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Affiliate Program Coordinator

Charleston, United States

Description:

Maxwood Furniture is a rapidly growing furniture company with an expanding portfolio of brands such as Max & Lily, Plank + Beam, and Maxtrix. Since launching over two decades ago, we have established multiple sales channels including our DTC websites and third-party marketplaces. We’re passionate about creating an inspiring and engaging shopping experience for our customers, bringing their home décor dreams to life with stunning, on-trend pieces.

We are seeking a new member to add to our eCommerce team. Are you ready to be a part of something amazing?

The Affiliate Program Coordinator will oversee and support the execution, management, and optimization of our affiliate program. This role will work closely with our agency partners, brand managers, and cross-functional teams to ensure affiliate initiatives drive awareness, traffic, and revenue while aligning with broader marketing goals.

Program Strategy & Calendar

  • Support the development of annual and monthly affiliate strategy aligned with brand goals and seasonal promotions.
  • Maintain and communicate the affiliate program calendar, including offers, editorial opportunities, and placements.

Budget & KPI Management

  • Track and manage program budgets, commission structures, and paid placements in partnership with the agency.
  • Deliver weekly and monthly scorecards and KPI reports, highlighting insights and opportunities for optimization.
  • Support monthly review meetings with marketing/brand managers and agency partners.

Agency Management & Partnerships

  • Act as the day-to-day liaison with the affiliate agency, providing direction, priorities, and approvals.
  • Partner with the agency to recruit and optimize affiliates across content, editorial, loyalty, and influencer channels.

Campaign Execution & Placements

  • Oversee agency pitches and negotiations for editorial coverage, gift guides, and paid placements.
  • Coordinate internally to ensure timely delivery of creative assets, product samples, and promotional details.
  • Ensure campaigns and placements are executed effectively, optimized, and consistently reported.

Performance Optimization

  • Review agency recommendations and support budget shifts toward high-value opportunities.
  • Monitor and manage coupon strategy, ensuring onsite coupon/offer pages are accurate and preventing code misuse.

Cross-Team Collaboration

  • Partner with brand managers, content, paid media, and eCommerce teams to integrate affiliate campaigns into the broader marketing mix.
  • Share affiliate insights from the agency to inform internal strategy and strengthen competitive positioning.
Requirements:
  • Bachelor’s degree in Marketing, Business, or a related field.
  • 2–4 years of experience in affiliate or performance marketing, ideally in eCommerce or consumer brands.
  • Strong analytical skills with experience managing budgets, KPIs, and reporting.
  • Excellent communication, organization, and project management skills.
  • Ability to thrive in a fast-paced, entrepreneurial environment.
  • Familiarity with affiliate platforms, coupon strategies, and agency management is a plus.

Benefits

  • 401(k) matching
  • Dental insurance
  • Employee assistance program
  • Flexible schedule
  • Flexible spending account
  • Health insurance
  • Life insurance
  • Vision insurance
  • Paid time off

Ability to Commute: Daniel Island, SC 29492

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