Qureos Mentor

VGL Group

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 About VGL Group
 
 
 
 Vaibhav Global Limited (VGL) is a leading
 
 electronic retailer of jewelry and lifestyle products
 
 . In FY 2023-24, VGL reported a
 
 turnover of ~$365 million
 
 and employs
 
 4,000+ people globally
 
 , with
 
 3,000+
 
 based in Jaipur, India.
 
 
 
 Multi-Channel Presence
 
 
 
 VGL reaches a broad audience through its
 
 TV, e-commerce, and digital retail platforms
 
 :
 
 
 <ul>
 <li>
 Shop LC (USA) &ndash; Live broadcasts to 60M+ homes with a strong e-commerce presence.
 </li>
 <li>
 TJC, UK &ndash; Reaches 27M+ homes through TV and digital platforms.
 </li>
 <li>
 Shop LC Germany &ndash; Broadcasts to 40M+ homes, expanding VGL&rsquo;s European market presence.
 </li>
 <li>
 Ideal World (UK) &ndash; Acquired in 2023, a leading UK teleshopping &amp; digital sales platform.
 </li>
 <li>
 Mindful Souls &ndash; Acquired in 2023, a fast-growing subscription-based e-commerce brand focused on spiritual and wellness products.
 
 
 </li>
 </ul>
 
 Social Impact &amp; ESG Initiatives
 
 
 
 <ul>
 <li>
 Your Purchase Feeds&hellip; &ndash; VGL&rsquo;s flagship one-for-one meal program has provided 99M+ meals to schoolchildren in India, the US, and the UK.
 </li>
 <li>
 Employee Volunteering &ndash; Encourages employees to donate two hours monthly for charitable activities.
 </li>
 <li>
 Sustainability Commitment &ndash; Focused on renewable energy, waste reduction, and green initiatives.
 </li>
 <li>
 IGBC Award Winner &ndash; Recognized for excellence in green built environments at its Jaipur SEZ unit.
 </li>
 <li>
 Assigned a &lsquo;Combined ESG Rating 72 (Strong)&rsquo; from ICRA ESG Ratings Limited
 
 
 </li>
 </ul>
 
 Talent &amp; Culture
 
 
 
 <ul>
 <li>
 Humanocracy &amp; Micro-Enterprises &ndash; VGL fosters a decentralized, empowered work culture, enabling small, agile teams to drive innovation and ownership.
 </li>
 <li>
 Talent Density &amp; Meritocracy &ndash; Prioritizing high-performance teams, rewarding talent, and a culture of excellence.
 </li>
 <li>
 GPTW Certified &ndash; Recognized as a Great Place to Work across India, the US, the UK, and China.
 
 
 </li>
 </ul>
 
 Recognition &amp; Achievements
 
 
 
 <ul>
 <li>
 Top Exporter Award &ndash; Honored by GJEPC for being India&rsquo;s largest exporter of silver and colored gemstones.
 </li>
 <li>
 Operational Excellence &ndash; A strong track record in value-driven retail and customer-centric growth.
 
 
 </li>
 </ul>
 
 Overview
 
 
 
 We are looking for a highly skilled and experienced Ecommerce SEO Specialist to join our team and drive organic traffic, improve search engine rankings, and optimise our ecommerce website ShopLC.com. The ideal candidate will have a deep understanding of ecommerce platforms, technical SEO principles, on-page optimisation, website architecture, site speed optimisation, structured data, XML sitemaps, mobile optimisation, link building &amp; analytics. You will collaborate with cross-functional teams to implement SEO best practices and ensure the strong organic presence of ShopLC across all the major search engines in the US.
 
 
 You will have a pivotal role in one of the business&rsquo; most exciting and fast-growing departments, assisting a digital transformation that will has the potential for a profound effect on the entire business.
 
