Qureos Mentor

Starcom Middle East

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 Company Description
 
 
 
 Starcom is a world-renowned media communications agency that architects connected human experiences to create value through precision marketing, content and technology solutions. With more than 5,000 employees worldwide, Starcom partners with the world's leading marketers and new establishment brands, including Airbnb, Bank of America, Kellogg Company, Kraft Heinz, Novartis, Samsung, Visa and more. Starcom is part of Publicis Media&mdash;the global media solutions group
 
 
 
 Overview
 
 
 
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 Lead the development and execution of media plans across multiple clients and industries, taking into account both the client's and the agency's key performance indicators.
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 Collaborate with cross-functional teams to develop and execute effective media strategies.
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 Manage day-to-day client relationships and communications, including ongoing communication and relationship building to improve client satisfaction and grow their business.
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 Mentor and guide junior planning team members.
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 Identify new business opportunities and generate leads.
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 Represent the company in client and industry meetings and presentations.
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 Contribute to the overall business and strategic direction of the media planning team.
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 Play a role in shaping the overall direction and success of the media planning team.
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 Drive growth in various assigned areas of focus, utilizing cross-functional synergies to improve efficiency and support the client's broader goals.
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 Oversee the development and implementation of media strategies, including day-to-day operations.
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 Effectively manage resources and work to enhance the skills and capabilities of team members through mentoring and training.
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 Foster a strong partnerships with clients through effective communication and relevant advice.
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 Develop educational programs to expand clients' knowledge and understanding of media strategy.
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 Possess a comprehensive understanding of communications strategy and advertising principles.
 
 
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 Responsibilities
 
 
 
 
 Technical &amp; Product
 
 
 
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 Ability to comprehend client requirements, pose appropriate inquiries, and devise a plan for utilizing media outlets in accordance with the client's goals.
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 Strong analytical skills and ability to interpret data and market research.
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 Strong grasp of industry trends and best practices.
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 Proficient in the use of MS Office 365 software suite (Word, Excel, PowerPoint, Teams, etc.).
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 Expert level knowledge of and experience with various media planning and buying tools and platforms, such as Z/X Plan, Statex, Global Web Index (GWI), Euromonitor, World Advertising Research Center (WARC), Similar Web, etc.
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 Expert knowledge of various industry digital planning tools such as DV360, Google Ads, Meta Business Manager, Snap Chat Ads Manager, Twitter Ads Manager, TikTok Ads Manager.
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 Strong understanding of Publicis Media products and services and ability to effectively communicate their features and benefits to clients.
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 Strong understanding of digital media and emerging technologies.
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 Strong &amp; In-depth commercial acumen, able to drive ROI for both business partners and agency while being efficient and effective.
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 Strong verbal and written communication skills, strong selling skills, strong numeracy, literacy and accuracy.
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 Proficient project management and organizational skills.
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 Proactively manage clients' expectations.
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 Develop and sell communication plans as the lead planner or as part of a planning team, depending on the size and complexity of the business.
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 Ensure internal and external marketing of the agency's work in regional and international awards.
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 Contribute valuable ideas, opinions and feedback and communicate in an open and candid manner.
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 Monitor day-to-day aspects of junior employees' work to ensure high quality output.
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 Lead by example and inspire others to undertake challenging tasks and projects.
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 Carry out appraisals for the team and proactively manage team motivation and growth.
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 Provide on-the-job training and learning opportunities for junior employees.
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 Be a strong team player within Account/Planning teams, Buying and specialist teams.
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 Undertake additional projects beyond client responsibilities as requested, such as help on new business or analysis for regional offices.
 
 
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 Business Acumen &amp; Operational Efficiency
 
 
 
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 Proficient understanding of the advertising and media industry and the role of media planning within.
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 Proven ability to manage multiple projects, clients, and stakeholders, with strong project management skills and the ability to prioritize, meet deadlines, and work under pressure.
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 Knowledge of how to measure ROI from media plans.
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 Ability to manage internal teams and external vendors and agencies.
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 Strong understanding of budgeting and forecasting and a strong understanding of business strategy.
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 Strong grasp of &amp; ability to develop channel-specific strategies, media plans and reports across both Offline &amp; Online Channels.
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 Strong media knowledge of the market, consumer, and media research available.
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 Expert communication abilities and ability to interpret client objectives.
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 Strong ability to train and develop analytical skills in staff.
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 Assist &amp; develop team members capabilitie including crafting a career growth plan for them.
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 Collaboration with Buying and Finance team to provide investment briefs, oversee implementation plans, address any issues with ongoing plans and report on media investments.
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 Responsible for overseeing and ensuring smooth functioning of relationships with clients, suppliers, and other departments.
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 Quality control and adjustment to ensure seamless and comlpliat operation.
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 Proactively involved in company wide initiatives as appropriate to the role.
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 Comprehensive knowledge of all specialist teams and ability to sell relevant services to clients.
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 Sound understanding of trading issues and how they impact media strategy.
 
