Qureos Mentor

Washmen

<div>
 
 
 Social Media Marketing Manager (Social &amp; Influencer)
 
 
 
 
 Washmen Group
 
 | Dubai, UAE | Full-time
 
 
 
 
 
 
 About Us
 
 
 
 Washmen is redefining luxury garment care in the UAE. What started as a laundry service has evolved into a family of premium brands,
 
 Washmen
 
 (on-demand laundry),
 
 The Finery
 
 (luxury garment and leather care), and
 
 ShoeCare
 
 , serving Dubai and Abu Dhabi's most discerning clients.
 
 
 We've built a loyal customer base among Dubai's international community, and now we're ready to go deeper. We're not just translating content, we're building authentic connections with communities that value quality, service, and luxury done right.
 
 
 
 
 
 
 The Role
 
 
 
 We&rsquo;re hiring a Social Media Marketing Manager to own our brand presence and customer acquisition.
 
 
 You&rsquo;ll be responsible for our social presence, we need someone who truly understands the social media dynamics and own up the conversions. Also you need to be able to develop relationships with the right creators (not just the biggest follower counts), create content that genuinely resonates, and turn new customers into loyal fans across all our brands.
 
 
 You&rsquo;ll report to our Marketing Director and Creative Director, work within our creative team, and have the freedom to test, learn, and build a repeatable playbook for what wins in Dubai.
 
 
 
 
 
 &nbsp;
 
 
 
 What You'll Own
 
 
 
 
 Content strategy + calendar:
 
 build the monthly/quarterly plan, formats, pillars, posting cadence, and channel roles (IG vs TikTok vs WhatsApp vs Telegram).
 
 
 
 Content direction:
 
 write briefs, define hooks, scripts, shot lists, and ensure output matches brand tone and premium feel.
 
 
 
 Community management:
 
 manage DMs/comments, response guidelines, escalation, reputation, and turn conversations into leads.
 
 
 
 Influencer program end-to-end:
 
 gifting/seeding, paid collabs, affiliate codes, UGC whitelisting/Spark Ads, usage rights, contracts, and compliance.
 
 
 
 Brand safety + quality control:
 
 keep everything consistent, premium, and on-brand across three brands, including crisis comms when needed.
 
 
 
 Vendor + production coordination:
 
 manage freelancers/creators, budgets, timelines, approvals, and delivery tracking.
 
 
 &nbsp;
 
 
 
 
 
 
 Why Join Washmen?
 
 
 
 
 A premium brand with real momentum.
 
 10+ years in Dubai, trusted service, strong product-market fit, and room to scale.
 
 
 
 You'll work with a smart, no-BS team.
 
 Our Marketing Director moves fast, values cultural authenticity over corporate jargon, and trusts people who know their craft. Our Creative Director ensures everything we put out is exceptional.
 
 
 
 You'll have resources.
 
 Budget for influencer partnerships, access to a talented creative team, and the tools you need to do great work.
 
 
 
 Impact is measurable.
 
 Your work ties directly to growth: leads, bookings, retention, and brand love, not vanity metrics.
 
 
 
 
 
 
 
 
 
 Three brands, one ecosystem.
 
 You&rsquo;ll shape how Washmen and our premium services show up, cross-selling and expanding LTV.
 
 
 &nbsp;
 
 
 
 Competitive package.
 
 Salary commensurate with experience, performance bonuses tied to community growth and customer acquisition targets, and the chance to build something meaningful in Dubai's luxury service space.
 
 
 
 
 
 
 You're a Great Fit If:
 
 
 
 ✅ You're a
 
 native to social media
 
 with fluent English
 
 
 ✅ You have
 
 3-5 years
 
 in social media, influencer marketing, or community management
 
 
 ✅ You
 
 live in Dubai
 
 and deeply understand the culture.
 
