellence Award - Outstanding Learning Practices.
 
 
 The biggest award of course is the thrill our employees feel when they can Tell Stories Beyond the Ordinary!
 
 
 
 
 
 
 POSITION CONTEXT
 
 
 
 This role is critical for driving on-ground sales operations and hence the incumbent needs to have a good grasp of the local market with the ability to build and leverage relationships with clients.
 
 
 
 
 
 
 POSITION SPECIFICATION
 
 
 
 
 Education :
 
 Post Graduate Diploma in Management
 
 
 
 Experience :
 
 6 - 10 years of relevant experience Sales experience
 
 
 
 
 
 
 KEY RESPONSIBILITIES
 
 
 
 
 Executing the sales strategy
 
 
 <ul>
 <li>
 Participate in the annual sales planning process providing relevant data, insights, forecasts, etc.
 </li>
 <li>
 Review the prioritized objectives for the region and channel, draft action plans and identify ways to achieve the laid down target
 </li>
 <li>
 Provide local market intelligence to the Group Head and help the Group Head in drafting plans to ensure a unified action in order to deal with any anticipated changes
 </li>
 <li>
 Study the content plan for the year and identify ways to enhance monetization
 </li>
 <li>
 Sales plan for the year
 </li>
 <li>
 Revenues from new clients
 </li>
 </ul>
 
 
 Driving sales revenues
 
 
 <ul>
 <li>
 Track own sales achievement vs. plan on monthly and quarterly basis, and deploy action-plans to exceed the sales plan target for the year
 </li>
 <li>
 Liaise seamlessly with the channel teams and identify ways to drive revenues by projecting the strength of the content to the clients
 </li>
 <li>
 Approach new and prospective clients/ agencies and deliver sales pitch in order to influence the clients and secure the sale
 </li>
 <li>
 Provide appropriate support to the Group Head in framing business pitch for large deals with clients
 </li>
 <li>
 Coordinate seamlessly with all internal stakeholders to drive higher revenues for the channel and escalate in case of any issues
 </li>
 <li>
 Liaise seamlessly with the Sales Coordination team to ensure high level of serviceability to the clients; take appropriate steps in case of any issue to ensure highest level of client satisfaction
 </li>
 <li>
 Track collections and support the Receivable Management team in order to minimize bad debts
 </li>
 <li>
 Sales achievement vs. targets
 </li>
 <li>
 Increase in wallet share
 </li>
 <li>
 Yield %
 </li>
 <li>
 Collections
 </li>
 </ul>
 
 
 Building relationships with the client
 
 
 <ul>
 <li>
 Maintain and leverage relationships with clients/ agencies in order to secure market intelligence
 </li>
 <li>
 Drive client retention by networking with clients frequently to understand their business requirements and expectations from the channel
 </li>
 <li>
 Reach out to new and prospective clients and position the channel favorably in order to secure business for the Network
 </li>
 <li>
 Client retention
 </li>
 <li>
 New clients added
 </li>
 </ul>
 
 
 
 
 
 TECHNICAL COMPETENCIES
 
 
 <ul>
 <li>
 Understanding of the broadcast industry
 </li>
 <li>
 Understanding of competition landscape in the market
 </li>
 <li>
 Understanding of network&rsquo;s offerings
 </li>
 <li>
 Understanding of clients expectations and requirements
 </li>
 </ul>
 
 
 
 
 
 BEHAVIORAL COMPETENCIES
 
 
 <ul>
 <li>
 Effective collaboration
 </li>
 <li>
 Execution excellence
 </li>
 <li>
 Communicating to influence
 </li>
 <li>
 Customer focus
 </li>
 </ul>
</div>

Manager - Ad Sales

Join Sony Pictures Networks India and explore 3   exciting career opportunities. They're hiring for various roles with options for remote or on-site work. Apply today and become part of their innovative team.

Sony Pictures Networks India

ABOUT_COMPANY

Assistant Manager - Ad Sales

Senior Manager Consumer Insights

Manager - Ad Sales