 
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 Qualifications
 
 
 
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 Bachelor's degree in marketing, advertising, or a related field.
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 9 -12 years of experience in media planning or related role.
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 Proven ability to mentor and lead teams of planning managers. Strong organizational skills, team player, ability to multitask, and work under pressure.
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 Experience in business development, and industry representation.
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 Digital Certifications across the major platforms, including Meta (FB &amp; IG), Google, Snap Chat, Twitter &amp; TikTok, in addition to an in-depth understanding of industry developments &amp; initiatives I.e.: commerce, Metaverse, NFTs, etc.
 
 
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 Additional Information
 
 
 
 R-2798P-3165
</div>

Associate Business Director - Media Planning

<div>
 
 Company Description
 
 
 
 Starcom is a world-renowned media communications agency that architects connected human experiences to create value through precision marketing, content and technology solutions. With more than 5,000 employees worldwide, Starcom partners with the world's leading marketers and new establishment brands, including Airbnb, Bank of America, Kellogg Company, Kraft Heinz, Novartis, Samsung, Visa and more. Starcom is part of Publicis Media&mdash;the global media solutions group
 
 
 
 Overview
 
 
 
 Your key responsibility in this role will be to lead the team in developing, implementing, tracking and optimizing the digital marketing campaigns of one of our top clients, across all digital channels in the region.
 
 
 You should also be able to support the media division and wider media team with developing media plans in line with the communication strategy and any other duties relating to developing accurate media (client) campaigns. You will be responsible for designing and implementing creative and effective communication campaigns, which are data driven and grounded in strategy and insights to drive our client&rsquo;s business.
 
 
 Lead the development and implementation of media plans for clients, including analyzing market and consumer data, identifying target audiences, and selecting media channels.
 
 
 Is aware and understands the importance of setting key performance indicators and being an active member in achieving them.
 
 
 Collaborate with other members of the planning team and cross-functional teams to develop and execute effective media strategies.
 
 
 Manage day-to-day client relationships and communications.
 
 
 Mentor and guide junior planning team members.
 
 
 
 Responsibilities
 
 
 
 Technical &amp; Product
 
 
 Develop, assess and present to the client documents related to: media strategies, media plans, reports (campaign &amp; competitive)
 
 
 Expertly developing and evaluating supplier proposals
 
 
 To be able to set the clients expectations on all projects
 
 
 To work closely with the finance department to manage the ongoing financials on the account, generate periodical reconciliation and manage ad-hoc vendor issues
 
 
 To start fostering relationships with the clients where the planner is respected for their media skills and ability to add value to the effectiveness of clients&rsquo; media investment
 
 
 Lead on media spend summaries and flowcharts to make sure they are updated and accurate
 
 
 Direct team member with the input from strategy, implementation, data-driven insights and recommendations.
 
 
 Master a flawless media planning process
 
 
 Connect with internal specialists and external stakeholders units to design integrated solutions to our clients
 
 
 Master a flawless media execution process working alongside various stakeholders (client, creative agency .. etc)
 
 
 To have a strong relationship with media vendors, which covers the ability to negotiate extra deliverables for the client (rates, extensions, delivery deadlines etc.)
 
 
 To work with Buying Team: Provide them with an investment brief, Collaborate in the development of implementation plan, Liaise with them regarding any issues on on-going plans
 
 
 To work closely with the finance department to generate periodical reconciliation and manage ad-hoc vendor issues
 
 
 To help the team as required, e.g. perform competitive analyses, answering direct information requests, evaluation of media options To be involved in helping develop &amp; deliver competitive / plan rationale presentations
 
 
 "Ability to comprehend a client's requirements, pose appropriate inquiries, and devise a plan for utilizing media outlets in accordance with the client's goals.
 
