Qureos Mentor

Tru Performance Inc

<div>
 
 
 Role: Marketo Specialist
 
 
 
 
 Location
 
 : Pune (On-site)
 
 
 
 Type
 
 : Full-Time
 
 
 
 Experience
 
 : 3 &ndash; 6 Years
 
 
 
 Timings
 
 : 3:00 pm &ndash; 12:00 am
 
 
 
 
 
 
 About Us
 
 
 
 Tru Performance is a technology-driven company partnering with Fortune 500 enterprises, SMEs, and IT service providers to scale and optimize their businesses. Headquartered in Pune with offices across four continents, we provide an environment of continuous learning, challenging projects, and client-facing opportunities.
 
 
 
 
 
 
 Role Overview
 
 
 
 We are seeking a
 
 Marketo Specialist
 
 with strong expertise in
 
 Marketo and Salesforce CRM
 
 . The ideal candidate will manage and optimize automation workflows, maintain database hygiene, and deliver data-driven insights to enhance marketing effectiveness. Proficiency in
 
 Excel
 
 and strong
 
 communication skills
 
 are key to success in this role.
 
 
 
 
 
 
 Key Responsibilities
 
 
 <ul>
 <li>
 Build and manage automated campaigns in
 
 Marketo
 
 integrated with
 
 Salesforce
 
 .
 </li>
 <li>
 Ensure
 
 database accuracy and hygiene
 
 through data cleaning and validation.
 </li>
 <li>
 Use
 
 Excel
 
 (pivot tables, VLOOKUP, reporting) for data management and analysis.
 </li>
 <li>
 Develop lead nurturing workflows, drip campaigns, and segmentation strategies.
 </li>
 <li>
 Generate campaign reports and provide actionable insights.
 </li>
 <li>
 Collaborate with sales and marketing teams to align automation with business goals.
 </li>
 <li>
 Run A/B tests and ensure compliance with data protection regulations.
 </li>
 </ul>
 
 
 
 
 
 Qualifications
 
 
 <ul>
 <li>
 Bachelor&rsquo;s degree in marketing, Business, or related field.
 </li>
 <li>
 Proven experience in
 
 Marketo
 
 and
 
 Salesforce CRM
 
 .
 </li>
 <li>
 Strong skills in
 
 Excel
 
 for data management.
 </li>
 <li>
 Excellent verbal and written
 
 communication skills
 
 .
 </li>
 <li>
 Marketo certification is a plus.
 </li>
 <li>
 Basic knowledge of HTML/CSS for email customization preferred.
 </li>
 </ul>
 
 
</div>

Marketing Automation Specialist

Join Tru Performance Inc and explore 1   exciting career opportunities. They're hiring for various roles with options for remote or on-site work. Apply today and become part of their innovative team.

Tru Performance Inc

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Marketing Automation Specialist