 
 ✅ You have a
 
 proven track record
 
 managing influencer campaigns with measurable results (not just "awareness")
 
 
 ✅ You're
 
 culturally fluent
 
 you know the difference between adapting content and just translating it
 
 
 ✅ You understand
 
 luxury brand positioning
 
 and can maintain brand standards while making them feel authentic
 
 
 ✅ You're a
 
 relationship builder
 
 influencers and community leaders want to work with you
 
 
 ✅ You're
 
 creative and resourceful
 
 you can get exceptional value through smart barter deals, long-term partnerships, and authentic storytelling
 
 
 ✅ You're
 
 organized and proactive
 
 you can manage multiple influencer partnerships, content calendars, and campaigns without dropping balls
 
 
 
 
 
 
 You're NOT a Fit If:
 
 ❌ You've only done corporate/B2B social media (this is consumer-facing and community-driven)
 
 
 ❌ You think influencer marketing is just "pay someone to post once"
 
 
 ❌ You can't show specific examples of campaigns you've run with actual results
 
 
 ❌ You need a large team or resources to execute this is an IC role working collaboratively
 
 
 ❌ You're uncomfortable with luxury brand positioning or don't understand the nuances between aspirational (The Finery) and approachable (Washmen)
 
 
 
 
 
 &nbsp;
 
 
 
 How to Apply
 
 
 
 If this sounds like you,
 
 don't just send a standard CV.
 
 
 
 We want a
 
 cover letter in English
 
 (max 500 words) that addresses:
 
 
 
 Your to understand your general take on branded social:
 
 How do you evaluate brands on social media and in service industry? What makes you the right cultural bridge to tell the Washmen story?
 
 
 
 Your best influencer/social win:
 
 Tell us about a campaign or partnership you managed. What was the goal, what did you do, and what were the results?
 
 
 
 How you'd approach Washmen:
 
 If you were launching our brand to the Dubai community, what would your first 30 days look like? Which influencers would you target and why?
 
 
 
 Your content instinct:
 
 Show us 2-3 examples of social content (from any brand) that you think works brilliantly in Dubai. Explain why.
 
 
 &nbsp;
 
 
 
 Bonus points:
 
 Include links to campaigns or content you've created, influencers you've worked with (if you can share), or your own social presence if relevant.
 
 
 &mdash;
 
 
 Let's build something great together.
 
</div>

Social Media Marketing Manager (Social & Influencer )

<div><div>We&rsquo;re hiring a Senior Full Stack Engineer (7+ years) who&rsquo;s built and scaled real production systems&mdash;someone who can own features end-to-end, keep systems reliable under pressure, and move fast without breaking things.</div><div>
Our platform handles high-volume operations, multi-surface user flows, and continuous product initiatives. We&rsquo;re growing fast, and we need an engineer who can strengthen architecture, close long-standing gaps, and lift overall reliability.</div><div></div><div> 
What we&rsquo;re NOT looking for:</div><div>
Developers who need detailed step-by-step requirements</div><div>
Engineers who&rsquo;ve only worked on small, low-scale apps</div><div>
Candidates without real experience in distributed systems</div><div>
Frontend-only or backend-only profiles</div><div>
People who avoid production debugging or root-cause ownership</div><div>
Engineers who rely on frameworks without understanding fundamentals</div><div></div><div> 
What we ARE looking for:</div><div>
Someone who&rsquo;s designed systems, scaled them, debugged them in production, and has strong opinions about performance, resilience, and quality.</div><div>
If you&rsquo;ve built cloud-native services, solved real-world problems at scale, and want ownership&mdash;we should talk.</div>
<h3 class="jobSectionHeader">Responsibilities</h3><ul><li>
Build high-performance mobile apps (React Native)</li><li>
Build responsive PWAs (React + TypeScript)</li><li>
Develop scalable backend services (Node.js)</li><li>
Work with PostgreSQL, DynamoDB, Redis</li><li>
Architect event-driven, cloud-native solutions on AWS</li><li>
Improve observability, monitoring, and reliability</li><li>
Resolve production issues with long-term fixes</li><li>
Strengthen CI/CD and automation</li><li>
Mentor engineers and drive best practices</li></ul><h3 class="jobSectionHeader">
Required Skills</h3><ul><li>
Strong React + TypeScript skills; React Native is a plus</li><li>
Strong Node.js and API design</li><li>
Experience with microservices and event-driven architecture</li><li>
AWS experience (Lambda, SQS, ECS, API Gateway, DynamoDB)</li><li>
SQL/NoSQL, caching, migrations, performance tuning</li><li>
Solid automated testing (unit, integration, contract)</li><li>
Strong debugging skills and familiarity with observability tools</li><li>
Mentorship, communication, and cross-team collaboration</li><li>
Good understanding of secure API and app security practices</li></ul>

We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.</div>

Senior Full Stack Engineer

Join Washmen and explore 2   exciting career opportunities. They're hiring for various roles with options for remote or on-site work. Apply today and become part of their innovative team.

Washmen

ABOUT_COMPANY

Social Media Marketing Manager (Social & Influencer )

Senior Full Stack Engineer