 
 Strong analytical skills and ability to interpret data and market research.
 
 
 Good sense of commercial understanding, able to evaluate ROI drivers for both business partners and agency.
 
 
 Develop, assess and present to the client documents related to media strategies, media plans, and reports (campaign &amp; competitive).
 
 
 Expertly developing and evaluating supplier proposals.
 
 
 Ability to set client's expectations on all projects.
 
 
 Work closely with the finance department to manage the ongoing financials on the account, generate periodical reconciliation and manage ad-hoc vendor issues.
 
 
 Foster relationships with the clients where the planner is respected for their media skills and ability to add value to the effectiveness of clients&rsquo; media investment.
 
 
 Ability to work on MS Office 365 software suite (Word, Excel, PowerPoint, Teams, etc.).
 
 
 In-depth knowledge and experience with various media planning and buying tools and platforms such as Z/X Plan, Statex, Global web Index(GWI), Euromonitor, World Advertising Research Center (WARC), Similar Web, etc.
 
 
 In-depth knowledge of various industry digital planning tools such as DV360, Google Ads, Meta Business Manager, Snap Chat Ads Manager, Twitter Ads Manager, TikTok Ads Manager.
 
 
 Knowledge of digital media and emerging technologies.
 
 
 Lead on media spend summaries and flowcharts to make sure they are updated and accurate.
 
 
 Direct team member with the input from strategy, implementation, data-driven insights and recommendations.
 
 
 Mastery of flawless media planning process and ability to design integrated solutions to clients.
 
 
 Strong relationship with media vendors, ability to negotiate extra deliverables for the client (rates, extensions, delivery deadlines etc.).
 
 
 Work with Buying Team: Provide them with an investment brief, collaborate in the development of implementation plan and liaise with them regarding any issues on on-going plans.
 
 
 Help the team as required, e.g. perform competitive analyses, answering direct information requests, evaluation of media options.
 
 
 Involved in helping develop and deliver competitive/plan rationale presentations.
 
 
 Business Acumen &amp; Operational Efficiency
 
 
 Be able to develop a good rapport with media owners and colleagues within Starcom and the creative agencies
 
 
 Be able to assess media campaigns and develop actionable and insightful recommendations to optimize them against the projects goal
 
 
 Begin to develop an understanding of the client&rsquo;s business, their products, services, customer profile, marketing and business objectives, competitors and sales
 
 
 Build and maintain media knowledge of the market, consumer and media research available
 
 
 Use research tools and data to analyze target audience and products. Develop knowledge of research tools such as GWI, brand pulse... etc to understand the business
 
 
 Develop a deep understanding of the business category &amp; knowledge of the competitive frame.
 
 
 Deep understanding of the advertising and media industry and the role of media planning within it.
 
 
 Proven ability to manage multiple projects, clients, and stakeholders.
 
 
 Strong project management skills, ability to prioritize, meet deadlines, and work under pressure.
 
 
 Ability to develop a good rapport with media owners, colleagues and creative agencies.
 
 
 Ability to assess media campaigns and develop actionable and insightful recommendations to optimize them against the project's goals.
 
 
 Understanding of the client&rsquo;s business, their products, services, customer profile, marketing and business objectives, competitors and sales.
 
 
 Building and maintaining media knowledge of the market, consumer, and media research available.
 
 
 Develop a deep understanding of the business category &amp; knowledge of the competitive frame.
 
 
 
 Qualifications
 
 
 
 BS/MS degree in marketing or a related field
 
 
 Proven working experience of 2-5 years in media planning (online &amp; offline)
 
 
 Proven ability to mentor and lead a team of planning executives is preferable.
 
 
 Strong organizational skills, team player, ability to multitask, and work under pressure.
 
 
 Digital Certifications across the major platforms, including Meta (FB &amp; IG), Google, Snapchat, LinkedIn, Twitter, etc.
 
 
 Fluent in English and Arabic
 
 
 
 Additional Information
 
 
 
 R-2635P-2957
</div>

Senior Executive - Media

Join Starcom Middle East and explore 2   exciting career opportunities. They're hiring for various roles with options for remote or on-site work. Apply today and become part of their innovative team.

Starcom Middle East

ABOUT_COMPANY

Associate Business Director - Media Planning

Senior Executive - Media