Company: Sockscarving
Location: Ahmedabad (Onsite)
Industry: D2C Fashion & Lifestyle
About Us
Sockscarving is a growing D2C fashion brand focused on bringing innovative and stylish products directly to consumers. We believe in creating impactful designs that connect with Gen-Z and millennial audiences while maintaining strong brand identity.
Role Overview
We are looking for a creative and detail-oriented AI Graphic Designer who can leverage AI tools to design product mockups, marketing creatives, and brand assets. The role requires a blend of design sense, brand understanding, and AI tool expertise to deliver high-quality visuals for our website, social media, and campaigns.
Key Responsibilities
- Product & Mockup Design:
- Generate product mockups (socks, apparel, packaging) using AI & design tools.
- Create multiple color/pattern variations and realistic lifestyle visuals.
- Website & App Assets:
- Design banners, sliders, and campaign graphics for website.
- Optimize product photos with AI enhancements (background removal, retouching).
- Social Media & Marketing Creatives:
- Develop engaging posts, reels, and ad creatives for Instagram, Facebook, etc.
- Create festive, seasonal, and sale campaign visuals.
- AI-Powered Content Creation:
- Use generative AI tools (MidJourney, Stable Diffusion, Runway, etc.) to produce innovative images and short videos.
- Experiment with AI for influencer collab content and synthetic model shoots.
- Brand Identity & Consistency:
- Maintain brand guidelines (logo, typography, color palette).
- Ensure all creatives align with Sockscarving’s brand language.
- Performance-Driven Design:
- Support marketing team with A/B testing creatives.
- Analyze engagement data and improve designs accordingly.
Requirements
- Proven experience in graphic design (E-commerce/D2C preferred).
- Hands-on experience with AI tools (Midjourney, Stable Diffusion, Runway, etc.).
- Proficiency in Adobe Creative Suite (Photoshop, Illustrator, After Effects).
- Strong sense of aesthetics, typography, and branding.
- Ability to work in a fast-paced, campaign-driven environment.
- Creative thinker with knowledge of social media trends.
Good to Have
- Experience with video editing & motion graphics.
- Understanding of D2C E-commerce workflows.
- Interest in fashion & youth-driven trends.
Location : Nikol, Ahmedabad
Job Type: Full-time
Pay: ₹20,000.00 - ₹30,000.00 per month
Work Location: In person