Qureos Mentor

The Green Lion Travel

Job Title: Marketing &amp; Sales LeadLocation: South East Asia/Srilanka/India [Hybrid]Type: Full-timeReports to: CEO / Co-FounderAbout UsWe are a mission-driven startup reshaping student travel through immersive, safe, and transformative experiences for young travelers aged 16&ndash;23. Think experiential learning meets global exploration &mdash; all curated with passion, precision, and purpose. We aim to create journeys that inspire curiosity, build global perspective, and foster personal growth.As we build the foundation of our business, we are looking for a Head of Operations to lead and scale our operational backbone. This is a unique opportunity to shape the future of student travel from the ground up.Role OverviewThe Marketing &amp; Sales Lead will be responsible for launching and scaling customer acquisition through both direct (B2C) and partner-driven (B2B) channels across multiple geographies. You&rsquo;ll design and execute the GTM plan, lead the charge on lead generation, conversion, and partnerships, and be the voice of the customer in our early growth phase.Key Responsibilities:Go-to-Market Strategy &amp; ExecutionDevelop and execute the GTM plan across digital, community, and partner-led channels.Define customer personas, value propositions, and messaging frameworks tailored for the 16&ndash;23 age group and their parents. Create launch strategies for new programs and destinations.B2C Growth (Direct-to-Student &amp; Parent)Build and own the direct marketing and sales funnel &mdash; from awareness to conversion. Plan and manage campaigns across digital channels (paid social, search, influencers, email, content). Develop a strong lead nurturing engine using CRM and marketing automation tools. Set up and scale inside sales / admissions team to convert leads into paying customers.B2B Growth (Schools, Counselors, Agents)Identify and develop a network of school partners, counselors, and international agents. Design partner programs, incentive structures, and onboarding processes. Represent the company in education fairs, school events, and partner meetings.Brand &amp; Community BuildingDrive early brand awareness through authentic storytelling, user-generated content, and youth ambassadors. Build a community around travel, impact, and self-discovery via events, social content, and alumni engagement.Revenue &amp; KPI OwnershipOwn monthly sign-up, revenue, and CAC targets. Use data to measure channel performance and optimize conversion funnels. Prepare weekly and monthly reporting for leadership and board.What We&rsquo;re Looking For:Experience &amp; Skills6+ years of experience in growth, marketing, or sales roles &mdash; ideally in B2C or youth-focused businesses (edtech, travel, e-learning, youth mobility). Demonstrated success in launching and scaling customer acquisition programs from scratch. Deep experience in performance marketing and/or direct sales (inside or admissions-style). Experience working with CRM and marketing automation platforms (e.g. HubSpot, Salesforce, ActiveCampaign). Strong copywriting and messaging skills tailored to Gen Z audiences and their parents.Bonus: Experience managing partnerships or sales in a multi-country environment.Mindset &amp; ValuesBuilder mindset: You thrive in a zero-to-one environment and enjoy doing as much as planning.Youth-focused: You understand how to engage 16&ndash;23-year-olds in an authentic, ethical, and inspiring way.Mission-aligned: Passionate about global education, youth empowerment, and travel.Data-savvy: You can blend instinct with insight to make decisions fast and iterate quickly.Why Join UsBe a founding team member shaping the future of experiential student travel. Take full ownership of GTM, revenue growth, and brand-building from day one. Work with a purpose-driven team that believes in travel as a force for personal and global change. Enjoy the freedom to create, iterate, and grow in a dynamic, mission-first environment.Job Type: Full-timePay: &#8377;40,000.00 - &#8377;55,000.00 per monthWork Location: In person

Marketing & Sales Lead

Join The Green Lion Travel and explore 1   exciting career opportunities. They're hiring for various roles with options for remote or on-site work. Apply today and become part of their innovative team.

The Green Lion Travel

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Marketing & Sales Lead