 
 
 Role And Responsibilities
 
 
 
 <ul>
 <li>
 Conduct comprehensive technical SEO audits to identify and resolve website issues affecting search engine visibility, crawlability, and user experience.
 </li>
 <li>
 Develop and execute comprehensive on-page and off-page SEO strategies for e-commerce, including optimizing category pages, improving internal linking, and building relevant external backlinks.
 </li>
 <li>
 Implement and optimise XML sitemaps, robots.txt files, and canonical tags to guide search engine crawlers and manage duplicate content issues.
 </li>
 <li>
 Identify and fix website errors, broken links, and 404 pages to improve user experience and search engine performance.
 </li>
 <li>
 Conduct keyword research and analysis specific to e-commerce products to identify high-value keywords and phrases.
 </li>
 <li>
 Optimize product pages for search engines, including meta tags, product descriptions, titles, and URLs, to improve organic search rankings and click-through rates.
 </li>
 <li>
 Implement and optimise structured data markup (schema.org) to enhance search engine visibility and improve rich snippets in search results.
 </li>
 <li>
 Ensure mobile-friendliness and responsiveness of the website.
 </li>
 <li>
 Monitor website performance using SEO tools and platforms (e.g., Google Analytics, Google Search Console) and provide actionable insights and recommendations.
 </li>
 <li>
 Track, analyse, and report on key technical SEO metrics, such as website speed, crawl errors, indexation status, and mobile usability.
 </li>
 <li>
 Conduct keyword research and analysis to uncover SEO opportunities and improve website relevancy.
 </li>
 <li>
 Stay informed about emerging technologies and trends that may impact technical SEO, such as voice search and mobile-first indexing.
 </li>
 <li>
 Stay updated with the latest SEO trends, industry developments, and search engine algorithm updates.
 
 
 </li>
 </ul>
 
 Core Skills Will Include
 
 
 
 <ul>
 <li>
 Constantly reviewing success and look for improvements.
 </li>
 <li>
 A great problem-solving mentality that&rsquo;s able to overcome obstacles and find solutions.
 </li>
 <li>
 An ambitious, energetic self-starter.
 </li>
 <li>
 Up for a challenge and ready to deal with the fast-paced, ever-changing nature of an Ecommerce business.
 </li>
 <li>
 Takes responsibility and initiative for actions, projects and people.
 
 
 </li>
 </ul>
 
 Qualifications And Experience
 
 
 
 <ul>
 <li>
 Bachelor's degree in marketing, computer science, or a related field.
 </li>
 <li>
 Minimum of 5 years of experience as a SEO Expert, with a proven track record of optimising websites for search engine performance.
 </li>
 <li>
 Ecommerce Exposure is must.
 </li>
 <li>
 Extensive experience with technical website optimisation techniques, including website structure, internal linking, XML sitemaps, robots.txt, and canonical tags.
 </li>
 <li>
 Proficiency in using SEO tools and platforms, such as GA4, Google Search Console, Screaming Frog, SEMRUSH and other website auditing tools.
 </li>
 <li>
 Strong knowledge of SEO best practices, search engine algorithms, and ranking factors.
 </li>
 <li>
 Expertise in website speed optimisation techniques, performance analysis tools.
 </li>
 <li>
 Solid understanding of HTML, CSS, and JavaScript as they relate to technical SEO.
 </li>
 <li>
 Proficiency in mobile optimisation best practices and mobile-friendly website design.
 </li>
 <li>
 Familiarity with structured data markup (schema.org) and its implementation for enhanced search results.
 </li>
 <li>
 Up-to-date with the latest SEO trends, industry developments, and search engine algorithm updates.
 </li>
 <li>
 Excellent analytical skills with the ability to interpret data and make data-driven decisions.
 </li>
 <li>
 Strong communication and collaboration skills to work effectively with cross-functional teams.
 </li>
 </ul>
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SEO Specialist

Join VGL Group and explore 1   exciting career opportunities. They're hiring for various roles with options for remote or on-site work. Apply today and become part of their innovative team.

VGL Group

ABOUT_COMPANY

SEO Specialist