Account Director - Corporate PR & Financial Communications

More about the role:

As an Account Director, you will be a central figure in our client relationships, confidently managing a portfolio of accounts and contributing significantly to the practice's success. You will possess the gravitas to offer strategic client counsel, especially for B2B and B2G financial clients, and the ability to inspire and guide your project teams. With a focus on strategic communications, you will establish yourself as a 'trusted consultant,' overseeing the delivery of critical strategic services such as Media Training, Crisis Management, and advanced Messaging Development.

You will be passionate about your own professional development and the growth of those around you, championing Burson standards and contributing to the strategic goals of your team and practice. Known across the agency for your positive reputation, problem-solving skills, strong business acumen, excellent analytical capabilities, and creative vision, you will be instrumental in positioning companies within a complex global financial and political context through robust thought leadership and media relations strategies.

What you'll do:

• Serve as a trusted strategic advisor to senior B2B and B2G financial clients, enhancing relationships and achieving communication objectives.
• Lead the development and execution of comprehensive thought leadership strategies, including crafting compelling op-eds and articles.
• Oversee high-level media relations, managing proactive outreach, press conferences, and engaging with top-tier financial journalists.
• Direct "calendar work," strategically positioning clients around financial results announcements and key industry events.
• Provide expert counsel on positioning companies within the relevant global financial and political environments.
• Drive client growth by identifying new opportunities, developing proposals, and expanding existing engagements.
• Mentor and develop junior team members, fostering a collaborative and high-performing project environment.
• Ensure the consistent delivery of high-quality, impactful creative executions that meet and exceed client expectations.

Experience that contributes to success:

• Proven experience as an Account Director or Senior Account Manager, with significant experience in corporate & financial communications.
• Demonstrable track record in B2B and B2G financial sector communications, including direct engagement with decision-makers.
• Extensive experience in developing and implementing strategic thought leadership campaigns.
• Exceptional media relations skills, including a robust network of financial and business journalists and experience managing press conferences.
• Understanding of financial calendar work or an interest in learning (e.g., results reporting, investor relations) and global market positioning.
• Ability to provide strategic counsel to senior clients, articulating complex business messages clearly and effectively.
• Proven experience in leading, mentoring, and developing junior team members.
• Excellent strategic thinking, problem-solving, and business development capabilities.

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